Most sales teams think they’re giving buyers everything they need: the right decks, demos, and...
by Devyani Mehta
Too many sales teams mistake activity for improvement. They record calls, run training sessions,...
by Devyani Mehta
Managing a real estate business means juggling listings, agent tasks, and client follow-ups across...
by Shreya Mattoo
Whether you’re a hobbyist sketching out ideas, a student learning design, or a professional...
by Samudyata Bhat
With the variety of touchpoints a company may have with B2B buyers, every buying journey is unique....
by Kamaljeet Kalsi
I don’t open content analytics software because I’m curious. I open it because someone needs an...
by Washija Kazim
Trust in online content is eroding at an unprecedented pace. As AI-generated content becomes more...
by Marty Duffy
I have used online learning platforms in different ways.
by Washija Kazim
Scroll through a few marketing blogs, and you’d think the marketing tools have already taken the...
by Priyal Dangi
Most lead qualityissues don't originate in your CRM; they begin the moment someone fills out a form...
by Priyanshi Sharma
What if your brand’s biggest competitor isn’t another company — but the AI answer that appears and...
by Tanushree Verma
Between managing regression cycles, tracking bugs, and keeping up with fast-moving sprints, even...
by Yashwathy Marudhachalam
I know how challenging it can be to monitor a network on a tight budget. Many network...
by Harshita Tewari
I use LLMs almost every day in my work as a marketer. Sometimes it’s to break through a blank page,...
by Washija Kazim
Do you cringe at the thought of one-size-fits-all email blasts? I get it.
by Washija Kazim
Most teams I work with already have an email platform in place.
by Washija Kazim
If you’ve ever tried to sift through thousands of emails, chat logs, PDFs, and “mystery.zip” files...
by Soundarya Jayaraman
Enterprise AI agents have moved beyond experimentation. According to G2’s 2025 AI Agents Insights...
by Shruti Nair
I’ve been on both sides of the screen, literally. I’ve sat in my fair share of video interviews,...
by Soundarya Jayaraman
Understanding your audience is more important than ever. From marketers crafting campaigns to...
by Harshita Tewari
Managing email can be overwhelming — cluttered inboxes, limited storage, poor organization tools,...
by Washija Kazim
Your customers are talking about your brand right now, on Twitter, Reddit, LinkedIn, TikTok, and...
by Devyani Mehta
Keeping up with the growing demands of data analysis and reporting isn’t easy. I’ve seen teams...
by Washija Kazim
Video hosting may seem simple until a team actually relies on it. What starts as “we just need a...
by Washija Kazim
Running a one-person show or a small business means you’re constantly switching roles. One minute...
by Harshita Tewari
I know how stressful it can be to finish a project only to have a computer crash erase all your...
by Sudipto Paul
Tired of wrestling with flowchart roadblocks? I’ve been there. The good news is you don’t need to...
by Samudyata Bhat
Managing a geographically dispersed team has become the norm, not the exception. From remote-first...
by Mara Calvello
Ever catch yourself drowning in a flood of ideas, so many that you don’t even know where to start?...
by Samudyata Bhat
AI search isn’t just an evolution of Google — it’s a revolution in buyer behavior.
by Kamaljeet Kalsi
Are you still spending time searching for documents scattered across different systems instead of...
by Sudipto Paul
If you run an e-commerce business or work on a customer support team that’s constantly juggling...
by Sudipto Paul
Managing multiple social media accounts can quickly become a constant stream of tasks, from...
by Samudyata Bhat
As writers, we all want our work to stand out as genuinely our own. But with the internet saturated...
by Harshita Tewari
A year ago, SEO success meant asking: "Do you rank for your target keywords?"
by Tanushree Verma
I know how discouraging it can be to imagine turning a screenplay into something bigger, only to...
by Yashwathy Marudhachalam
As a civil engineering student, I loved environmental sciences. We spent a lot of time outdoors,...
by Devyani Mehta
What if I told you that you could craft stunning presentations, eye-catching websites, and...
by Samudyata Bhat
Managing finances can feel overwhelming for small business owners, startups, and solo...
by Sudipto Paul
A few years ago, I was tasked with organizing an event for a small business. Our small team...
by Devyani Mehta
"Where are all the good freelance jobs hiding?"
by Soundarya Jayaraman
Managing access across different apps can get complicated fast. Strong passwords help, but they’re...
by Washija Kazim
I recently reviewed a funnel report for an HR tech firm that revealed a familiar, haunting pattern:...
by Sidharth Yadav
Before I became an SEO content specialist, I studied civil engineering.
by Devyani Mehta
As a digital marketer, I find email marketing to be one of the trickiest but most rewarding and...
by Bhoomika Pawar
Promises don’t scale, but service level agreements (SLAs) do.
by Cristina Maria
Hola! Hello! Annyeonghaseyo! If you’re exploring language learning apps, Duolingo must be on your...
by Harshita Tewari
The job hunt isn’t what it used to be. Today, algorithms screen your résumé before a human ever...
by Harshita Tewari
Nano Banana, Google's breakout AI image generator, was already having a moment, and now it just got...
by Soundarya Jayaraman
The more products you carry, the harder it gets to answer simple questions like: What’s selling?...
by Izabelle Hundrev
Black Friday might dominate the headlines, but savvy software buyers know the real deal — Cyber...
by Washija Kazim
Black Friday is almost here, with a once-a-year chance to snag premium software at a fraction of...
by Washija Kazim
For years, the early stages of B2B software evaluation followed a familiar pattern.
by Sidharth Yadav
customer relationship management
What is CRM software? Customer relationship management software serves as the cornerstone of...
by Evan Sherbert
I’ve never worked a day in construction. I’ve never pored over blueprints, managed subcontractors,...
by Sudipto Paul
What comes to mind when you think about sales? Cold emails? Pushy tactics that don’t resonate?...
by Alyssa Towns
Another online launch, and your audience just scrolls past. No clicks, no buzz, no connection.
by Harshita Tewari
The start of a new sales period is full of optimism: fresh goals, clean pipelines, and the belief...
by Mary Clare Novak
After a job interview, most candidates focus on waiting for an update, a call, or even closure. But...
by Harshita Tewari
Managing Amazon Web Services (AWS) isn’t easy for small and medium-sized enterprises (SMEs). It...
by Sagar Joshi
Ever feel like your day disappears before you’ve accomplished anything meaningful? Between Slack...
by Harshita Tewari
When most people think about turning a profit from a business, they assume it comes from...
by Holly Landis
Managing a gym isn't just about ensuring the weights are correctly racked or that classes start on...
by Tanuja Bahirat
I'm one of those people who can't resist tweaking photos until they look just right. You know, the...
by Harshita Tewari
Leadership is shaped by how well a leader adapts to the people, pressures, and priorities in front...
by Axel Kuehnle
You don’t need to be a trained designer to know when something looks off. Maybe the text feels too...
by Harshita Tewari
There are more places in a city than any spreadsheet can capture, from apartment complexes and...
by Devyani Mehta
Oh no, I am late for the meeting. Again.
by Lauren Pope
Inventory is the heartbeat of any product-based business.
by Alexandra Vazquez
Financial clarity begins with understanding what your business owns, what it owes, and the value it...
by Harshita Tewari
We’ve been tracking the rise of AI search and predicting its impact on the tech landscape...
by Kamaljeet Kalsi
Would you rather be addressed as “Hey there” or by your name?
by Claire Brenner
Ever wish you could know whether a stock will actually pay off?
by Tanuja Bahirat
As a marketer, surveys are a core part of what I do.
by Soundarya Jayaraman
Have a skill, a product idea, or just a dream of being your own boss?
by Sagar Joshi
Turning a small business into a larger one is a huge undertaking – one that isn’t always replicable...
by Scott Turner
Teaching is one of the most rewarding and demanding professions.
by Mary Clare Novak
When it comes to buzzwords used by businesses, analytics has got to be at the top of the most-used...
by Mara Calvello
As brands strive to build product visibility in a tough market, it's still hard to think through...
by Shreya Mattoo
The constant flood of messages from different teams, clients, and projects was overwhelming....
by Devyani Mehta
Brands nowadays create all kinds of digital assets to promote their products and services. As the...
by Holly Landis
Recently, I underwent a critical customer escalation. I mentioned their product in a different way...
by Shreya Mattoo
Data is the lifeblood of modern decision-making, but let’s face it, extracting meaningful...
by Devyani Mehta
Companies across industries are building and training machine learning models, but many still...
by Shreya Mattoo
If you're not enforcing your payment terms, you're basically giving out interest-free loans, and...
by Harshita Tewari
You’re at a restaurant. The waiter points to a laminated card that says, “Scan for menu.” You...
by Harshita Tewari
I’ll be honest and admit right away that when AI tools like DALL-E and GPTs started popping up, I...
by Soundarya Jayaraman
Managing hotel operations is no small feat.
by Devyani Mehta
When I first started exploring mind mapping software, it wasn’t just about finding tools to...
by Washija Kazim
Slack is quiet. Cameras are off. Deadlines haven’t changed.
by Harshita Tewari
You already get the concept: build something once, and let it generate revenue while you focus on...
by Jana Rumberger
You hire a contractor. They take your money and vanish. Or a competitor violates a non-compete and...
by Harshita Tewari
Selling a home today is more than just putting a sign in the yard and uploading photos. With more...
by Harshita Tewari
Keeping track of what your business owes, and when payments are due, is critical to staying...
by Holly Landis
If there’s one thing working cross-functionally has taught me, it’s that secure access isn’t just a...
by Tanuja Bahirat
Marketing and sales teams talk a lot about alignment, but in practice, it rarely happens.
by Harshita Tewari
If you’re leading a marketing team, you already know what disorganization costs: missed deadlines,...
by Tanuja Bahirat
When I first learned statistics in high school, it felt like piecing together a puzzle: manually...
by Sudipto Paul
I’ve always thought sales was cool. There’s something thrilling about solving real problems,...
by Devyani Mehta
Modern mobile marketing, powered by mobile advertising software, has changed how businesses reach...
by Jagmeet Singh
Nothing frustrates network engineers more than slow internet speeds at work.
by Zack Busch
As the pace of innovation accelerates, go-to-market (GTM) leaders are rewriting their playbooks at...
by Sydney Sloan
If your organization stores sensitive or personally identifiable data, such as financial records,...
by Alyssa Towns
Security compliance isn’t simple. Between SOC 2 reports, ISO 27001 audits, and GDPR requirements,...
by Harshita Tewari
Every employer wants to understand how work actually gets done.
by Ryan Plank
Circa 2019, I remember talking to C-suite leaders in the pre-AI era, and their biggest concern was,...
by Kamaljeet Kalsi
Stuck on how to start a dropshipping business?
by Zac Johnson
Choosing the right AI voice assistant in 2025 isn’t just about convenience — it’s about finding the...
by Tanuja Bahirat
If there’s one thing I’ve learned watching the legal industry embrace AI, it’s that transformation...
by Harshita Tewari
Advertisers are no strangers to AI.
by Sagar Joshi
Producing high-quality videos used to mean expensive gear, endless editing, and long turnaround...
by Soundarya Jayaraman
I recently celebrated my second anniversary at G2, and it got me thinking back to my first few days...
by Harshita Tewari
Do you ever drive to a different part of town and say to yourself, “Wow, gas is so much more...
by Mara Calvello
Navigating sales tax compliance isn’t getting any simpler.
by Harshita Tewari
Every time I talk to someone in sales or marketing, I hear the same story: revenue feels like a...
by Soundarya Jayaraman
The future of work will become increasingly agentic. Trust will be the gate to AI agent adoption in...
by Tim Sanders
Every time I talk to teams evaluating Notion, the same tension comes up: it looks incredible, but...
by Washija Kazim
I’ve never had to build a shift schedule, approve PTO, or chase someone down because they forgot to...
by Harshita Tewari
Running a small business means you’re juggling a dozen roles. Sales, operations, and support often...
by Sagar Joshi
I’ve lost count of how many times I’ve seen absence tracking spiral into chaos. Missed approvals,...
by Soundarya Jayaraman
If you’re here, chances are your communication workflows aren’t working anymore. Maybe your...
by Tanuja Bahirat
I set out to build a website — something clean, professional, and modern. Nothing too fancy, just a...
by Washija Kazim
There are two types of people in this world: those who see a blank spreadsheet and panic, and those...
by Washija Kazim
Your customers no longer measure your service against competitors in your industry; they measure it...
by Sagar Joshi
AI visibility platforms, like Radix or Promptwatch, have found G2 to be the most cited software...
by Kevin Indig
If there’s one thing I’ve learned working closely with sales teams, it’s this: gut instinct isn’t a...
by Soundarya Jayaraman
3D printing is awesome, until your software turns it into a nightmare.
by Washija Kazim
It all started with a single, painfully awkward meeting.
by Washija Kazim
Picture a world where digital and physical realities coexist seamlessly. You glance around your...
by Shreya Mattoo
I don’t know about you, but I’ve lost count of how many hours I’ve wasted digging through messy...
by Soundarya Jayaraman
The rules of SEO are being rewritten in real time.
by Sagar Joshi
Do you trust AI? Not just to autocomplete your sentence, but to make decisions that affect your...
by Soundarya Jayaraman
You’ve probably already felt the pain: missed leads slipping through the cracks, overwhelmed...
by Tanuja Bahirat
Running a restaurant involves managing numerous moving parts—staff schedules, inventory, customer...
by Devyani Mehta
Growth in e-commerce has completely changed how people shop, giving customers more convenience,...
by Harshita Tewari
Whether it’s a flash sale, a limited-time discount, or a personalized offer, SMS marketing stands...
by Harshita Tewari
Accounting has never been my favorite subject.
by Sudipto Paul
Not long ago, AI lived on the peripheries of corporate strategy, tested in isolated pilots.
by Sagar Joshi
I don’t pull lead lists, but I know when they’re broken.
by Harshita Tewari
My days were 36 hours when I was a part of a sales team.
by Shreya Mattoo
Sales teams need more precision rather than more people.
by Harshita Tewari
Best collaboration tools have completely changed the way I work, and I don’t say that lightly.
by Sudipto Paul
A few days before our quarterly all-hands, we realized we had a problem.
by Devyani Mehta
I never thought I’d need to send a fax in 2025.
by Soundarya Jayaraman
The AI in education market, valued at $2.5 billion in 2022, is projected to reach $88.2 billion by...
by Sagar Joshi
Strong call to action (CTAs) don’t just cap off your marketing copy, they make or break it.
by Harshita Tewari
Communication creates communities.
by Yashwathy Marudhachalam
Keeping projects on track didn't always seem difficult to me. I still remember my first big...
by Jaya Bordoloi
Managing projects has always been a core part of my work.
by Washija Kazim
Your website experiences a surge of traffic during a peak business hour. That's great, right? But,...
by Devyani Mehta
With rapidly advancing technology and increasingly high user expectations, companies must regularly...
by Samudyata Bhat
You did everything right: crafted a great subject line, designed a compelling email, and hit...
by Tessa Smalley
Every business leader wants to boost productivity and lower costs. Automation tools can help, but...
by Daniel Corin Stig
As a civil engineering student, I had the opportunity to explore various branches of engineering,...
by Devyani Mehta
Managing properties is tough. I get it.
by Soundarya Jayaraman
For an average user, buying the right software is the greatest feat. But, in the end, how you...
by Washija Kazim
A few weeks ago, I found myself in two different conversations about AI.
by Sidharth Yadav
I’m in meetings all the time, and I’ve seen how fast decisions and action items disappear once the...
by Washija Kazim
A call center lives and dies by its forecast.
by Harshita Tewari
Before the first pallet hits the floor, or another inefficiency eats into your margins, it’s time...
by Alexandra Vazquez
I’ve been working in content marketing for several years now, experimenting with everything from...
by Tanuja Bahirat
We presume writing and compiling software programs is easy. But it's not.
by Shreya Mattoo
You’ve probably tried a few AI builders already. The common pattern: it’s easy to get a demo, hard...
by Tanuja Bahirat
That celebrity endorsement? Fake. The news clip you just watched? AI-generated. The podcast host’s...
by Soundarya Jayaraman
Here’s the truth: I don’t think most people need a VPN all the time. Indeed, virtual private...
by Soundarya Jayaraman
“Let's get to the root of the problem."
by Samudyata Bhat
A few years ago, while juggling multiple roles at a startup, I found myself designing posters,...
by Harshita Tewari
In the world of corporate bonds, risk management is everything.
by Harshita Tewari
If you’re building a Software as a Service (SaaS) product and still treating generative AI like a...
by Harshita Tewari
Workforce planning and development is a hot topic in every organization. However, many still...
by Blake Proberts
Keeping your database in good shape helps manage scaled systems and run operations without hiccups.
by Holly Landis
For most marketing and growth teams, customer acquisition is the top priority. You spend time and...
by Soundarya Jayaraman
If you're serious about growing your audience on Instagram, visibility and engagement are...
by Holly Landis
Ever wonder who decided to put names on Coca-Cola bottles?
by Devyani Mehta
I’ve managed enough projects to know the pain points by heart: chasing updates, piecing together...
by Washija Kazim
Journalists don’t have time for your pitches.
by Shreya Mattoo
As a marketing professional, I am best friends with data. If we zoom in to the absolute core of my...
by Shreya Mattoo
Effective SaaS optimization has remained a distant dream for the B2B industry.
by Yashwathy Marudhachalam
Is your search engine optimization (SEO) agency still focusing on traditional SEO for traffic? If...
by Tanushree Verma
Random cold calling can often feel like fishing in the Dead Sea — no bites and no wins. The problem...
by Alexandre Depres
Most product and marketing teams already rely on user research software. It’s become a core part of...
by Devyani Mehta
When I first started freelancing before my full-time job, I thought the hardest part would be...
by Tanuja Bahirat
Assets are essential to the business equation.
by Keerthi Rangan
In this digital age, success isn't solely determined by what you know but also by who you know.
by Hardy Desai
Some content gets clicks. Great content gets shared. But linkable content? That’s the kind people...
by Soundarya Jayaraman
We all have unique quirks, but wouldn’t everything be boring if we were all the same?
by Holly Landis
B2B software buying is evolving. Gone are the days of the search engine deep dive, building an...
by Tim Sanders
As a B2B marketing leader, you’re under pressure to deliver more personalized engagement,...
by Sagar Joshi
A vendor gets breached. You find out two weeks later. Now you're stuck answering to leadership with...
by Harshita Tewari
Messy commission processes frustrate your reps and put revenue at risk. When payouts feel...
by Devyani Mehta
If you work in any customer-facing department, you’re likely used to picking up the phone, dialing...
by Mary Clare Novak
Most businesses fail, not due to a lack of ambition or vision but because entrepreneurs often ...
by Benjamin Shabat
As a recruiter or hiring manager, you probably spend hours crafting thoughtful questions to uncover...
by Yashwathy Marudhachalam
I’ve spent the past few months talking to recruiters, HR leaders, and staffing firm execs who are...
by Kelly Stone
Board meetings are where strategy becomes action or stalls completely.
by Audrey Quiteves
We’ve all heard it: the results may vary.
by Soundarya Jayaraman
Sales teams use a dozen tools to make sales pitches more personal — CRMs, proposal software, and...
by Rory Sadler