Tech

5 Bold Predictions on the Rise of Agentic AI and the $30B Orchestration Boom

The future of work will become increasingly agentic. Trust will be the gate to AI agent adoption in...

Tech

Is Notion Worth It? Pricing, ROI, and User Insights from G2

Every time I talk to teams evaluating Notion, the same tension comes up: it looks incredible, but...

Tech

I Evaluated the Best CPaaS Platforms: My Top Picks

If you’re here, chances are your communication workflows aren’t working anymore. Maybe your...

Sales

Is HubSpot Worth It? Real Insights from G2 Reviews

CRM expectations have evolved.

Tech

Don’t Pick the Best Web Design Software Until You Try These 6

I set out to build a website — something clean, professional, and modern. Nothing too fancy, just a...

Tech

Do More G2 Reviews Mean More AI Visibility? Insights from 30k Citations

AI visibility platforms, like Radix or Promptwatch, have found G2 to be the most cited software...

Sales

6 Best Sales Analytics Software on G2: My Go-to Picks

If there’s one thing I’ve learned working closely with sales teams, it’s this: gut instinct isn’t a...

Tech

5 Best AI Meeting Assistants I've Tried and Liked

I don’t know about you, but I’ve lost count of how many hours I’ve wasted digging through messy...

Artificial Intelligence

Trust in AI: Insights from Global Surveys and G2 Data

Do you trust AI? Not just to autocomplete your sentence, but to make decisions that affect your...

I Reviewed G2's 9 Best Accounting Software: Results Inside

Accounting has never been my favorite subject.

collaboration

I Tested 11 Free Collaboration Tools Online: My Review

Best collaboration tools have completely changed the way I work, and I don’t say that lightly.

HR

10 Best Employee Recognition Tools I Recommend For Better Engagement

A few days before our quarterly all-hands, we realized we had a problem.

Tech

The 7 Best Free Online Fax Services I Tried in 2025

I never thought I’d need to send a fax in 2025.

Artificial Intelligence

AI in EdTech: Top 11 Trends Shaping the Future of Learning

The AI in education market, valued at $2.5 billion in 2022, is projected to reach $88.2 billion by...

Industry Insights

From Market Share to Mind Share: The Future of B2B Buying [+ video]

Tech

10 Best Free Project Management Software I Tried and Liked

Managing projects has always been a core part of my work.

Tech

My 7 Picks For The Best Load Balancing Software

Your website experiences a surge of traffic during a peak business hour. That's great, right? But,...

Tech

Tried And Evaluated: 7 Best PCB Design Software I Recommend

As a civil engineering student, I had the opportunity to explore various branches of engineering,...

Tech

10 Best Property Management Software I Liked (2025 Edition)

Managing properties is tough. I get it.

Tech Signals

The Great AI Divide: Are Small Businesses Being Left Behind?

A few weeks ago, I found myself in two different conversations about AI.

Artificial Intelligence

10 Best AI Transcription Tools for Businesses on G2

I’m in meetings all the time, and I’ve seen how fast decisions and action items disappear once the...

Workforce Management

My Evaluation of the 6 Best Contact Center Workforce Software

A call center lives and dies by its forecast.

Tech

I Reviewed 5 Best Automation Testing Tools for Dev Teams

We presume writing and compiling software programs is easy. But it's not.

Tech

5 Free VPNs Put to the Test: Which Ones Are Worth It?

Here’s the truth: I don’t think most people need a VPN all the time. Indeed, virtual private...

Artificial Intelligence

How Are SaaS Companies Using GenAI? 7 Product Use Cases

If you’re building a Software as a Service (SaaS) product and still treating generative AI like a...

Marketing

What Is an Instagram Creator Account? How to Switch to One

If you're serious about growing your audience on Instagram, visibility and engagement are...

Artificial Intelligence

10 Best AI Project Management Tools: Rated by Real Users on G2

I’ve managed enough projects to know the pain points by heart: chasing updates, piecing together...

Marketing

How to Write a Media Pitch That Gets You Press Coverage

Journalists don’t have time for your pitches.

Tech Signals

How to Know if Your SEO Agency Can Help You with AEO

Is your search engine optimization (SEO) agency still focusing on traditional SEO for traffic? If...

Industry Insights

Beyond Random Cold Calling: How to Boost Sales Using Buying Signals

Random cold calling can often feel like fishing in the Dead Sea — no bites and no wins. The problem...

I Evaluated 10+ Tools to Find the 7 Best User Research Software

Most product and marketing teams already rely on user research software. It’s become a core part of...

Tech

How AI Chat is Rewriting B2B Software Buying [Insights From 1,000+ Decision Makers]

B2B software buying is evolving. Gone are the days of the search engine deep dive, building an...

Artificial Intelligence

AI in B2B Marketing: How Teams Are Using AI In 2025

As a B2B marketing leader, you’re under pressure to deliver more personalized engagement,...

Vendors

My Evaluation of 6 Best Third-Party Risk Management Software

A vendor gets breached. You find out two weeks later. Now you're stuck answering to leadership with...

I Evaluated 7 Best Sales Compensation Software for Growing Teams

Messy commission processes frustrate your reps and put revenue at risk. When payouts feel...

HR

Illegal Interview Questions to Avoid Asking in Job Interviews

As a recruiter or hiring manager, you probably spend hours crafting thoughtful questions to uncover...

Tech

How to Calculate Variance: Formula, Steps, and Use Cases

We’ve all heard it: the results may vary.

Tech

Decoding Google's Role in Reddit’s Recent ChatGPT Citation Dip

The world of AI search is moving fast, and this week’s news is all about Reddit and OpenAI. Or so...

Marketing

What Is False Advertising? Examples and Consequences

It’s easy to tell the truth, yet in business, some brands still stretch or blur it to get attention.

e-commerce

I Found 5 Best Vendor Management Software You’ll Love

As a marketer, my primary focus has always been on executing creative strategies that drive...

Design

6 Best Civil Engineering Design Software I Evaluated

You might not believe this, but I was a civil engineer before I became an SEO content specialist.

Tech

What Is Logistic Regression? A Detailed Guide with Examples

Life is full of binary choices — have that slice of pizza or skip it, carry an umbrella or take a...

Contributor Network

7 Customer Engagement Examples That Work in 2025

You already know customer engagement is more than a buzzword. It’s the difference between one-time...

Tech

9 Best Customer Success Software I'd Pick to Stop Churn

Ever watched a high-potential customer slip away without warning? I have — and even from the...

Tech

My Top 7 EDR Software Picks After Hours of Research

If there’s one thing I’ve learned from researching cybersecurity tools, it’s this: every vendor...

Web Content Management

I Tested The 6 Best Web Content Management Software: My Take

Managing websites feels like running a never-ending marathon sometimes, doesn’t it?

Tech

Live Commerce in 2026: How Real-Time Shopping Is Evolving

We get it. Selling online isn’t just about having a great product anymore. People don’t always buy...

Marketing

Press Conferences: Benefits,  Preparation, and Format

Ever launched a big announcement only for it to fall flat?

Legal

9 Best Legal Case Management Software for Law Firms: My Review

I’m not a lawyer, but I know that running a law firm isn’t just about winning cases. It’s about...

Tech

What Is DKIM and How Can It Boost Your Email Security?

Your email reputation can make or break a campaign. But what happens when your carefully crafted...

HR

Employee Absenteeism: Why It Happens and How to Solve It

Do you bear the brunt of losses and receive bitter and cold looks when the performance graph goes...

Tech

Best Black Friday Software Deals in 2025: AI, CRM, and More

Black Friday is almost here, with a once-a-year chance to snag premium software at a fraction of...

e-commerce

I Reviewed the 6 Best E-Commerce Fraud Protection Tools

Every online transaction your store processes has the potential to either grow your revenue or chip...

Sales

Call Me Impressed: 8 Inbound Call Tracking Software I Evaluated

I watched it happen in real-time.

Network Monitoring

I Evaluated G2's 8 Best Network Monitoring Software

Hey, is the network acting weird for you, too?

Tech

5 Best Firewall Software I Recommend for Secure Networks

After three years of writing about cybersecurity, I’ve seen IT admins and business owners wrestle...

Marketing

What Is Visual Search? Examples, Applications and Case Studies

Have you ever noticed a declining trend in your landing page visits? Or an increase in product...

Contributor Network

What Is Lead Nurturing? Top 5 Techniques That Actually Work

Merely being a blip on your customer’s radar isn’t enough. In today’s crowded market, lead...

HR

7 Best Identity Verification Tools I Recommend For End-to-End Security

Recently, I couldn’t log into a critical system at work, and after what felt like a hundred failed...

Tech

5 Best Contact Center Quality Assurance Software I Trust

You’re not here to debate whether QA matters. You already know it does.

HR

I Compared the Best Core HR Software: Here’s What Stands Out

If your HR team is still relying on spreadsheets, outdated tools, or disconnected systems, the...

Tech

6 Best Terminal Emulators I Recommend for Any Skill Level

I’ll admit it: I’m not a hardcore command-line junkie.

Tech

I Evaluated the 6 Best Low Code Development Platforms

When I first heard about low-code development, I assumed it was just another buzzword, something...

Productivity

What Is Root Cause Analysis? Template, Benefits and Methods

“Let's get to the root of the problem."

Fintech

I Evaluated G2's 5 Best Anti-Money Laundering Software

A friend of mine works at a fintech company. One day, they received an unexpected audit request...

Marketing

15 Essential Marketing KPIs and How to Measure Them

KPIs are the foundation for proving marketing’s impact. Without them, budgets get wasted, campaigns...

Management

What Is a Pay Stub? Definition, Example, and Free Template

Running a small business comes with many responsibilities, and managing payroll is one of the most...

Tech

I Evaluated G2’s 6 Best Robotic Process Automation Software (RPA)

Manual tasks have a sneaky way of piling up. One moment I’m sending a simple follow-up email, the...

7 Best Legal Billing Software of 2025: A Non-Lawyer’s Review

Diverse clients, case legalities and attorney manpower; there is a reason why your law firm makes...

Tech

I Explored the 6 Best PLM Solutions Leading the Market Right Now

While unboxing a new shampoo tailored specifically for Indian hair types, I couldn't help but...

Management

What Are Convertible Bonds? Definition, Types, Pros and Cons

If you’ve ever felt stuck choosing between the safety of bonds and the growth potential of stocks,...

Marketing

Google Knowledge Panel: What It Is and How to Claim It

Wondering how some brands get that sleek, informative box on the right side of Google search...

Demand Side Platform (DSP)

I Reviewed the 7 Best Demand-Side Platforms (DSPs) for 2025

You already know the stakes: fragmented media buying, wasted ad spend, and opaque reporting can...

Tech

I Reviewed G2's 7 Best Patch Management Software

Software update pop-ups always seem to appear at the worst possible time. I’ve lost count of how...

payments

I Evaluated the 6 Best Payment Processing Software for 2025

I believe getting paid should be a simple, straight-forward process, not a stressful one.

Design

Top 9 Graphic Design Trends to Watch in 2026

I still remember scrolling through my feed last year and realizing how fast the visual world was...

Marketing

How to Use the Skyscraper Technique to Outrank Competitors

Are you finding it tough to get your content ranking on search engines? Struggling to secure that...

expense management

I Evaluated 9 Best Expense Management Software, Go Try Them

Keeping track of expenses is a headache.

Tech

I Found 9 Field Service Management Tools To Be The Most Valuable

On a busy Tuesday morning, the office printer jammed, causing a backlog of tasks and frustration...

Tech

File Chaos? I Tested Best Cloud Content Collaboration Software

I can’t stand digital clutter.

Review

I Tested 8 Best Review Management Software: My Take

Working at G2 has made one thing abundantly clear to me: reviews are the backbone of smart...

Tech

My Honest Take on the 5 Best Compensation Management Software

Compensation planning sounds straightforward until you're knee-deep in spreadsheets, juggling...

8 Best Org Chart Software for Teams: My Honest Review

When I first started collaborating across departments, I thought I had a decent grasp of who did...

Finance

My 7 Picks for the Best Spend Management Software

Financial clarity is one of the strongest advantages a company can have.

Marketing

My 5 Picks After Testing the Best Customer Loyalty Software

If there's one thing working in marketing has taught me, it's that keeping existing customers...

Artificial Intelligence

I Tried 8 Best AI Writing Generators to Assist Writers

Creative is a busy industry, with most writers and marketers juggling ad-hoc tasks, long-form...

asset management

My Verdict on G2's 6 Best Facilities Management Software

Facility management isn’t just about keeping the lights on; it’s a high-stakes juggling act. One...

Marketing

What Is Growth Hacking? The Complete Guide for Marketers

If you’ve ever poured weeks into a marketing campaign only to watch it flop, you’re not alone. I’ve...

HR

I Reviewed 8 Best Applicant Tracking Systems for 2025

The more time I’ve spent working alongside HR teams, the more I realize hiring is a lot like...

Quality Management

My Take On 9 Best Quality Management Software in 2025

I was just about to use a skincare product sent by a brand when I received a call from their...

Tech

My Honest Take on 7 Best Session Replay Software

If you've ever stared at a high bounce rate and thought, what happened here? Same.

Business Process Management

My Take on the 7 Best Business Process Management Software

Every growing business hits a point where spreadsheets, scattered emails, and manual workflows just...

Tech

I Tested G2’s 8 Best Contact Center Software For 2025

When I first set out to find the best contact center software, I wasn’t coming at it as someone who...

Talent Management

My 6 Picks for the Best Talent Assessment Tools in 2025

Hiring the right people is tough. It's even tougher when you're relying on gut feel and a resume ...

Tech

The 7 Best Virtual Data Room Software: My Top Picks

High-performing teams don’t leave due diligence to chance.

Application Performance Management (APM)

My 7 Picks for Best Application Performance Monitoring Tools

I’m no stranger to applications crashing, freezing, or throwing errors at the worst possible times....

Media Monitoring

6 Best Media Monitoring Software (My 2025 Review)

If you’re still relying on Google Alerts, manual searches, or disconnected spreadsheets to monitor...

Tech

I Evaluated 10 Best CMMS Software for 2025

On a scorching summer day, the office AC broke down. The maintenance team scrambled to find the...

Threat Intelligence

7 Best Threat Intelligence Tools: What Stood Out In My Analysis

Some years back, I witnessed a magnanimous security breach of a trademarked company website in my...

Marketing

I Tried 8 Best Customer Data Platforms in 2025: What Works?

What is the possible reason that your customer marketing isn't yielding any significant wins? I...

Contract Management

Best Contract Lifecycle Management Software in 2025: My Top 7 Picks

TL;DR Top Picks for 2025: G2 highlights Conga CLM, Salesforce Revenue Cloud, and DocuSign CLM...

Tech Signals

AI Video in B2B Marketing: Lessons from Canva, VEED, LinkedIn, and G2 Review Data

Capturing and commanding customer attention when they’re constantly overloaded with content is like...

Tech

6 Best E-commerce Platforms of 2025: My Review

My journey in digital marketing began at an e-commerce agency. I worked closely with clients...

Tech

5 Best Digital Adoption Platforms I'd Pick for Faster Onboarding

As a content marketer, I don’t manage IT rollouts or build training programs. Still, I’ve...

Marketing

7 Best A/B Testing Tools I Trust to Boost Conversions

When you work in marketing, you're constantly making decisions that could go either way. Should...

Tech

6 Best Restaurant POS Systems: Ranked and Reviewed (2025)

When I started digging into restaurant POS systems, I didn’t expect to find so many options, each...

Tech

I Evaluated 30+ Cloud Monitoring Tools: Here Are My Picks

I’ve spent the last three years writing about IT and cloud security, talking to DevOps teams, IT...

Video

I Tried 10 Best Video Editing Software: My Honest Review

My life took a cinematic turn in 2013.

Industry Insights

Why Mass Outreach is Killing Your Pipeline with 6sense’s Chief Market Officer [+ video]

Accounting & Finance

My Evaluation of 7 Best Accounts Receivable Software in 2025

I often ideate and mentally prototype a bootstrapped brand. One of the initial thoughts that...

Tech

5 Best Identity and Access Management Software I Trust

In my years writing about cybersecurity, I’ve learned one universal truth: no one wakes up excited...

Travel Management

I Evaluated 7 Best Travel Management Software: My Review

I’ve always loved to travel.

Legal

I Explored G2's 6 Best Legal Practice Management Software

Running a law firm is more than just court appearances and client consultations; it’s about...

Tech

I Tested 8 Best Electronic Signature Software: Results Inside

It all started when I was buried under a mountain of paperwork that needed signatures — fast. My...

Online Reputation Management

My 8 Picks for the Best Online Reputation Management Tools

As a marketer, I’ve come to realize that no amount of clever branding can outweigh a bad online...

inventory management

My Review of the 8 Best Inventory Control Software in 2025

Managing inventory can be daunting. While I don’t run a warehouse or oversee stock levels myself,...

Cyber Security

My Review Of The 5 Best Penetration Testing Tools

As a technical writer focused on cybersecurity tools, I have spent the past year gaining a deeper...

Tech

I Evaluated 6 Best Audit Management Software (2025 Edition)

I’m the kind of person who loves a well-organized system.

HR

6 Best Employee Engagement Software: My Evaluation

I joined G2 during the pandemic while working completely remotely, which made me realize just how...

Social Media

I Reviewed 7 Best Social Media Management Tools for 2025

Here’s the thing most blog posts won’t say: a lot of “top-rated” social media management tools are...

HR

8 Best Job Search Sites I Like Using in 2025

Let's get real for a minute. Searching for jobs can be a real drag, right? I’ve been exactly where...

Security

My 6 Picks for the Best Enterprise Risk Management Software

I’ve always believed chaos is just a sign of a missing system.

Construction Management

My Take on 7 Construction Project Management Software

There have been times when I’ve spotted a halfway-through construction project that gets completed...

Marketing

Is Ahrefs Worth It Or Just Hype? The Real Scoop From G2 Users

Ahrefs starts at $108 a month, which adds up to about $1,200 a year for a plan designed for small...

Tech

Is ChatGPT Plus Worth $20/Month? What G2 Users Think

I have been hooked on ChatGPT from day one.

5 Best Virtual Event Platforms That Made Hosting Easy for Me

Working remotely has completely reshaped how I experience events. Instead of packed conference...

Tech

Is ZipRecruiter Legit? Find out What G2 Reviewers Think

When it comes to online job hunting, one question often surfaces: Is ZipRecruiter a legitimate site...

Enterprise Resource Planning (ERP)

I Evaluated the 10 Best ERP Systems for 2025

I’ve worked with various teams, such as sales, marketing, finance, and project management, and I’ve...

website builders

Wix Vs. Shopify: We Have A Winner for 2025

As a website designer or developer, you often land at a crossroads: which website builder software...

Sales

I Evaluated 5 Best CPQ Software for Sales Teams

Quoting shouldn’t slow down your sales cycle, but for many teams, it does. Between chasing...

Tech

6 Business Continuity Management Platforms: My Evaluation

Are you struggling to manage potential business risks and track compliance requirements for your...

Marketing

Employee Journey Mapping Made Simple: A Complete Playbook

First impressions define your reputation as an employer. Candidates decide whether they feel valued...

Tech

My Take on the 7 Best Board Management Software

One Monday morning, our board of directors was set to meet for a crucial strategy session. As the...

Tech

My Honest Evaluation of 6 Best Event Management Platforms

If I’m hosting a dinner party, I have a theme, a playlist, a guest list with RSVPs, and probably a...

My Exclusive Take: 7 Best HCM Tools in 2025 to Consider

I used to think Fun Fridays were not my thing. Until I witnessed my HR teams in action and their...

Sales

I Evaluated 10 Best Outbound Call Tracking Software for 2025

Most go-to-market teams already use demo automation software. It’s table stakes at this point. But...

Tech

Claude vs. ChatGPT: What I Found After 30 Days of Use

I have been using ChatGPT for research and rephrasing purposes for two years now. In its initial...

Tech

My Honest Evaluation of 7 Best Corporate LMS Software in 2025

When I first stepped into the portals of G2, I experienced an earnest desire to learn, grow and...

Tech

I Evaluated and Ranked the 6 Best Retail POS Software

A few years ago, I helped a friend launch their retail store. The shelves were stocked, the...

Tech

I Compared & Picked: 6 Best Procure-to-Pay Software

Managing business purchases might seem simple until invoices pile up, approvals get delayed, and...

Artificial Intelligence

AI in Customer Engagement: 2025 Industry Data Report

If you’ve scrolled LinkedIn lately, you may think every company has cracked the code on using AI in...

Artificial Intelligence

DeepSeek vs. Grok: My Honest Review After Actual Use

Which AI chatbot should you trust? One that’s open and free, or one that promises an edge with...

Is B2B Software Pricing Transparency Broken? G2's Here to Help

Software buyers turn to G2 for two key reasons: to access unbiased peer feedback from over 3...

Accounting & Finance

Sage Intacct Pricing Guide: What It Really Costs in 2025

If you’re here, you probably already know how Sage Intacct helps finance teams, CFOs, accountants,...

Web Development

I Tried Webflow Vs. WordPress in 2025, Here’s the Winner

When evaluating website builder platforms, it is essential to align both your business and team...

Tech

Make vs. Zapier: I Dragged and Zapped Until One Won Me Over

If you’re looking to build no-code or low-code automation, you may have stumbled upon Make and...

Project Management

Asana vs. Monday: I Built Projects and Picked a Side

Choosing between Asana and Monday can be tricky. These project management software programs have...

Chatbots

Gemini vs. Perplexity: Which AI Nailed My Prompts Best?

Whether browsing for a new recipe or putting together a presentation deck for work, we utilize AI...

Marketing

The Importance of Brand Language in 2025 (With Examples)

As marketers, we know how critical it is to shape a brand experience that feels consistent and...

Marketing

8 Hyperlocal Marketing Strategies to Grow Your Business

You’ve seen the strategies, but putting them all into practice can feel like a lot. Updating...

Marketing

9 Steps to Build a Data-Driven Content Strategy That Works

Are you still creating content based on guesswork?

Tech

Web Host Migration Made Easy: A Business-Friendly Guide

Your website is your business's digital front door. It's where customers learn about what you...

Marketing

5 Types of Social Commerce Your Brand Should Start Using

Your social media posts shouldn’t just get likes. They should get sales.Surprised? Don’t be.

Cyber Security

10 Insider Threat Examples: Real Corporate Case Studies

The external threat is a visible storm; the insider threat is a slow leak in the heart of the ship.

Artificial Intelligence

Copilot vs. ChatGPT: I Found My Ultimate AI Sidekick

You hear it everywhere, right? Everyone’s pitting AI tools against each other. It’s a new showdown...

Artificial Intelligence

I Tested Midjourney vs. DALL·E to Find the Best AI Image Generator

I’ve tried just about every major AI image generator out there: DALL·E, Stable Diffusion,...

Artificial Intelligence

Gemini vs. Copilot: Which AI Assistant Delivers?

I never planned to run a head-to-head test between Gemini and Copilot. I just wanted to get my work...

Tech

Perplexity vs. ChatGPT: I Ran 11 Prompts to See Who Wins

Everyone’s comparing AI chatbots — but what happens when one of them is not a chatbot at all?

Tech

I Tested DeepSeek vs. ChatGPT in the Ultimate AI Showdown

When I first heard about DeepSeek in January 2025, I thought it might be just another name on the...

Sales

Real Estate Terms A to Z: 133 Essential Definitions to Know

Before you jump into buying, selling, or investing in property, it pays to speak the language of...

I Analyzed G2 Reviews to Find the Best Purchasing Software

If you're a CFO, procurement lead, or operations director still relying on spreadsheets or siloed...

Tech

The Biggest Acquisitions In History Since 2015: Insights and Outcomes

Over the past decade, the business world has witnessed some of the biggest acquisitions in history....

Marketing

How to Create High-Converting Webinar Marketing Campaigns

You’ve sent the emails. You’ve published the blogs. You’ve promoted the case studies. And sure,...

Webinar

My 7 Key Takeaways About Earning Trust in the AI Era

Recently, I joined The Reeder’s Devin Reed and DemandJen’s Jen Allen-Knuth for a no-fluff webinar...

Artificial Intelligence

Torn Between Windsurf vs. Cursor? So Was I Until I Went All In

After spending time researching both Windsurf (formerly Codeium) and Cursor, the two popular AI...

Artificial Intelligence

I Put Perplexity vs. Claude to the Test: Here’s My Verdict

If you're here, you're likely looking for a comparison of Perplexity and Claude that goes beyond a...

Tech

I Compared the 8 Best Performance Management Software

I know you are here because your performance cycle is probably broken.

Marketing

What Is Permission-Based Email Marketing? Why It Works

As a marketer, you know the inbox is a competitive place. Your email is just one of dozens, maybe...

Martech

2025 Creator Economy Statistics: How Software Drives Earning

Forget waiting for the perfect job offer — today’s creators are launching businesses from their...

I Evaluated the 8 Best Demo Automation Software Solutions of 2025

Most go-to-market team s already use demo automation software. It’s table stakes at this point. But...

Data Solutions

I Evaluated G2's 5 Best Data Observability Software (2025 List)

Your pipeline breaks. No alerts. No warnings. Just a flood of messages about a broken dashboard.

Tech

Robot Terms Explained: A-Z Glossary for Beginners

When most people hear robot, they picture a shiny humanoid with glowing eyes, metal limbs, and a...

Sales

13 Types of Contracts: How To Choose the Right Contract

Deals and agreements can take countless forms.

Artificial Intelligence

Llama vs. ChatGPT: Read My Take Before Using Them

It's a strange new world when your choice of AI assistant feels less like picking a software and...

Tech

7 Best G2-Rated Event Registration Tools I’ve Tried in 2025

I know how daunting it can be to handle manual event spreadsheets, customize registration forms,...

Marketing

16 Key Advertising Metrics to Dominate Ad Networks in 2025

Imagine sitting in a strategy meeting without the numbers that matter.

What Is Data-Centric Architecture? How to Implement It

Most enterprise architectures are built on a fundamental misconception: that applications are the...

Marketing

Email Marketing Fundamentals for 2025: Personalization to ROI

When you're refining your marketing strategy, the goal is simple: reach the right audience with the...

Management

Communication Technology: What is ICT and its Components

In a world where you can FaceTime a friend, live-chat a brand, or host a global team meeting from...

Marketing

What Is an eBook? How to Make, Sell, and Promote in 2025

If you’re serious about turning content into a pipeline, an eBook is one of the most effective...

Cyber Security

12 Most Common Phishing Attacks With Examples

From fake password resets to convincing emails impersonating the CEO, phishing attacks have become...

Contributor Network

5 Customer Marketing Strategies That Build Loyalty

Customers can now compare product alternatives with a single click. However, the endless options...

Marketing

Social Media Marketing Content That Actually Work in 2025

Over the last few years, social media marketing content has evolved from an optional add-on to a...

Productivity

How to Write a Business Letter: Format and Examples

The hardest part of a business letter isn’t knowing what it is; it’s writing one that feels...

Industry Insights

Shadow AI in CX: Data-Driven Insights and How Leaders Should Respond

Shadow AI may be a hot topic, but it’s hardly a new phenomenon. As an IT executive for...

Featured

5 Ways Software Companies Can Win in the Age of AI

The B2B software world is changing fast, and AI is at the center of it all. It’s reshaping how...

Tech

Nanobots Are Transforming Medicine. Here’s What to Know

No medical invention has been able to solve a root anomaly completely, reducing the sensation of a...

G2 Voices

Selling Smarter, Not Harder: What G2 Top Sellers Do Differently

Sell smart, win more. This is the approach high-performing B2B sales professionals embrace to stay...

Design

What Is Visual Branding? How to Create a Strong Visual Brand Identity

From your logo and color scheme to fonts, imagery, and layout, visual branding shapes a brand’s...

Sales & Marketing

I Evaluated G2’s 9 Best Sales Training and Onboarding Software

“Congrats on joining the sales team! Here’s a 94-slide deck and a link to some old Gong calls. Good...

Marketing

What Is Omnichannel Pricing? How to Build a Winning Strategy

Retail isn’t linear anymore.

Tech

6 Best Mobile Marketing Software: My Review for 2025

Choosing mobile marketing software isn’t just about finding a tool that works; it’s about finding...

Top 6 Customer Service Automation Tools (Tried & Tested)

Have you ever felt understaffed or resource inefficient when a huge influx of customer queries...

Tech

My Review of 2025’s Best Multi-Country Payroll Software

I’ve lost count of how many times I’ve read stories from HR teams, finance managers, and founders...

Tech

The 5 Best EDI Software I’d Recommend to Any Team

If you’re a small to mid-sized business selling into big-box retailers or major partners, you...

Productivity

Letter of Recommendation: Template, Tips, and Examples

Not sure how to write a letter of recommendation that actually helps someone land the role? You’re...

Database

5 Best Relational Database Tools for App Development in 2025

Developing an app is exciting until your relational database starts breaking things you didn’t know...

Tech Signals

Proof, Not Pitches: UGC is Reshaping B2B Buyer Behavior

Let’s be honest: B2B marketing is facing a trust crisis. Our ebooks and webinars are now met with...

Contributor Network

Ethics of Facial Recognition: Key Issues and Solutions

You unlock your phone using Face ID. A traffic cop identifies a suspect with real-time surveillance...

Productivity

Job Burnout: Symptoms, Stages, and How to Recover

Having a bad day at work is expected. Having nothing but bad days is not.