G2 Now Has 2M+ Reviews: Here's What That Says About Software Buying
Marketing

G2 Now Has 2M+ Reviews: Here's What That Says About Software Buying

Each of us has a story to tell. Milestones are just one small part of ours.

by Stephen Hoops
7 B2B Marketing Themes from 2022
Marketing

7 B2B Marketing Themes from 2022

Like most, there’s a lot I’m reflecting on as we wind down 2022.

by Amanda Malko
Not All Is Lost in SaaS VC: Tips from Salesforce Ventures, ICONIQ Growth, and Accel
Featured

Not All Is Lost in SaaS VC: Tips from Salesforce Ventures, ICONIQ Growth, and Accel

A challenging macro environment. Capital efficiency. Growth rate...

by Godard Abel
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5 Security Experts Share Best Practices to Prevent Zero-Day Attacks

Tech

5 Security Experts Share Best Practices to Prevent Zero-Day Attacks

Imagine you accidentally leave a rarely-used window open in your home. You don’t think anything of...

by Soundarya Jayaraman
Corporate Social Responsibility: Because Anyone Can Change the World

Productivity

Corporate Social Responsibility: Because Anyone Can Change the World

Turning a profit. Communicating with stakeholders and investors. Hiring and training employees. 

by Mara Calvello
How to Build an Influencer Marketing Strategy That Clicks

Guest Post

How to Build an Influencer Marketing Strategy That Clicks

So, you’re ready to delve into the world of influencer marketing. 

by Trelawney Erwin
How to Make Autoresponders Click With Your Audience

Guest Post

How to Make Autoresponders Click With Your Audience

Have you ever given up on a purchase because you didn’t get a response from the brand? 

by Kasia Slonawska
How Customer Journey Mapping Unlocks Better Relationships

Guest Post

How Customer Journey Mapping Unlocks Better Relationships

Customer journeys are becoming complex, and it's no surprise. 

by Jeremy Sacramento
What Is a Hybrid Workplace? How to Organize and Manage It

Guest Post

What Is a Hybrid Workplace? How to Organize and Manage It

Hybrid models are the future of the workplace. 

by Annabel Benjamin
Contract Lifecycle Management Software: No More Headaches

Guest Post

Contract Lifecycle Management Software: No More Headaches

Every dollar in and out of a company is tied to a contract. 

by Kshitija Agrawal
Zero Trust Model: How to Implement This Security Framework

Guest Post

Zero Trust Model: How to Implement This Security Framework

Trust is essential in any partnership.

by Ben Herzberg
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20+ Graphic Design Statistics That You Should Know Now

Design

20+ Graphic Design Statistics That You Should Know Now

Graphic design is the essence of visual representation.

by Prajnadip Pal
11 Best Free Floor Plan Software for 2022

Design

11 Best Free Floor Plan Software for 2022

Prepare to be floored.

by Aayushi Sanghavi
42 Must-Have Features for Your Business Website in 2021

Design

42 Must-Have Features for Your Business Website in 2021

Have you ever completed a jigsaw puzzle?

by Grace Pinegar
9 Types of Graphic Design Your Team Needs to Know About

Design

9 Types of Graphic Design Your Team Needs to Know About

In school, you'll often learn that graphic design is all about making things look pretty.

by Kai Tomboc
History of Infographics: Cave Symbols to Interactive Visuals

Design

History of Infographics: Cave Symbols to Interactive Visuals

Ancient storytellers already understood that pictures are worth a thousand words – from depictions...

by Kai Tomboc
Captivate Your Audience With Visual Branding

Design

Captivate Your Audience With Visual Branding

Visual branding is of extreme importance for any business in multiple ways.

by Angela Ash
Striking Visual Storytelling Rules to Set Your Brand Apart

Design

Striking Visual Storytelling Rules to Set Your Brand Apart

Do you want your visuals to set your brand apart from the competition?

by Chloe West
5 Nonprofit Website Design Elements You Should Include

Design

5 Nonprofit Website Design Elements You Should Include

Nonprofit web design isn’t something your organization should overlook.

by Murad Bushnaq
9 Graphic Design Mistakes to Avoid, According to the Experts

Design

9 Graphic Design Mistakes to Avoid, According to the Experts

Here’s the thing about design: it’s either good or it's meh.

by Masooma Memon
View All Design
How to Build an Influencer Marketing Strategy That Clicks

Guest Post

How to Build an Influencer Marketing Strategy That Clicks

So, you’re ready to delve into the world of influencer marketing. 

by Trelawney Erwin
How to Make Autoresponders Click With Your Audience

Guest Post

How to Make Autoresponders Click With Your Audience

Have you ever given up on a purchase because you didn’t get a response from the brand? 

by Kasia Slonawska
How Customer Journey Mapping Unlocks Better Relationships

Guest Post

How Customer Journey Mapping Unlocks Better Relationships

Customer journeys are becoming complex, and it's no surprise. 

by Jeremy Sacramento
SEO in 2023: 8 Trends to Consider In Your SEO Strategy

Guest Post

SEO in 2023: 8 Trends to Consider In Your SEO Strategy

In SEO, it’s hard to predict future trends.

by Aleh Barysevich
G2 Now Has 2M+ Reviews: Here's What That Says About Software Buying

Marketing

G2 Now Has 2M+ Reviews: Here's What That Says About Software Buying

Each of us has a story to tell. Milestones are just one small part of ours.

by Stephen Hoops
How to Build a B2B Content Marketing Strategy that Converts

Guest Post

How to Build a B2B Content Marketing Strategy that Converts

Content marketing plays a key role in both customer acquisition and retention. 

by Neelam Goswami
7 B2B Marketing Themes from 2022

Marketing

7 B2B Marketing Themes from 2022

Like most, there’s a lot I’m reflecting on as we wind down 2022.

by Amanda Malko
What Is Inbound Marketing? How to Pitch to the Right Audience

Marketing

What Is Inbound Marketing? How to Pitch to the Right Audience

When it comes to marketing, you are not your prospect. 

by Washija Kazim
Best of G2 Badges: Customer Roundup 2022

Marketing

Best of G2 Badges: Customer Roundup 2022

Each quarter, G2 awards badges to companies that deliver world-class products and experiences for...

by Erin Boyd
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13 Strategies to Increase Sales: Learn How to Sell Profitably

Sales

13 Strategies to Increase Sales: Learn How to Sell Profitably

Sales is no longer about selling.

by Washija Kazim
Why the G2 + Slack Integration Is a Must-Have for Revenue Teams

Sales

Why the G2 + Slack Integration Is a Must-Have for Revenue Teams

There’s nothing quite as satisfying as a cold drink on a sweltering summer day.

by Stephen Hoops
Customer Service Automation: Put Everyday Support on Autopilot

Guest Post

Customer Service Automation: Put Everyday Support on Autopilot

Most aspects of our life can be automated today, and customer service is no exception. 

by Mateusz Baranowski
What Is E-Commerce Automation? How It Unites Efficiency and CX

Guest Post

What Is E-Commerce Automation? How It Unites Efficiency and CX

Great customer experience (CX) always drives revenue.

by Dylan Long
Top 6 SaaS Trends to Keep an Eye On in 2023

Guest Post

Top 6 SaaS Trends to Keep an Eye On in 2023

When it first came on the scene in the 1990s, software-as-a-service (SaaS) was a means to...

by Arijit Bose
The Impact of E-Commerce Inflation on Buying and Consuming Habits

Guest Post

The Impact of E-Commerce Inflation on Buying and Consuming Habits

Concerns about inflation have greatly affected competition in e-commerce. 

by Melike Ulaman
CEOs Aren't Making the Most of G2 (And Why It Matters)

Sales

CEOs Aren't Making the Most of G2 (And Why It Matters)

When you only have a hammer, everything looks like a nail.

by Stephen Hoops
How to Create an Effective Product-led SaaS Pricing Strategy

Sales

How to Create an Effective Product-led SaaS Pricing Strategy

Product-led growth (PLG) has become one of the most important and pervasive topics in SaaS. 

by Bryan Belanger
CRM for SMBs: Tying Sales and Marketing Together

Guest Post

CRM for SMBs: Tying Sales and Marketing Together

It’s no surprise that when each of your departments work together you deliver a more cohesive...

by Alessandra Gyben
View All Sales
Corporate Social Responsibility: Because Anyone Can Change the World

Productivity

Corporate Social Responsibility: Because Anyone Can Change the World

Turning a profit. Communicating with stakeholders and investors. Hiring and training employees. 

by Mara Calvello
What Is a Hybrid Workplace? How to Organize and Manage It

Guest Post

What Is a Hybrid Workplace? How to Organize and Manage It

Hybrid models are the future of the workplace. 

by Annabel Benjamin
What Is HIPAA? Here's How to Ensure You're HIPAA Compliant

Guest Post

What Is HIPAA? Here's How to Ensure You're HIPAA Compliant

No one should compromise on health and safety, and this is what HIPAA ensures. The Health Insurance...

by Monica McCormack
The Role of Talent Intelligence in Optimizing Recruitment

Guest Post

The Role of Talent Intelligence in Optimizing Recruitment

Recruiting is competitive, fast-paced, and challenging, where the best talent intelligence wins.

by Ruehie Jaiya Karri
5 Impactful Sustainable Business Practices

Guest Post

5 Impactful Sustainable Business Practices

Sustainability is no longer a choice; it's a necessity.

by Lee Shields
3 Easy Ways to Systemize Your Business and Decrease Burnout

Guest Post

3 Easy Ways to Systemize Your Business and Decrease Burnout

A system doesn't have to be engineered toward excellence.

by Lisa Steingold
The State of Software in Marketing From GTM Partners and Chiefmartec

Productivity

The State of Software in Marketing From GTM Partners and Chiefmartec

Software isn’t the answer to everything – just most things.

by Alexandra Vazquez
Craft Effective Out-Of-Office Messages (+15 Free Templates)

Productivity

Craft Effective Out-Of-Office Messages (+15 Free Templates)

Day in and day out, you show up to your job and work hard, so you and your team hit your goals. Now...

by Soundarya Jayaraman
What Is a Mortgage? The Basics of a Home Loan

Productivity

What Is a Mortgage? The Basics of a Home Loan

Nobody likes the idea of debt.

by Izabelle Hundrev
View All Productivity
5 Security Experts Share Best Practices to Prevent Zero-Day Attacks

Tech

5 Security Experts Share Best Practices to Prevent Zero-Day Attacks

Imagine you accidentally leave a rarely-used window open in your home. You don’t think anything of...

by Soundarya Jayaraman
Contract Lifecycle Management Software: No More Headaches

Guest Post

Contract Lifecycle Management Software: No More Headaches

Every dollar in and out of a company is tied to a contract. 

by Kshitija Agrawal
Zero Trust Model: How to Implement This Security Framework

Guest Post

Zero Trust Model: How to Implement This Security Framework

Trust is essential in any partnership.

by Ben Herzberg
Decoding the Low-Code vs. No-Code Development Debate

Guest Post

Decoding the Low-Code vs. No-Code Development Debate

Advancing technology and growing competition are in their heyday. 

by Dinesh Varadharajan
Enterprise Testing Made Smarter: Low-Code and No-Code Test Automation

Guest Post

Enterprise Testing Made Smarter: Low-Code and No-Code Test Automation

Low-code and no-code technology enable businesses to meet the ever-increasing software demand,...

by Mika Vice
How Users Are Managed in B2B vs. B2C Companies

Guest Post

How Users Are Managed in B2B vs. B2C Companies

When building an application, user management is a critical component that you cannot overlook. 

by Liat Mazza
What Are Data Silos? How to Interconnect Data and Increase Efficiency

Guest Post

What Are Data Silos? How to Interconnect Data and Increase Efficiency

Modern technology allows companies to collect and harness more useful data than ever. They might...

by Pohan Lin
The Global Opportunity for Indian SaaS Vendors in 2023

Tech

The Global Opportunity for Indian SaaS Vendors in 2023

In October, I had an incredible week visiting Bangalore, where we hosted two inaugural APAC events:...

by Godard Abel
Why BIM is the Key to Understanding Your Designs

Tech

Why BIM is the Key to Understanding Your Designs

 Step away from the drafting table - buildings aren’t 2D, so why would you design them in 2D?

by Brynne Ramella
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