Industry Insights
The DeepSeek Disruption: A Wake-Up Call for Big Tech?
The AI landscape just got more interesting.
by Tanushree Verma
Building Brand Partnerships with LinkedIn’s Lara Brownlow
Let's be honest. Not every business partnership clicks instantly. But when they do, they're a...
by Tanushree Verma
Influencer Marketing Secrets From A Founder Who Drove $1M in Brand Deals
CFOs continue to raise eyebrows when CMOs assign budgets to influencer marketing. But why? ...
by Kamaljeet Kalsi
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Four Ways to Boost Email Marketing ROI in 2025
*Sigh.* New year, same pressure. Generate more leads, more pipelines, and more revenue for our...
by Rebecca Warren
Reimagining Leadership and Sales Enablement: Christina Brady’s Journey in Tech
“Women can’t be in tech” — really?
by Tanushree Verma
![Behavioral Science for B2B Marketing With Nancy Harhut [Video]](https://learn.g2.com/hs-fs/hubfs/Nancy%20Harhut%20behavioral%20marketing.png?height=458&name=Nancy%20Harhut%20behavioral%20marketing.png)
Behavioral Science for B2B Marketing With Nancy Harhut [Video]
Most B2B marketers think buyers are rational first and emotional later. They are wrong.
by Sidharth Yadav
![Transparency in B2B Branding with Focus Lab’s Bill Kenney [Video]](https://learn.g2.com/hs-fs/hubfs/G2CM_FI1124_Learn_Article_Images-%5BProfessional_Spotlight_Bill_Kenney%5D_V2a.png?height=458&name=G2CM_FI1124_Learn_Article_Images-%5BProfessional_Spotlight_Bill_Kenney%5D_V2a.png)
Transparency in B2B Branding with Focus Lab’s Bill Kenney [Video]
If people can’t trust you, then what’s the point?
by Alexandra Vazquez
Beyond Random Cold Calling: How to Boost Sales Using Buying Signals
Random cold calling can often feel like fishing in the Dead Sea — no bites and no wins. The problem...
by Alexandre Depres
What I Learned About the Future from 13 Marketing Experts
“We need to be more forward-thinking.” Oof, how many times have you heard that one?
