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Featured

How AI Is Shaping the Future of SaaS Markets Globally
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Each fall, I look forward to what I call my “World Tour” in the EMEA and APAC regions, where I get to spend time with G2 employees,...

Productivity

9 Candidate Sourcing Strategies to Find the Best Talent

The talent market is a competitive place.

Marketing

5 Reasons to Register for Reach 2024: Business at the Speed of AI

A lot has happened in 2024, and it feels like just yesterday everyone was watching the Olympics,...

Sales

14 Sales KPIs Your Sales Team Should Track for Growth in 2025

There's much debate in the sales industry over which sales key performance indicators (KPIs) and...

Sales

Sales Playbook: How to Create One (+Free Template)

When presented with a task, our first thought is to explore options for the best approach.

Featured

The Impact of Online Reviews and the Statistics to Prove It

Businesses need money to survive. And in the era of technology, it seems that every company has a...

Featured

How G2 Remains Committed to Authentic Reviews in an Age of AI

At G2, we continue to embrace artificial intelligence (AI) by finding ways to work smarter and...

Featured

What Is Asset Management? Why Do Businesses Need It?

Assets are essential to the business equation.

Marketing

Will TikTok’s “Made in China” Label Cost MarTech Billions?

In this article: TikTok's uncertain future could reshape brands’ digital footprints, consumer...

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