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Human Capital Management: How to Put Employees First

Productivity

Human Capital Management: How to Put Employees First

Your organization relies on a lot of tools and assets to hit its goals.

by Mara Calvello

Cloud Storage Simplified: What Is It and How to Choose One

Featured

Cloud Storage Simplified: What Is It and How to Choose One

Weighing over a ton and occupying almost a whole room, the first...

by Dibyani Das

Customer Data Platform: What It Is and Why Marketers Need One

Marketing

Customer Data Platform: What It Is and Why Marketers Need One

Data, data everywhere – but where do marketers begin?

by Ninisha Pradhan

Select Topic

5 E-Commerce Pricing Strategies to Drive Sales Through the Roof

5 E-Commerce Pricing Strategies to Drive Sales Through the Roof

The price of a product or service is the major factor in a potential customer’s purchase...

by Nicholas Shaw

Enablix Uses G2 Profile to Reach New Customers and Boost Brand Awareness

A success story about how one of G2’s customers, Enablix, made the most of their G2 profile to...

by Gina Carr

What Is Endpoint Security? How It Guards Your IT Assets

Tech

What Is Endpoint Security? How It Guards Your IT Assets

Security is a significant cornerstone of any business.

by Sagar Joshi

51 Machine Learning Statistics to Get You Thinking

Tech

51 Machine Learning Statistics to Get You Thinking

If machine learning were a kid in school, it would be the most brilliant and coolest student.

by Aayushi Sanghavi

31 Hybrid Cloud Storage Statistics That Can Affect Your Business

Tech

31 Hybrid Cloud Storage Statistics That Can Affect Your Business

Ever since cloud storage has emerged in the technology market, businesses are concerned about...

by Rajendra Roul

What Is Cross-Promotion? 11 Ideas for Your Marketing Campaign

What Is Cross-Promotion? 11 Ideas for Your Marketing Campaign

How does this sound?

by Ray Hein

Reduce Bounce Rate by Fixing These 7 Web Design Mistakes

Reduce Bounce Rate by Fixing These 7 Web Design Mistakes

It takes about five seconds for users to form an opinion about a website and decide whether...

by Vinod Janapala

8 Common Technical SEO Mistakes Businesses Make

8 Common Technical SEO Mistakes Businesses Make

Technical SEO can be daunting.

by Adam Steele

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9 Types of Graphic Design Your Team Needs to Know About

9 Types of Graphic Design Your Team Needs to Know About

In school, you'll often learn that graphic design is all about making things look pretty.

by Kai Tomboc

History of Infographics: Cave Symbols to Interactive Visuals

History of Infographics: Cave Symbols to Interactive Visuals

Ancient storytellers already understood that pictures are worth a thousand words – from...

by Kai Tomboc

Captivate Your Audience With Visual Branding

Captivate Your Audience With Visual Branding

Visual branding is of extreme importance for any business in multiple ways.

by Angela Ash

Striking Visual Storytelling Rules to Set Your Brand Apart

Do you want your visuals to set your brand apart from the competition?

by Chloe West

5 Nonprofit Website Design Elements You Should Include

5 Nonprofit Website Design Elements You Should Include

Nonprofit web design isn’t something your organization should overlook.

by Murad Bushnaq

9 Graphic Design Mistakes to Avoid, According to the Experts

9 Graphic Design Mistakes to Avoid, According to the Experts

Here’s the thing about design: it’s either good or it's meh.

by Masooma Memon

7 Ways to Improve Your Design Collaboration Workflow

7 Ways to Improve Your Design Collaboration Workflow

Excellent designs are the product of collaboration between many different profiles.

by Max Benz

How Much Is Photoshop in 2020? (+Which Plan Is the Best Deal)

How Much Is Photoshop in 2020? (+Which Plan Is the Best Deal)

During its nearly 30-year history, Adobe Photoshop has become the byword for image editing...

by Meghan Treptow

News

The Snapchat Logo Update: Why Bold Might Not Be Better

This week, Snapchat gave their logo a very slight refresh.

by Daniella Alscher

View All Design

Enablix Uses G2 Profile to Reach New Customers and Boost Brand Awareness

A success story about how one of G2’s customers, Enablix, made the most of their G2 profile to...

by Gina Carr

What Is Cross-Promotion? 11 Ideas for Your Marketing Campaign

What Is Cross-Promotion? 11 Ideas for Your Marketing Campaign

How does this sound?

by Ray Hein

8 Common Technical SEO Mistakes Businesses Make

8 Common Technical SEO Mistakes Businesses Make

Technical SEO can be daunting.

by Adam Steele

What Is Remarketing? Re-Engaging Customers Via Email

What Is Remarketing? Re-Engaging Customers Via Email

Remarketing is the reason you end up seeing so many relevant ads on random pages after paying a...

by Ricky Wang

Email Marketing: How to Get Started and Build Your First List

Email Marketing: How to Get Started and Build Your First List

Is email marketing dying?

by Kevin Daniel

5 Niche Marketing Examples to Help You Get Started

5 Niche Marketing Examples to Help You Get Started

You can’t please everyone.

by Ninisha Pradhan

How Customer Journey Analytics Isn't Journey Mapping (It's Better)

How Customer Journey Analytics Isn't Journey Mapping (It's Better)

Customers are a difficult breed to please.

by Ninisha Pradhan

Customer Data Platform: What It Is and Why Marketers Need One

Customer Data Platform: What It Is and Why Marketers Need One

Data, data everywhere – but where do marketers begin?

by Ninisha Pradhan

MoEngage Uses G2 to Strengthen Brand and Drive Demand

A success story about how one of G2’s customers, MoEngage, leveraged G2’s marketplace to boost...

by Aubyn Casady

View All Marketing

5 E-Commerce Pricing Strategies to Drive Sales Through the Roof

5 E-Commerce Pricing Strategies to Drive Sales Through the Roof

The price of a product or service is the major factor in a potential customer’s purchase...

by Nicholas Shaw

Get Rid of Generic Sales Coaching and Start Winning

Get Rid of Generic Sales Coaching and Start Winning

There is no shortage of important responsibilities for sales managers.

by Mary Clare Novak

Sell Me This Pen: How to Approach This Tricky Interview Question

Sell Me This Pen: How to Approach This Tricky Interview Question

What’s the first thing that comes to your mind when asked, "sell me this pen?”

by Saba Saif

The Ultimate Social Selling Kit for Your Business

The Ultimate Social Selling Kit for Your Business

Social selling is a powerful sales tool that’s gaining groundbreaking momentum in today’s sales...

by Saba Saif

The Only 10 Sales Motivation Techniques That Work

The Only 10 Sales Motivation Techniques That Work

The beginning of a new sales period is an exciting time for all, as new goals are set along with...

by Mary Clare Novak

6 Elements of the Perfect Sales Automation Tech Stack

6 Elements of the Perfect Sales Automation Tech Stack

When describing a certain job, people will usually lean toward the greater purpose that role...

by Mary Clare Novak

The Ins and Outs of Outsourced Sales Development

The Ins and Outs of Outsourced Sales Development

To hire an in-house sales team or an outsourced sales team? That is the question.

by Ben Goldberg

Sales Strategy: 6 Ways to Boost Your Sales Process

Sales Strategy: 6 Ways to Boost Your Sales Process

Over time, strategists have recognized the need for a well-defined sales strategy in a...

by Saba Saif

Sales Acceleration: If You're Not First, You're Last

Sales Acceleration: If You're Not First, You're Last

It’s no secret that our world is obsessed with efficiency.

by Mary Clare Novak

View All Sales

Human Capital Management: How to Put Employees First

Productivity

Human Capital Management: How to Put Employees First

Your organization relies on a lot of tools and assets to hit its goals.

by Mara Calvello

What Is an ATS? Why Hiring Managers Need One ASAP

Productivity

What Is an ATS? Why Hiring Managers Need One ASAP

If you’ve found yourself asking what an ATS is, it’s time to learn more about how an applicant...

by Mara Calvello

Here's Why Employee Development Is More Important Than Ever

Productivity

Here's Why Employee Development Is More Important Than Ever

We all have that one area of expertise we wish we were just a little better at.

by Mara Calvello

What Is an HRIS? A Smarter Way to Streamline HR Processes

Productivity

What Is an HRIS? A Smarter Way to Streamline HR Processes

Day in and day out, the leaders within your human resources department have a lot on their...

by Mara Calvello

How to Provide a Winning Candidate Experience Every Time

Productivity

How to Provide a Winning Candidate Experience Every Time

As a recruiter, you know that finding the perfect candidate can feel like finding a needle in a...

by Mara Calvello

How to Build Strong Company Culture in a Modern Workplace

Productivity

How to Build Strong Company Culture in a Modern Workplace

When you think about the elements that are most important to your business, what comes to mind?

by Mara Calvello

Sink or Swim: How to Build a Talent Pool the Right Way

Productivity

Sink or Swim: How to Build a Talent Pool the Right Way

What if the right candidate for an open role is not only out there, but you already know who...

by Mara Calvello

11 Steps to a Stronger Recruitment Process and Smarter Hires

Productivity

11 Steps to a Stronger Recruitment Process and Smarter Hires

Recruiting top talent is crucial to the success of any organization.

by Mara Calvello

Learning Experience Platforms (LXP): How to Expand Your Knowledge

Productivity

Learning Experience Platforms (LXP): How to Expand Your Knowledge

It’s never too late to learn something new.

by Mara Calvello

View All Productivity

What Is Endpoint Security? How It Guards Your IT Assets

Tech

What Is Endpoint Security? How It Guards Your IT Assets

Security is a significant cornerstone of any business.

by Sagar Joshi

51 Machine Learning Statistics to Get You Thinking

Tech

51 Machine Learning Statistics to Get You Thinking

If machine learning were a kid in school, it would be the most brilliant and coolest student.

by Aayushi Sanghavi

31 Hybrid Cloud Storage Statistics That Can Affect Your Business

Tech

31 Hybrid Cloud Storage Statistics That Can Affect Your Business

Ever since cloud storage has emerged in the technology market, businesses are concerned about...

by Rajendra Roul

Cloud Storage Simplified: What Is It and How to Choose One

Cloud Storage Simplified: What Is It and How to Choose One

Weighing over a ton and occupying almost a whole room, the first hard drives were introduced in...

by Dibyani Das

What Is Zero-Day Vulnerability? A Threat You Need to Be Aware Of

Tech

What Is Zero-Day Vulnerability? A Threat You Need to Be Aware Of

Security vulnerabilities are a consistent threat to cybersecurity.

by Sagar Joshi

Unsupervised Learning: How Machines Learn on Their Own

Tech

Unsupervised Learning: How Machines Learn on Their Own

Unsupervised learning lets machines learn on their own.

by Amal Joby

5 Malware Removal Tools That Keep You Safe

Tech

5 Malware Removal Tools That Keep You Safe

Malware, a malicious program infecting your computers and networks, can have a troublesome...

by Sagar Joshi

Test Automation Framework: How to Choose the Right One

Tech

Test Automation Framework: How to Choose the Right One

Innovation sits at the heart of software automation.

by Dibyani Das

How to Find a Network Security Key in the Devices You Love

Tech

How to Find a Network Security Key in the Devices You Love

Modern world functions on the pillars of wireless devices.

by Sagar Joshi

View All Tech

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