“Previously, my SEO strategy focused on high-search-volume keywords,” says Sushen Fa Duara, an SEO specialist who, like many of us,...
by Sidharth Yadav
The B2B software world is changing fast, and AI is at the center of...
by Godard Abel
There's a quiet revolution happening in the digital world, and it's...
by Tanushree Verma
I’ve been there: staring at a blank Notion page, feeling the weight of a slow-loading database, or...
by Sudipto Paul
Attracting qualified candidates today is harder than it looks.
by Yashwathy Marudhachalam
AI is now shaping how modern HR technology is built, deployed, and evaluated. Rather than isolated...
by Navaneeth M
Search no longer begins with a list of links — and in many cases, it doesn’t end with one either.
by Tanushree Verma
Some days, I swear my real job is finding the decision we already made. A teammate drops context in...
by Soundarya Jayaraman
I have used both ChatGPT 4 and ChatGPT 5 in various ways since their inception.
by Sagar Joshi
“Previously, my SEO strategy focused on high-search-volume keywords,” says Sushen Fa Duara, an SEO...
by Sidharth Yadav
If you still think AI is a background tool, you haven’t been paying attention.
by Tanuja Bahirat
Tired of wrestling with flowchart roadblocks? I’ve been there. The good news is you don’t need to...
by Samudyata Bhat
What if I told you that you could craft stunning presentations, eye-catching websites, and...
by Samudyata Bhat
I'm one of those people who can't resist tweaking photos until they look just right. You know, the...
by Harshita Tewari
You don’t need to be a trained designer to know when something looks off. Maybe the text feels too...
by Harshita Tewari
A few years ago, while juggling multiple roles at a startup, I found myself designing posters,...
by Harshita Tewari
Ever try describing a color to someone? “It’s kind of like mustard, but warmer? Not quite gold, but...
by Harshita Tewari
You might not believe this, but I was a civil engineer before I became an SEO content specialist.
by Devyani Mehta
I still remember scrolling through my feed last year and realizing how fast the visual world was...
by Soundarya Jayaraman
From your logo and color scheme to fonts, imagery, and layout, visual branding shapes a brand’s...
by Devyani Mehta
Account-based advertising sounds powerful on paper; identify your highest-value accounts, tailor...
by Tanuja Bahirat
WhatsApp now plays a central role in how customers engage with brands, and that shift raises...
by Tanuja Bahirat
Marketing resource management (MRM) becomes a real bottleneck the moment budgets scale and teams...
by Tanuja Bahirat
Most teams I work with already have an email platform in place.
by Washija Kazim
Your email signature is the most overlooked piece of marketing real estate you own.
by Shreya Mattoo
As a digital marketer, I find email marketing to be one of the trickiest but most rewarding and...
by Bhoomika Pawar
Another online launch, and your audience just scrolls past. No clicks, no buzz, no connection.
by Harshita Tewari
Would you rather be addressed as “Hey there” or by your name?
by Claire Brenner
As a marketer, surveys are a core part of what I do.
by Soundarya Jayaraman
Everyone says AI is transforming SaaS.
by Sagar Joshi
Most sales teams think they’re giving buyers everything they need: the right decks, demos, and...
by Devyani Mehta
Too many sales teams mistake activity for improvement. They record calls, run training sessions,...
by Devyani Mehta
Sales is a profession built on adrenaline: constant targets, client demands, rejection, and...
by Harshita Tewari
What comes to mind when you think about sales? Cold emails? Pushy tactics that don’t resonate?...
by Alyssa Towns
The start of a new sales period is full of optimism: fresh goals, clean pipelines, and the belief...
by Mary Clare Novak
Inventory is the heartbeat of any product-based business.
by Alexandra Vazquez
I’ve always thought sales was cool. There’s something thrilling about solving real problems,...
by Devyani Mehta
Navigating sales tax compliance isn’t getting any simpler.
by Harshita Tewari
I’ve been there: staring at a blank Notion page, feeling the weight of a slow-loading database, or...
by Sudipto Paul
Some days, I swear my real job is finding the decision we already made. A teammate drops context in...
by Soundarya Jayaraman
I spend a lot of time in meetings. Some are quick team check-ins, others are structured planning...
by Washija Kazim
"Where are all the good freelance jobs hiding?"
by Soundarya Jayaraman
Ever feel like your day disappears before you’ve accomplished anything meaningful? Between Slack...
by Harshita Tewari
Teaching is one of the most rewarding and demanding professions.
by Mary Clare Novak
Data is the lifeblood of modern decision-making, but let’s face it, extracting meaningful...
by Devyani Mehta
Managing hotel operations is no small feat.
by Devyani Mehta
When I first started exploring mind mapping software, it wasn’t just about finding tools to...
by Washija Kazim
Attracting qualified candidates today is harder than it looks.
by Yashwathy Marudhachalam
If there’s one thing I’ve learned from working with product, engineering, and QA teams, it’s that...
by Gunisha
I've noticed too many companies treat supplier interactions as tactical checkboxes rather than...
by Devyani Mehta
Account-based advertising sounds powerful on paper; identify your highest-value accounts, tailor...
by Tanuja Bahirat
If you’ve ever mapped a process that looked airtight in a workshop, then watched it fall apart once...
by Soundarya Jayaraman
When I talk to DevOps and SRE teams, I hear the same frustration on loop: fragmented logs, missed...
by Soundarya Jayaraman
The other day I was shopping for a basic pair of running shoes online, and I ended up rage-quitting...
by Soundarya Jayaraman
Written content doesn't always serve the purpose; people are switching more to voice recognition to...
by Samudyata Bhat
Are you and your business still drowning in paperwork? Actual physical paperwork in 2025?
by Shreya Mattoo
RCS messaging is the long-awaited upgrade to the humble SMS.
by Henry Cazalet
Working as a real estate agent is a lot like running your own small business.
by Izabelle Hundrev
#G2Fireside Twitter chat took to discussing content and data this last week.
by Anastasia Masters
GPA is the first and foremost part of a college application that admissions offices examine.
by Maddie Rehayem
Term frequency inverse document frequency (TF-IDF) is a contentious term frequently mentioned...
by Stephen Jeske
What is data migration, and why would a company consider such an undertaking?
by Kayla Matthews
Ever wondered why some marketing ideas spread overnight while others disappear into thin air?
by Nanditha Vijayaraghavan
With an average of 265 million monthly users, Twitter is, hands-down, the platform to leverage...
by Archita Sharma
Making money from playing video games used to mean hosting small get-togethers in a friend’s...
by Devin Pickell