I’ve managed enough projects to know the pain points by heart: chasing updates, piecing together...
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Is your search engine optimization (SEO) agency still focusing on traditional SEO for traffic? If...
by Tanushree Verma
Random cold calling can often feel like fishing in the Dead Sea — no bites and no wins. The problem...
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B2B software buying is evolving. Gone are the days of the search engine deep dive, building an...
by Tim Sanders
A vendor gets breached. You find out two weeks later. Now you're stuck answering to leadership with...
by Harshita Tewari
The world of AI search is moving fast, and this week’s news is all about Reddit and OpenAI. Or so...
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Ever watched a high-potential customer slip away without warning? I have — and even from the...
by Soundarya Jayaraman
I’m not a lawyer, but I know that running a law firm isn’t just about winning cases. It’s about...
by Soundarya Jayaraman
Black Friday is almost here, with a once-a-year chance to snag premium software at a fraction of...
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Every online transaction your store processes has the potential to either grow your revenue or chip...
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by Tanuja Bahirat
Hey, is the network acting weird for you, too?
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Merely being a blip on your customer’s radar isn’t enough. In today’s crowded market, lead...
by Yashwathy Marudhachalam
You’re not here to debate whether QA matters. You already know it does.
by Soundarya Jayaraman
If your HR team is still relying on spreadsheets, outdated tools, or disconnected systems, the...
by Tanuja Bahirat
When I first heard about low-code development, I assumed it was just another buzzword, something...
by Tanuja Bahirat
“Let's get to the root of the problem."
by Samudyata Bhat
A friend of mine works at a fintech company. One day, they received an unexpected audit request...
by Tanuja Bahirat
KPIs are the foundation for proving marketing’s impact. Without them, budgets get wasted, campaigns...
by Yashwathy Marudhachalam
Running a small business comes with many responsibilities, and managing payroll is one of the most...
by Soundarya Jayaraman
Manual tasks have a sneaky way of piling up. One moment I’m sending a simple follow-up email, the...
by Tanuja Bahirat
Diverse clients, case legalities and attorney manpower; there is a reason why your law firm makes...
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by Shreya Mattoo
While unboxing a new shampoo tailored specifically for Indian hair types, I couldn't help but...
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by Devyani Mehta
If you’ve ever felt stuck choosing between the safety of bonds and the growth potential of stocks,...
by Soundarya Jayaraman
Wondering how some brands get that sleek, informative box on the right side of Google search...
by Mac Mischke
You already know the stakes: fragmented media buying, wasted ad spend, and opaque reporting can...
by Tanuja Bahirat
Software update pop-ups always seem to appear at the worst possible time. I’ve lost count of how...
by Harshita Tewari
I believe getting paid should be a simple, straight-forward process, not a stressful one.
by Tanuja Bahirat
I still remember scrolling through my feed last year and realizing how fast the visual world was...
by Soundarya Jayaraman
Keeping track of expenses is a headache.
by Sudipto Paul
On a busy Tuesday morning, the office printer jammed, causing a backlog of tasks and frustration...
by Devyani Mehta
I can’t stand digital clutter.
by Washija Kazim
Working at G2 has made one thing abundantly clear to me: reviews are the backbone of smart...
by Harshita Tewari
Compensation planning sounds straightforward until you're knee-deep in spreadsheets, juggling...
by Soundarya Jayaraman
When I first started collaborating across departments, I thought I had a decent grasp of who did...
by Harshita Tewari
Financial clarity is one of the strongest advantages a company can have.
by Harshita Tewari
If there's one thing working in marketing has taught me, it's that keeping existing customers...
by Harshita Tewari
Creative is a busy industry, with most writers and marketers juggling ad-hoc tasks, long-form...
by Shreya Mattoo
Facility management isn’t just about keeping the lights on; it’s a high-stakes juggling act. One...
by Harshita Tewari
If you’ve ever poured weeks into a marketing campaign only to watch it flop, you’re not alone. I’ve...
by Soundarya Jayaraman
The more time I’ve spent working alongside HR teams, the more I realize hiring is a lot like...
by Harshita Tewari
I was just about to use a skincare product sent by a brand when I received a call from their...
by Devyani Mehta
If you've ever stared at a high bounce rate and thought, what happened here? Same.
by Tanuja Bahirat
Every growing business hits a point where spreadsheets, scattered emails, and manual workflows just...
by Devyani Mehta
When I first set out to find the best contact center software, I wasn’t coming at it as someone who...
by Tanuja Bahirat
Hiring the right people is tough. It's even tougher when you're relying on gut feel and a resume ...
by Tanuja Bahirat
High-performing teams don’t leave due diligence to chance.
by Devyani Mehta
Application Performance Management (APM)
I’m no stranger to applications crashing, freezing, or throwing errors at the worst possible times....
by Harshita Tewari
If you’re still relying on Google Alerts, manual searches, or disconnected spreadsheets to monitor...
by Tanuja Bahirat
On a scorching summer day, the office AC broke down. The maintenance team scrambled to find the...
by Devyani Mehta
Some years back, I witnessed a magnanimous security breach of a trademarked company website in my...
by Shreya Mattoo
What is the possible reason that your customer marketing isn't yielding any significant wins? I...
by Shreya Mattoo
TL;DR Top Picks for 2025: G2 highlights Conga CLM, Salesforce Revenue Cloud, and DocuSign CLM...
by Shreya Mattoo
Capturing and commanding customer attention when they’re constantly overloaded with content is like...
by Kamaljeet Kalsi
My journey in digital marketing began at an e-commerce agency. I worked closely with clients...
by Bhoomika Pawar
As a content marketer, I don’t manage IT rollouts or build training programs. Still, I’ve...
by Soundarya Jayaraman
When you work in marketing, you're constantly making decisions that could go either way. Should...
by Soundarya Jayaraman
When I started digging into restaurant POS systems, I didn’t expect to find so many options, each...
by Soundarya Jayaraman
I’ve spent the last three years writing about IT and cloud security, talking to DevOps teams, IT...
by Soundarya Jayaraman
My life took a cinematic turn in 2013.
by Sudipto Paul
I often ideate and mentally prototype a bootstrapped brand. One of the initial thoughts that...
by Shreya Mattoo
In my years writing about cybersecurity, I’ve learned one universal truth: no one wakes up excited...
by Soundarya Jayaraman
I’ve always loved to travel.
by Tanuja Bahirat
Running a law firm is more than just court appearances and client consultations; it’s about...
by Tanuja Bahirat
It all started when I was buried under a mountain of paperwork that needed signatures — fast. My...
by Washija Kazim
As a marketer, I’ve come to realize that no amount of clever branding can outweigh a bad online...
by Harshita Tewari
Managing inventory can be daunting. While I don’t run a warehouse or oversee stock levels myself,...
by Tanuja Bahirat
As a technical writer focused on cybersecurity tools, I have spent the past year gaining a deeper...
by Devyani Mehta
I’m the kind of person who loves a well-organized system.
by Tanuja Bahirat
I joined G2 during the pandemic while working completely remotely, which made me realize just how...
by Tanuja Bahirat
Here’s the thing most blog posts won’t say: a lot of “top-rated” social media management tools are...
by Harshita Tewari
Let's get real for a minute. Searching for jobs can be a real drag, right? I’ve been exactly where...
by Soundarya Jayaraman
I’ve always believed chaos is just a sign of a missing system.
by Harshita Tewari
There have been times when I’ve spotted a halfway-through construction project that gets completed...
by Shreya Mattoo
Ahrefs starts at $108 a month, which adds up to about $1,200 a year for a plan designed for small...
by Sudipto Paul
I have been hooked on ChatGPT from day one.
by Soundarya Jayaraman
Working remotely has completely reshaped how I experience events. Instead of packed conference...
by Harshita Tewari
When it comes to online job hunting, one question often surfaces: Is ZipRecruiter a legitimate site...
by Washija Kazim
Enterprise Resource Planning (ERP)
I’ve worked with various teams, such as sales, marketing, finance, and project management, and I’ve...
by Sudipto Paul
As a website designer or developer, you often land at a crossroads: which website builder software...
by Sagar Joshi
Quoting shouldn’t slow down your sales cycle, but for many teams, it does. Between chasing...
by Devyani Mehta
Are you struggling to manage potential business risks and track compliance requirements for your...
by Shreya Mattoo
First impressions define your reputation as an employer. Candidates decide whether they feel valued...
by Ramiah Adeen
One Monday morning, our board of directors was set to meet for a crucial strategy session. As the...
by Devyani Mehta
If I’m hosting a dinner party, I have a theme, a playlist, a guest list with RSVPs, and probably a...
by Tanuja Bahirat
I used to think Fun Fridays were not my thing. Until I witnessed my HR teams in action and their...
by Shreya Mattoo
I watched it happen in real-time.
by Sudipto Paul
Most go-to-market teams already use demo automation software. It’s table stakes at this point. But...
by Devyani Mehta
I have been using ChatGPT for research and rephrasing purposes for two years now. In its initial...
by Sagar Joshi
When I first stepped into the portals of G2, I experienced an earnest desire to learn, grow and...
by Shreya Mattoo
A few years ago, I helped a friend launch their retail store. The shelves were stocked, the...
by Devyani Mehta
Managing business purchases might seem simple until invoices pile up, approvals get delayed, and...
by Devyani Mehta
If you’ve scrolled LinkedIn lately, you may think every company has cracked the code on using AI in...
by Washija Kazim
Which AI chatbot should you trust? One that’s open and free, or one that promises an edge with...
by Sagar Joshi
Software buyers turn to G2 for two key reasons: to access unbiased peer feedback from over 3...
by Sudipto Paul
If you’re here, you probably already know how Sage Intacct helps finance teams, CFOs, accountants,...
by Sudipto Paul
When evaluating website builder platforms, it is essential to align both your business and team...
by Sagar Joshi
If you’re looking to build no-code or low-code automation, you may have stumbled upon Make and...
by Sagar Joshi
Choosing between Asana and Monday can be tricky. These project management software programs have...
by Sagar Joshi
Whether browsing for a new recipe or putting together a presentation deck for work, we utilize AI...
by Shreya Mattoo
As marketers, we know how critical it is to shape a brand experience that feels consistent and...
by Soundarya Jayaraman
You’ve seen the strategies, but putting them all into practice can feel like a lot. Updating...
by Soundarya Jayaraman
Are you still creating content based on guesswork?
by Soundarya Jayaraman
Your website is your business's digital front door. It's where customers learn about what you...
by Yashwathy Marudhachalam
Your social media posts shouldn’t just get likes. They should get sales.Surprised? Don’t be.
by Soundarya Jayaraman
The external threat is a visible storm; the insider threat is a slow leak in the heart of the ship.
by Kusum Jahnavi
You hear it everywhere, right? Everyone’s pitting AI tools against each other. It’s a new showdown...
by Harshita Tewari
I’ve tried just about every major AI image generator out there: DALL·E, Stable Diffusion,...
by Soundarya Jayaraman
I never planned to run a head-to-head test between Gemini and Copilot. I just wanted to get my work...
by Tanuja Bahirat
Everyone’s comparing AI chatbots — but what happens when one of them is not a chatbot at all?
by Soundarya Jayaraman
When I first heard about DeepSeek in January 2025, I thought it might be just another name on the...
by Soundarya Jayaraman
Before you jump into buying, selling, or investing in property, it pays to speak the language of...
by Shreya Mattoo
If you're a CFO, procurement lead, or operations director still relying on spreadsheets or siloed...
by Shreya Mattoo
Over the past decade, the business world has witnessed some of the biggest acquisitions in history....
by Sagar Joshi
You’ve sent the emails. You’ve published the blogs. You’ve promoted the case studies. And sure,...
by Soundarya Jayaraman
Recently, I joined The Reeder’s Devin Reed and DemandJen’s Jen Allen-Knuth for a no-fluff webinar...
by Palmer Houchins
After spending time researching both Windsurf (formerly Codeium) and Cursor, the two popular AI...
by Sagar Joshi
If you're here, you're likely looking for a comparison of Perplexity and Claude that goes beyond a...
by Sagar Joshi
I know you are here because your performance cycle is probably broken.
by Soundarya Jayaraman
As a marketer, you know the inbox is a competitive place. Your email is just one of dozens, maybe...
by Holly Landis
Forget waiting for the perfect job offer — today’s creators are launching businesses from their...
by Priyal Dangi
Most go-to-market team s already use demo automation software. It’s table stakes at this point. But...
by Devyani Mehta
Your pipeline breaks. No alerts. No warnings. Just a flood of messages about a broken dashboard.
by Harshita Tewari
When most people hear robot, they picture a shiny humanoid with glowing eyes, metal limbs, and a...
by Tanuja Bahirat
Deals and agreements can take countless forms.
by Tanuja Bahirat
It's a strange new world when your choice of AI assistant feels less like picking a software and...
by Kusum Jahnavi
I know how daunting it can be to handle manual event spreadsheets, customize registration forms,...
by Shreya Mattoo
Imagine sitting in a strategy meeting without the numbers that matter.
by Washija Kazim
Most enterprise architectures are built on a fundamental misconception: that applications are the...
by Devyani Mehta
When you're refining your marketing strategy, the goal is simple: reach the right audience with the...
by Tanuja Bahirat
In a world where you can FaceTime a friend, live-chat a brand, or host a global team meeting from...
by Tanuja Bahirat
If you’re serious about turning content into a pipeline, an eBook is one of the most effective...
by Tanuja Bahirat
From fake password resets to convincing emails impersonating the CEO, phishing attacks have become...
by Yashwathy Marudhachalam
Customers can now compare product alternatives with a single click. However, the endless options...
by Megan Wenzl
Over the last few years, social media marketing content has evolved from an optional add-on to a...
by Yashwathy Marudhachalam
The hardest part of a business letter isn’t knowing what it is; it’s writing one that feels...
by Shreya Mattoo
Shadow AI may be a hot topic, but it’s hardly a new phenomenon. As an IT executive for...
by Craig Flower
The B2B software world is changing fast, and AI is at the center of it all. It’s reshaping how...
by Godard Abel
No medical invention has been able to solve a root anomaly completely, reducing the sensation of a...
by Shreya Mattoo
Sell smart, win more. This is the approach high-performing B2B sales professionals embrace to stay...
by Julie Jung
From your logo and color scheme to fonts, imagery, and layout, visual branding shapes a brand’s...
by Devyani Mehta
“Congrats on joining the sales team! Here’s a 94-slide deck and a link to some old Gong calls. Good...
by Harshita Tewari
Retail isn’t linear anymore.
by Devyani Mehta
Choosing mobile marketing software isn’t just about finding a tool that works; it’s about finding...
by Tanuja Bahirat
Have you ever felt understaffed or resource inefficient when a huge influx of customer queries...
by Shreya Mattoo
I’ve lost count of how many times I’ve read stories from HR teams, finance managers, and founders...
by Soundarya Jayaraman
If you’re a small to mid-sized business selling into big-box retailers or major partners, you...
by Soundarya Jayaraman
Not sure how to write a letter of recommendation that actually helps someone land the role? You’re...
by Shreya Mattoo
Developing an app is exciting until your relational database starts breaking things you didn’t know...
by Sudipto Paul
Let’s be honest: B2B marketing is facing a trust crisis. Our ebooks and webinars are now met with...
by Sidharth Yadav
You unlock your phone using Face ID. A traffic cop identifies a suspect with real-time surveillance...
by Katam Raju Gangarapu
Having a bad day at work is expected. Having nothing but bad days is not.
by Mara Calvello
You can have detailed surveys, NPS tools, and a CRM packed with account insights, but if you don’t...
by Tanuja Bahirat
GitHub Copilot vs. ChatGPT choosing between them is like picking a travel guide vs. a GPS — both...
by Yashwathy Marudhachalam
You know how it goes. One incident, one rushed report, and suddenly a minor oversight becomes a...
by Devyani Mehta
So, you launched a marketing campaign, but the ROI was peanuts. You might have been 10/10 for...
by Shreya Mattoo
If you need to create a legally binding sales record without starting from scratch, a bill of sale...
by Shreya Mattoo
The social media landscape is increasingly fragmented, a result of both regulatory changes and...
by Layla Revis
You already know the stakes: a misrouted file, a missed transfer, or a permissions slip-up can...
by Devyani Mehta
Businesses thrive on solid communication.
by Soundarya Jayaraman
Email is still the backbone of business communication, but it’s also the most targeted channel for...
by Washija Kazim
Getting steady traffic but not enough conversions? Your website KPIs might be sending the wrong...
by Shreya Mattoo
I didn’t know it at the time, but my job had been slowly burning me out.
by Harshita Tewari
You know you’re living in the future when choosing your AI sidekick feels more like deciding...
by Soundarya Jayaraman
As large language models (LLMs) become embedded in enterprise applications, from virtual assistants...
by Washija Kazim
You’ve optimized your landing pages, fine-tuned your email flows, and tested your ad creative, yet...
by Sam O'Brien
The way we work is changing rapidly. According to Upwork’s Future Workforce Report, 22% of the U.S....
by Tanuja Bahirat
Ever notice how a website or app feels way faster the second time you open it?
by Harshita Tewari
Most companies have background check software these days. It’s standard. But just because it’s in...
by Devyani Mehta
When a company needs funding, whether to launch a new product, expand operations, or just stay...
by Harshita Tewari
People will always be the next big thing.
by Tim Sanders
B2B companies are always on the lookout to optimize their hardware architecture to support the...
by Shreya Mattoo
App developers like you must move smart today to meet customers’ expectations of instant, seamless...
by Sudipto Paul
In large-scale machine learning pipelines, accuracy gains often come at the expense of operational...
by Washija Kazim
Ever bought a new phone, plugged in an old charger, and it just worked? That’s backwards...
by Samudyata Bhat
If you’re serious about building a profitable online business that doesn’t require managing...
by Tanuja Bahirat
“Tell me something interesting about yourself.”
by Soundarya Jayaraman
Your website is live. Your product is solid. But the traffic? Crickets.
by Soundarya Jayaraman
Companies that need online transactions cannot afford server breakdowns. As a result, these...
by Devyani Mehta
There’s a stage in every system’s growth where traditional database architecture stops working....
by Washija Kazim
Enterprise Resource Planning (ERP)
Your IT management team is excited about transitioning from legacy systems to NetSuite ERP, and for...
by Sagar Joshi
Influencer marketing isn’t just about shoutouts and hashtags anymore; it’s become a structured,...
by Devyani Mehta
What do Tom Hanks's Captain Sullenberger, Sarah Connor, Mad Max, and email marketing all have in...
by Kamaljeet Kalsi
OpenAI and Perplexity announced their upcoming AI-powered browsers in July 2025. This announcement...
by Sudipto Paul
You know what’s harder than skipping ads on streaming platforms? Reaching your audience without...
by Soundarya Jayaraman
Business owners have enough on their plates without also needing a law degree. From navigating...
by Holly Landis
AI-generated art is no longer a novelty; it’s a production tool. For content marketers,...
by Washija Kazim
Industrial control systems (ICS) are the backbone of large-scale production, distribution, and...
by Washija Kazim
If you’ve ever chased a late invoice or wondered whether a client can tell you to work 9-to-5,...
by Tanuja Bahirat
If you're evaluating business services providers, applying for government contracts, or scaling...
by Tanuja Bahirat
When you hear “blockchain,” you might instantly think of Bitcoin or other cryptocurrencies. But...
by Washija Kazim
What’s the difference between a high-performing team and one that constantly drops the ball? One...
by Susmita Sarma
A DDoS attack doesn’t knock. It crashes through the front door.
by Tim Keary
Chatbots aren’t just automating support tickets anymore; they’re qualifying sales leads,...
by Sagar Joshi
As AI grows quickly, business leaders now have to move from just trying it out to making it a key...
by Sudipto Paul
Traditional finance is built around institutions that control access, custody, and participation....
by Washija Kazim
Security breaches don’t discriminate. They can target any organization, from burgeoning startups to...
by Washija Kazim
In fast-paced DevOps environments, a single database issue can stall deployments for hours....
by Ryan Campbell
AI Overviews have thrown marketers into a tough spot. On one side, Sundar Pichai, Google’s Chief...
by Sidharth Yadav
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