Skip to content

Sales

Create a Winning Team: A Complete Guide to Sales Onboarding

It’s a long and expensive process to find, hire, and train new sales talent.

Marketing

Use These 7 Sites to Navigate Social Media Video Marketing

Today, video content is driving the internet.

Management

How E-Commerce Inventory Management Can Help You Save Money

E-commerce platforms are no longer secondary to that of brick-and-mortar stores.

Marketing

Customer Reviews: Your Guiding Light in a Crisis

It’s clear that after only a few weeks, COVID-19 has changed the way businesses are operating. 

Sales

Stop Winging Your Sales Territory Management: Make a Plan

A lot of factors contribute to whether or not a sales rep hits their quota. 

Marketing

How to Use Facebook Lookalike Audiences Effectively

If you have a business and you advertise online, you probably hope to reach new customers.

Sales

How You Can Use AI for Sales to Make Selling More Intuitive

Among many industries that have dramatically changed thanks to the rapid technological development...

Management

How to Build a Culture of Customer Experience Management

Businesses everywhere are waking up to the value of customer experience and recognizing outstanding...

Sales

Sales Operations: Your Behind-the-Scenes Revenue Generator

A lot happens behind the scenes of a sales department. 

Marketing

Off With Your Head! Learn All About Headless Commerce

Many of today’s top e-commerce retailers are thinking, “Off with your head!”

Tech

Data Visualization Makes Your Life Easier — See for Yourself!

Images have the power to transcend language barriers. 

Marketing

8 Marketing KPIs that Keep Your CMO Up At Night

The first page of the marketing bible reads: “measure your KPIs”.

Marketing

Marketing During the COVID-19 Crisis: Lessons From the Past

These are terrifying times, both as a professional and as a human being. 

Sales

How to Create Sales Enablement Content to Support Sales Teams

Did you know that almost any content piece you publish has the potential to improve your sales? 

Tech

5 SaaS Security Concerns and How to Address Them

When a SaaS startup moves to the scale-up phase, a shift often happens.

Sales

How To Turn Your Sales Pipeline Into A Well-Oiled Machine

Visible progress can be an effective motivator. 

Marketing

Your Complete Guide to Over-The-Top (OTT) Advertising

Over-the-top (OTT) advertising has exploded in popularity as more consumers are shifting their...

Productivity

These 33 Remote Work Software Solutions Could Help You

Working from home isn’t all it’s cracked up to be.

Marketing

Start Your Digital Spring Cleaning With a Content Refresh

There’s nothing like a thorough cleaning session to make you feel organized, rejuvenated, and ready...

Marketing

Learn Why Brand Experience Is the Future of Marketing

Marketing, as always, is constantly evolving.

Tech

Your Guide To The Most Effective Types of ERP Systems

The development of ERP  has strived for an almost utopian ideal: the consolidation of all business...

Productivity

Work-Life Balance: Yes, You Really Can Have It All

As you start your career and gain traction as an aspiring expert in a field, you have a decision to...

Productivity

How to Work From Home — From Anywhere in the World

What started as a trendy offering for tech startups to lure top talent into their ranks has exploded...

Marketing

How Visual Search Is Taking Over the Web

Naturally, humans are visual creatures.

Marketing

Your B2B Software Marketing Playbook for the COVID-19 Crisis

In just a matter of weeks, COVID-19 has evolved into one of the century’s most disruptive events.

Productivity

Home Office Ideas That Will Make Your Productivity Skyrocket

A good home office is fine, but a truly great home office can change the way you approach working...

Marketing

Meta Tags Are More Relevant to SEO Than Ever: Here’s Why

Meta tags are the foundation of HTML code, the building blocks of a good website.

Tech

Real Estate Mobile Apps: Everything You Need to Know

Technology is reshaping the way the real estate market works. 

Tech

Come to the Right Conclusion with Inferential Analysis

We’re all guilty of jumping to conclusions from time to time.

Marketing

All You Need to Know About World-Class Email Infrastructure

Although the bright side of email marketing is all about making sure that the message stays in the...

Management

How You Can Overcome the Challenges of Working Remotely

There’s something delightful about not having to commute any further than from your bed to your...

Design

Captivate Your Audience With Visual Branding

Visual branding is of extreme importance for any business in multiple ways.

Featured

The COVID-19 Crisis Is Transforming the Way We Use Software

The coronavirus crisis is the biggest disrupter of our lives in the 21st century. 

Management

Your Team Needs Collaborative Learning Today: Here's Why

Did you think you’d be doing the job you’re doing today when you were 18, pre-college, deciding on...

Design

Striking Visual Storytelling Rules to Set Your Brand Apart

Do you want your visuals to set your brand apart from the competition?

Marketing

Why Content Marketing Is a Must-Have for Small Businesses

When it comes to digital marketing for businesses, as the saying goes: content is king.

Productivity

5 Types of Work From Home Apps That Enable a Remote Workforce

More people are working from home now than ever before, and for some, having this type of flexibility...

Management

Shorten Time-to-Hire by Removing These 5 Bottlenecks

With an ever-worsening talent shortage, companies are focusing on improving time-to-hire.

Management

Learn Asian Business Card Exchange; Use Asian Business Smarts

Exchanging business cards (or “name cards”) across with Asian businesspeople is a special dance...

Tech

What Is Cryptocurrency and How Does It Work?

Imagine if a 12-year-old boy received $1000 from his grandmother, invested it, and became a teenage...

Marketing

4 Elements That Affect Association Website Experience

In the modern association world, merely hosting in-person meetings and live events isn't enough to...

Sales

Churn Rate: You Win Some, You Lose Some

Persuading a customer to buy your product is one thing, but convincing them to remain loyal to your...

Tech

10 Healthcare Technology Trends to Improve Your Well-Being

Healthcare specialists have always felt that the lack of proper technology is a major hindrance...

Sales

How to Leverage LinkedIn as a Powerful Sales Tool

Everything is online nowadays – including our professional lives.

Tech

How to See the Bigger Picture with Data Sampling

When you need an answer, and you need it fast, wouldn’t it be nice to ask everyone in the world who...

Productivity

Project Management, Who Needs It? You Do.

Most organizations have a 70 percent project failure rate. What are you doing to make sure you're not...

Marketing

Use Email Signature Banners for Lead, Sales, + Event Growth

Email signature banners are one of the best kept secrets for driving real sales growth and prospect...

Marketing

KPIs: The Most Important Characters in Your Company's Story

Some things are easier to measure than others. Measuring improvement is not one of those things.

Marketing

Satiate Your Hunger: Learn How to Create Digestible Content

How long is your attention span?

Tech

In-Demand IT Skills + 6 Tips for Hiring the Best Tech Talent

While it’s well-known that IT is an in-demand field, you might not know the latest skills you need to...

Management

Personality Tests for Hiring Are a Must-Have in 2020

In today's high-stakes business environment, companies are putting more emphasis than ever on...

Marketing

Why First-Party Call Data Is the Key to Audience Targeting

For many years, third-party cookies were the bedrock of audience targeting.

Marketing

7 Exceptional Welcome Email Examples and How to Create Them

Welcome emails are a form of art.

Tech

5 Statistical Analysis Methods That Take Data to the Next Level

The average business has radically changed over the last decade.

Sales

Sales Dashboards: What You See Is What You Get

Coming across an image in a sea of data is an overwhelming relief.

Tech

Statistical Analysis: A Better Way to Make Business Decisions

If your business isn’t taking a closer look at its data, there’s a whole world of possibilities that...

Sales

How to Get the Most out of Your Sales Technology Investment

Every year, more sales technologies enter the market.

Sales

3 Ways Accurate Sales Data Can Unleash Revenue Potential

When it comes to data, if you can’t measure it, you can’t improve upon it.

Marketing

Conversion Tracking: Venturing to the Bottom of the Funnel

The buyer's journey consists of awareness, consideration, and decision. That final conversion to the...

Tech

ERP vs. CRM: Avoid Catastrophe with the Right Solution

The world has become a complex place over the past decade.

Tech

The Role of AI in Checking Plagiarized Text

Plagiarism is an unethical use of content, yet people still do it. 

Marketing

5 Key Metrics to Check on for Your Text Marketing Campaign

Text marketing campaigns are a great tool for businesses as they seek to connect with their audiences.

Tech

How ITIL, DevOps, and SRE Work Together for Your Organization

When someone asks what type of “shop” your organization is, can you answer confidently that it’s...

Marketing

How to Use LinkedIn: Must-Have Tips for Professional Success

LinkedIn is the world’s leading social platform for business professionals.

Sales

Annual Contract Value (ACV): A Big Deal for Your Bottom Line

Signing on the dotted line screams big commitment for a buyer and good news for a seller.

Featured

Cohort Analysis: An Insider Look at Your Customer's Behavior

Whether you do it subconsciously or on purpose, it’s human nature to put things into groups.

Tech

The Good, Bad, and Ugly of Data Replication

Every second of the day, the world accesses, changes, and relies on data.

Tech

5 Ways to Write Tech Content for Non-Tech Audiences

When you sell tech products or solutions to other engineers, everything’s simple: all they need is a...

Tech

Using SaaS Technology to Improve Golf Course Efficiency

As a golf course owner or manager, you want to create an exceptional experience for your patrons.

Tech

Learning the Importance of Accounts Payable (AP) Automation

Regardless of a company's size, the accounts payable (AP) department fulfills an essential role...

Productivity

13 Ways to Maintain Communication in a Remote Work Environment

The trend of companies going remote is here to stay. 

Marketing

3 Advanced Small Business Marketing Strategy Tips Made Easy

As a small business, you might think that you can’t compete with Nike. But you’re wrong.

Productivity

Are Messaging Apps at Work Affecting Team Productivity?

If your office has decided to introduce a new messaging app to improve engagement across your team,...

Management

How Project Onboarding Can Prevent Catastrophic Failure

Think about the last time you failed at work. What are the chances you could have avoided that...

Marketing

5 Restaurant Marketing Trends to Watch for in 2020

The restaurant industry is entering the new decade at a pivotal moment.

Marketing

YouTube SEO: Optimize Content and Get Videos to Rank Quickly

YouTube remains one of the top video-sharing platforms in 2020. 

Tech

Use a Facebook Messenger Bot to Scale Your Business Today

Let's start off with a fun fact. 

Marketing

What is E-Commerce? How To Launch Your Dream Business Today

Contrary to popular belief, not everything sold online is considered e-commerce. 

Marketing

11 Brutally Honest B2B Sales & Marketing Predictions in 2020

You’re about to learn what the rest of the B2B industry doesn’t want you to know.

Tech

What Is Platform Governance and Why Is It a Big Deal?

What do businesses like Airbnb, Uber, and Amazon have in common?

Sales

How to Craft Sales Quotas That Actually Benefit Reps

If there’s any person that finds it almost impossible to walk away from a challenge, it’s a sales rep.

Tech

How to Choose an LMS: A Comprehensive Guide

Learning management systems, or LMSes, are strategic investments. 

Marketing

5 Ways to Optimize Your Content Marketing With Split Testing

Have you ever thought of using split testing to boost the performance of your content marketing...

Design

5 Nonprofit Website Design Elements You Should Include

Nonprofit web design isn’t something your organization should overlook.

Management

6 Techniques to Improve Your Inventory Management

Inventory is at the core of any retail business.

Marketing

Nonprofits, You Need a Social Media Presence: Here's Why

Over the past decade, social media has become an integral part of our lives.

Marketing

4 SaaS Product Marketing Campaigns that Build User Retention

As a B2B SaaS buyer, or even just an everyday software user, you've experienced the following points...

Marketing

How to Launch the World's Greatest Marketing Campaign

Running marketing campaigns is the main way that businesses can both communicate with their audience...

Management

5 Foolproof Ways to Increase Enrollment for Online Courses

More industries and organizations are tackling the digital space to increase their offerings and...

Tech

How Predictive Analytics Can Improve Your Bottom Line

Knowing what happened and why it happened are two crucial steps to addressing problems within your...

Management

Cut Expenses With These 5 Business Cost Reduction Techniques

Always looking for ways to reduce business costs is the smartest decision a business owner can make.

Tech

Why Continuous Data Protection Is the Best Security Guard

If you’re working hard to protect and save your data, you want to make sure you’re employing the...

Management

How to Propel Your Career Forward with SMART Goals

What if there was a near fool-proof method you could use to ensure you could reach your next goal?

Marketing

5 Short Infographic Video Tips to Get More Shares and Views

It's February, and that means you're probably halfway through the implementation phase of your video...

Tech

Combating Medication Non-Adherence Through Technology

It seems pretty straightforward: a physician prescribes medication, then the patient fills the...

Featured

What Is ERP? Rise to the Top With This Amazing Software

Tip: Businesses track this sales metric to see how quickly they are moving customers down the...

Marketing

When Marketing a Freemium App, Measure These 5 Things

When marketing any product or service, it’s easy to get data fatigue and even harder to ensure you...

Marketing

8 Essential Keynote Speaker Tips You Should Know

Some of the most gripping and inspiring speeches ever given are keynotes.

Sales

Sales Velocity Is The Most Important Metric You Aren't Tracking

Your time is valuable, and you want to make the most of it.

Marketing

Real Estate Landing Pages: 6 Tips for Higher Conversions

Designing real estate landing pages is your secret weapon to increase your conversions like a pro.

Tech

Expect the Unexpected: Business Forecasting Makes It Easy

Everyone wishes they had a crystal ball.

Design

9 Graphic Design Mistakes to Avoid, According to the Experts

Here’s the thing about design: it’s either good or it's meh.

Tech

3 Signs an Outdated IT System Is Hurting Your Enterprise

Patchwork IT is a phrase that should make executives cringe.

Sales

Use a Performance Management System to Boost Your Sales Team

If you could squeeze a little more effort out of your sales team...would you?

Tech

Learn How to Humanize Your Chatbot to Improve UX

From helping people book their flight tickets or presenting them with shopping suggestions online,...

Tech

4 Types of Customer Self-Service Your Business Needs Today

In today's digital economy, businesses everywhere have to strive to separate themselves from the...

Design

7 Ways to Improve Your Design Collaboration Workflow

Excellent designs are the product of collaboration between many different profiles. 

Marketing

The Secret to Marketing Success: Building a Buyer Persona

Why do you need a buyer persona? Let’s consider this hypothetical situation.

Productivity

Earn More Money as a Freelancer With These 6 Tips

You have to be smart and creative if you want to make money freelancing.

Marketing

How To Conquer Your Marketing Dashboard One Metric at a Time

Marketers love data.

Marketing

Why DSP Media Buying Should Be in Your Marketing Strategy

Most successful companies reach out to their audience through targeted online advertising.

Sales

A Sales Compensation Plan That Will Inspire and Reward Reps

We can all agree that payday is the best day.

Management

How Work Operating Systems Benefit Project Managers

Being a project manager involves more than managing projects.

Productivity

Get Hired for a Remote Job by Doing These 3 Things

Interested in building your career working remotely? Here’s what you need to know.

Marketing

3 Keys to Creating Cultural Branding for B2B Companies

We frequently see consumer brands depicting lifestyles that are culturally relevant to their audience.

Tech

4 Types of Help Desk Software: Choose the Right One Now

A functional help desk lies at the heart of customer support.

Management

Ask This Before Starting an ERM Program

Whether making a personal or professional decision, we all face risks on an ongoing basis.

Marketing

22 Essential Types of Social Media Marketing Content

Over the last decade, social media marketing content has blossomed into an ideal tool for engaging...

Tech

How to Make Sense of Complex Event Processing in Real-Time

We live in a fast-paced world where we depend on speedy actions and timely responses.

Tech

The 7-Minute Guide to Mirror Backup: What You Need to Know

What if your computer crashed tomorrow?

Tech

Don’t Ignore the On-Demand App Revolution

Successful businesses won’t necessarily stay successful forever.

Tech

The Complete Guide to Mobile App Localization

Many app developers think that creating an app in English is enough to reach a global audience.

Marketing

3 E-Commerce Marketing Channels You Must Care About in 2020

New businesses, especially in the online world, face significant struggles in getting noticed on...

Marketing

5 Ways for Marketing Agencies to Work More Effectively

Although debatable, starting a marketing agency is much easier than actually running it.

Productivity

10 Workplace Trends to Watch for in 2020

The modern workplace is evolving with economic changes, technological progression, automation, and...

Sales

Warm Up Cold Prospecting With a CRM and Internal Referrals

Don’t believe the hype about inbound marketing replacing cold prospecting.

Sales

Cash Is Dead. Why Payment Processing Is the Real Deal

Shoppers easily make e-commerce purchases with a click of a button, but payment processing is much...

Sales

Crush These 14 Sales KPIs and Make Your CEO Happy

There's much debate in the sales industry over what the most important sales metrics are. One size...

Sales

VIP Loyalty Programs: The Key to Customer Engagement

Customers love the idea of a good deal, especially if it’s exclusive.

Marketing

5 Ways Associations Can Drive Non-Dues Revenue

When budgets are tight and you want to get the most from your members, there are countless innovative...

Management

5 Stages of Small Business Growth: How to Fuel Your Success

Turning a small business into a larger one is a huge undertaking – one that isn’t always replicable...

Sales

Use Video at the Bottom of the Sales Funnel to Close Deals

The sales funnel is a point of contention for a lot of marketers.

Tech

What Is Business Analytics and Why You Need It for Success

When it comes to buzzwords used by businesses, analytics has got to be at the top of the most-used...

Productivity

7 Tips for Creating a Knowledge-Filled Online Course

Creating and selling online courses is one of the best ways to create an additional stream of income. 

Productivity

How Workforce Planning Contributes to Business Success

Disruptive change is taking place across practically every industry today, and technology is driving...

Sales

SMB Sales Made Easy: A Step-by-Step Manual

What would you choose: working on a $1M deal for a year or having a million smaller deals close...

Marketing

Do More With Data: The Value of Customer Analytics

Your business is nothing without your customers.

Tech

Tap Into First-Party Data in a Post-Third-Party Data World

Top publishers and tech companies continue to declare protecting consumer privacy a pressing...

Management

How to Waste Less Time at Work With the Pareto Principle

We’d all love to work smarter and not harder, but how to accomplish that remains tricky.

Tech

Build a Better Product With Product Ideation

Thomas Edison once said, “The value of an idea lies in the using of it."

Tech

Your Data Is at Risk: Why Backup Is So Important

Whether it’s photos, documents, video files, or confidential information, your data is of the utmost...

Sales

Avoid Bad Sales Practices With Psychological Email Techniques

People are subconsciously predisposed to certain words, phrases, and patterns.

Management

The Ultimate History of ERP: Its Rise to a Powerful Solution

With the rapid expansion of technology making communication easier than ever, new and exciting...

Tech

What Can a Heatmap Tell You About Your Product Page?

Heatmaps are very helpful tools that can be used for increasing the conversion rates on your webpage...

Marketing

5 Ways to Optimize Your Images to Rank

Image optimization is an important step to achieving a better ranking, no less important than SEO for...

Productivity

Make Money Today With These 7 Passive Income Ideas

There are thousands of people looking for passive income ideas online.

Featured

Reclaim Your Time With These 12 Time Management Tips

Time is one of the few things you can never get back once it’s gone; that’s what makes it one of your...

Marketing

15 Brilliant Landing Page Examples to Emulate in 2020

Landing pages can be the make or break of your lead acquisition strategy.

Sales

52 Revealing Sales Metrics to Give You a Competitive Edge

Do you really know how well your sales team is doing? 

Tech

The Future of IoT: What Trends We Can Expect in 2020

The year 2020 will be witness to the rise of IoT across all industries, platforms, and devices from...

Tech

Data Mining Techniques You Need to Unlock Quality Insights

In today's rapidly growing technological workspace, businesses have more data than ever before.

Management

How to Choose an Appointment Scheduling Software Provider

Appointment scheduling software serves multiple purposes for a burgeoning business.

Management

If You Want Satisfied Customers, Create Satisfied Employees

Building a good and loyal customer base for a business isn’t easy.

Sales

5 E-Commerce Myths for Digital Businesses Selling Globally

Online shopping is here to stay. 

Management

Why a Feedback Forum Is Essential for Your Company

Gathering quality feedback and closing the loop is essential to any company that cares about the...

Marketing

Dos and Don’ts for Your GIF Marketing Strategy in 2020

If you’re getting started with GIF marketing, you should be aware of what you should do in order to...

Marketing

Don't Waste Your Time with Vanity Metrics: Use These Instead

As a marketer, you’re expected to not only work hard but to also prove that the efforts you’re making...

Marketing

Expand Your Reach With Facebook Messenger Marketing

Whether you're in the process of putting together a brand-new small business or you've successfully...

Sales

81 Crucial Sales Terms: The Only Sales Glossary You Need

If the sales field is one thing, it’s complex.

Marketing

6 Ways to Generate LinkedIn Leads Without New Connections

Let’s start with some honesty.

Tech

5 Advantages of 5G Technology to Look for in 2020

5G technology is set to take over the world and herald in a new age of the internet.

Tech

What to Look for When Choosing Hyperconverged Infrastructure

Hyperconverged infrastructure (HCI) is a disruptive technology, representing one of the most...

Management

Write That Down – Take the Best Meeting Minutes with This Template

Is there anything worse than leaving a productive meeting only to find nobody took notes on what was...

Tech

How to Turn Off Windows Defender (Temporarily and Permanently)

Is your Windows Defender security driving you crazy as you try to Google harmless things?

Sales

5 Types of Sales Collateral Your Team Needs to Be Successful

Quick. That's how your salespeople need to be to win a sale.

Marketing

5 Can’t-Miss Benefits of Native Advertising

Every day, people are bombarded with advertisements online. 

Tech

Data Mining: Uncover the Valuable Business Insights You Need

Brittany Kaiser, former Director of Business Development for Cambridge Analytica, stated in Netflix’s

Tech

Exploring the Future of Cloud Computing in 2020 and Beyond

Cloud computing has become a fundamental requirement for most organizations.

Marketing

30 Must-See FAQ Page Examples That'll Make You Redo Your Own

It’s no secret that the best companies put their customers first.

Tech

4 Major Types of Cryptocurrency (+What They’re Good For)

In early 2009, an anonymous developer (or group) launched the cryptocurrency known as Bitcoin.

Sales

5 Sales Enablement Lessons to Bolster Sales Training Programs

The first few months on the job are critical for sales reps.

Tech

4 Automation Strategies That Winning Companies Get Right

In a world of instant gratification, your customers expect immediate responses to their queries.

Tech

How to Become a Top-Notch Database Administrator

Database administrators are more important than their title might reveal to the layman.

Sales

5 Ways Customer Success Teams Help Drive Customer Acquisition

A decade ago, SaaS businesses began to realize that they had a major problem.

Marketing

5 Tips to Keep in Mind Regarding Your Nonprofit Marketing Strategy

When nonprofits make budget cuts (as they often do) to account for the various aspects of their...

Marketing

43 Marketing Metrics to Show Your Boss You're Killing It

Any smart marketer knows that creativity is just half of the job. The other half? Measuring the...

Development

Why Low-Code/No-Code Is a Hot Topic for Businesses

The traditional process of developing applications for business process automation is often a lengthy...

Management

Launch Your New Product in No Time with Agile Project Management

It takes a well-rounded team full of talented individuals to complete a project. But even your most...

Tech

How Fintech Is Changing Banking for SMEs (+Trends for 2020)

Is highstreet banking dead?

Sales

Close Deals and Spike Profits with a New Sales Process

Let’s make a deal.

Guest Post

7 Challenges You'll Face When Running a Wholesale Business

Running a business is never easy, and when you're selling wholesale – especially when you're just...

Featured

Don’t Fall Prey to Spear Phishing: Protect Yourself Now

Everyone wants to keep their information safe.

Management

Here's Why Ignoring Triple Constraint Could Cost You Big Time

Agile. Scrum. Waterfall. With so many project management strategies, how can you be sure you’re...

Tech

Correlation vs. Regression Made Easy: Which to Use + Why

We’ve all head the phrase “correlation does not imply causation” but what does that mean, exactly?

Guest Post

6 Recruiting Tips From Hiring Experts

But what exactly does it mean to have a great hiring process?

Guest Post

10 Content Marketing Mistakes to Steer Clear of in 2020

Seth Godin famously said “Content marketing is the only marketing left.”

Tech

5 Clever Ways to Enhance Your Personal Data Security

These days, every aspect of our lives is connected in some way to the internet. 

Tech

4 Ways AI Aligns and Enhances Marketing and Sales Teams

Sales and marketing alignment is a longstanding topic, but the current rise in artificial...

Guest Post

7 Tips for Building a Knowledge Base to Wow Your Customers

An effective knowledge base helps you in staying ahead of your customers' concerns and issues.

Tech

AI or the Grim Reaper? Predicting Mortality Rates With AI

The evolution of artificial intelligence has seen its impact in various industries. 

Tech

Why Automating Application Security Testing Is Critical for Developers

In the modern software development landscape, things tend to escalate rapidly.  

Sales

Law & Disorder: Investigating Inadequate Sales Templates

Dun dun. 

Sales

A Beginner's Guide to Real Estate Investing

Investing in real estate can be an incredibly profitable and fulfilling journey.

Guest Post

What Is Lorem Ipsum? (History, Fun Facts, and Alternatives)

If you've at least used some form of writing or web content management software, there is a chance...

Guest Post

7 Site Speed Optimization Hacks for a Faster Website

Having a slow website can kill your traffic and conversions.

Guest Post

5 Ways to Leverage Big Data to Become a Data-Driven Marketing Team

The IBM System/360 is greeted by fear and confusion when it arrives at the SC&P offices on Madison...

Guest Post

Marketers, Please – A Marketing Inquiry Is Not a Qualified Lead

Marketing’s central objective for B2B companies is to generate leads. 

Guest Post

7 Incredible Christmas Instagram Marketing Campaigns of 2019

With a variety of traditions like family gatherings and gift-giving, what’s not to love about the...

Guest Post

11 Sites for Getting Remote Graphic Design Jobs

Being a graphic designer – creating beautiful visuals and sending them out into the world for your...

Guest Post

Small Business Growing Pains (+How to Overcome Them)

Starting a small business might seem like a step in the right direction, but there are growing pains...

Guest Post

6 Financial Mistakes Nonprofits Make (+How to Avoid Them)

Nonprofits handle finances very differently than for-profit organizations.

Sales

How Automation Alleviates Headaches for E-Commerce Brands

Complexity is on the rise for e-commerce brands as customers increasingly demand highly personalized,...

Marketing

The User-Friendly Approach to Targeted Advertising

Online ads can be annoying unless they come just at the right moment. 

Guest Post

What Is PropTech? A Glance Into the Future of Property Technology

Before we can discuss the future of PropTech, it’s important we know how to define it in its current...

Management

The Simple Guide to Buying a Business

You would think there are no shortcuts to entrepreneurship, but there are. 

Guest Post

5 Content Marketing Myths You Must Avoid in 2020

About a decade ago, blogging was becoming mainstream and transforming into a lucrative money-making...

Guest Post

3 Uses of Artificial Intelligence (AI) In Customer Experience

AI is taking over the world of client experience.

Guest Post

Why You Need Mixed Reality Apps at Your Events

Mixed reality apps (MR) are taking the internet by storm. 

Guest Post

17 Must-Have E-Commerce Conversion Elements

Even if you create the best products in the world, your e-commerce store will fail if you don’t have...

Guest Post

5 Things to Consider When Buying Field Service Management Software

Picture this: you’re managing a business that relies on field workers, the company is growing...

Management

What is a Business Card Scanner? (+4 of the Best Apps)

It’s not always easy to remember someone’s name. It’s even more difficult to remember what they do...

Guest Post

8 E-Commerce Mistakes to Avoid Before Christmas

Ho ho ho! Holidays are coming, baubles deck the halls everywhere you look, and you can smell...

Guest Post

How to Create a Sustainable Event (+Why You Should Care)

As an event planner, have you ever asked yourself what impact your events have on the environment and...

Guest Post

20 Refreshing Spa Marketing Tactics for Your Salon in 2020

Looking to freshen up your spa's marketing tactics in the upcoming year? 

Guest Post

How to Nail Your Cyber Week Marketing Like a Pro (+Brand Examples)

The end of the year can be a lucrative time for SaaS companies.

Guest Post

What Is Cost Per Hire? (+How Recruiters Can Reduce It)

Organizations are looking to hire the best employees to scale success. 

Guest Post

How the Ministry of Consumer Affairs Uses Feedback Software

Since India has become one of the fastest-developing economies in the world, its poverty is on the...

Guest Post

5 Stages of the Business Cycle: Where Do You Stand?

Prospective business owners go through several stages in the journey to turn their initial ideas into...

Guest Post

Bootstrapping vs. Venture Capital Funding: Which Path Will You Choose?

2018 was a big year for venture capital.

Marketing

How Much Do YouTubers Make (And How You Can Make It, Too)

Home videos can be more than just a hobby — they can be a money-maker, for businesses and individuals...

Management

G2sday Roundup 12/3/19: E-Commerce & Holiday Marketing

With Thanksgiving and Black Friday past, the holiday shopping season is upon us. Dive into the world...

Guest Post

4 Traditional Methods to Create Great Company Culture

Over the past few years, the topic of company culture has been extremely popular.

Management

7 Pressing Questions About an IRS Audit Answered

Knock, knock. It’s the IRS, and you better open up.

Management

How to Become an Editor: Characteristics of Success

Some jobs are so coveted, so powerful, that people take to the internet to learn how to find them.

Tech

How to Become a Mechanical Engineer (+Skills and Salary)

Have you ever wondered who builds the big ideas of the world? How do design schematics become...

Guest Post

The Future of E-Commerce: What to Expect in 2020

The world of global e-commerce is changing rapidly. 

Management

How to Post a Job on Facebook to Find the Best Candidates

You use Facebook to announce your engagement and share all the best shots from your vacation to Big...

Management

How to Become a Medical Assistant (+Skills and Salary)

Pursuing a lengthy degree isn’t the only path towards making a difference in the medical field.

Productivity

How to Send a Fax Cover Sheet With Google Docs

Believe it or not, fax messages can still play an important role in how we transmit information.

Management

Is Inventory a Current Asset? (+Examples of Inventory)

Have you ever sold something you own on a digital marketplace for cash? Have you ever used this cash...

Management

What Is a Trust? (Definition + Types)

The word “trust” can mean a lot of different things to different people.

Guest Post

4 Must-Have Association Management Software Features

As your association aims to grow and develop meaningful relationships with your members, focusing on...

Guest Post

What Is Interoperability? (+Barriers to Achieving It)

Interoperability. That’s not a word that rolls off the tongue easily.

Management

The Roadmap to Landing Your Dream Account Executive Job

Account executives used to be reserved exclusively for advertising agencies. They handled the big...

Management

10 Amazing and High-Paying Jobs That Don’t Require a Degree

College isn’t for everyone.

Management

How to Calculate Hours and Minutes Worked

We can all agree that employees deserve to be compensated for hard work.

Management

10 Crucial Tips for Selling on eBay and Making a Profit

Cluttered garages. Overflowing closets. The desire to move.

Guest Post

How to Be an Effective Marketer in an Unconventional Industry

To be a passable marketer today, you need to understand the product or service you offer, devise some...

Management

How to Become a CEO (+Advice from 5 Leaders)

“Everyone wants to live on top of the mountain, but all the happiness and growth occurs while you're...

Management

Understanding Corporate Crime: Snakes in the Grass

When you think of a “crime,'' chances are an executive boardroom isn’t what comes to mind.

Tech

How to Become a Data Scientist (Skills + Qualifications)

Technology is showing no signs of slowing down. As a result, tech careers are also growing in demand...

Guest Post

50 Collaboration Quotes to Inspire Great Teamwork

Collaboration and teamwork go hand-in-hand.

Management

Demystifying the 7 Best Small Business Checking Accounts

Keeping your work and life separate is one of the most essential elements of starting your own small...

Guest Post

How to Rock Small Business Saturday for E-Commerce

It’s enough that your e-commerce business has to compete with giants like Amazon and big-box...

Marketing

#G2Fireside Twitter Chat Roundup: Professional Networking

How do you feel about meeting new people?

Guest Post

5 Ways to Tailor Compensation to Increase Employee Retention

Right now, businesses are operating within thelongest sustained economic expansion in history.

Tech

Becoming a Computer Network Architect (Job Responsibilities)

It can be difficult to narrow down a career path.

Management

Understanding a Financial Audit: Standards, Phases, + Results

A lot of companies have one or more accountants who are responsible for recording money that the...

Guest Post

7 Chatbot Myths: Debunked

Chatbots are becoming increasingly common as a method for customers to get assistance for simple...

Management

10 Simple Public Speaking Tips for the Nervous Presenter

We’ve all been told to imagine an audience in their underwear when feeling nervous for a speech.

Productivity

Weekly Schedule Template (+Tips for Sticking to It)

Fifty-two. 

News

50 Best Apple Watch Apps by Category: Must-Haves in 2020

Your Apple Watch can do a lot to make your life easier. But where do you start?

Guest Post

How to Write a Compelling Product Description

So you’ve got a great product, and you’ve built the online space to sell and promote it, but...

Management

Third Party Beneficiary - Definition and Explanation

Contracts often have lots of legal jargon and extra wording, making it tough to understand exactly...

Guest Post

What Is AMP? A Guide to Accelerated Mobile Pages

There are about 1.5 million accelerated mobile pages (AMPs) on the web. 

Guest Post

Peer-to-Peer Fundraising: 5 Benefits for Nonprofits

If your nonprofit is considering a peer-to-peer fundraising campaign, you’ve probably read all sorts...

Guest Post

Topic Clusters and Pillar Pages: An Inbound Marketing Strategy

We live in a digitally-informed world. 

Guest Post

What Is Personal Selling? (+How to Create Connections)

It’s been twelve years since Apple introduced the first iPhone in 2007. 

Guest Post

How to Use Google's Natural Language API to Level Up Your SEO

We use search engines all the time, but we aren’t always the best at asking questions.

Guest Post

How Does Virtual Reality Technology Work? (+Where It's Headed)

It might seem like virtual reality (VR) technology has only been around for a few short years.

Guest Post

Are You Making These 5 Inbound Marketing Mistakes?

Inbound marketing delivers results. 

Management

Which Business Valuation Method Is Right for Your Company?

Let’s avoid another WeWork fiasco, shall we?

Management

Supervisor vs Manager: The Key Differences

The success of a team relies heavily on the success of the leader.

Tech

What Does an Operations Research Analyst Actually Do?

Every company runs into problems.

Management

Executive Assistant: Responsibilities, Career Path, and Salary

 

Management

What Is a Certificate of Liability Insurance Form?

There is a lot involved when making the decision to purchase insurance for your business.

Management

Difference Between W2 and W4: What You Need to Know

It can be easy to get tied down in tax jargon.

Productivity

2 Ways to Sync Google Calendar with Outlook on Windows

Have you ever written something down to remember it, and then forgotten where you wrote it?

Management

What Is a Floating Holiday? (+How It's Different From PTO)

Who doesn’t love a day off?

Guest Post

Exploring Gender Bias in the Tech Industry

Sexist marketing and biased advertisements that undermine women, especially in tech, have been around...

Guest Post

What Is the Duotone Effect? (+How to Use It in Your Designs)

While not all of us can be graphic designers, that shouldn’t stop you from wanting to learn about the...

Accounting & Finance

Financial Forecasting: The Crystal Ball of Your Business

With the power of math and hindsight, you no longer need to sell your soul to demonic forces in order...

Guest Post

2 Easy Steps to Find Similar Images on Your Mac

We usually take pictures on our smartphones or cameras and then upload them to a computer.

Guest Post

4 Swag Bag Ideas Your Event Attendees Will Love

Brainstorming swag bag ideas for your next event? You’re not alone.

Marketing

What Is a SKU Number? (+How They’re Used in Retail)

If you’ve ever worked in retail, you know just how difficult it can be to keep track of inventory.

Guest Post

The Ultimate Guide to Innovation Management

For many organizations, innovation is one of the central business functions guiding their future...

Guest Post

How a PPC and CRO Agency Used 100+ Case Studies to Hit $10M ARR

Have you ever wondered why brand marketers are so eager to collect as many case studies as they can...

Management

12 Experts Explain How to Be a Good Manager

Managing people and accentuating their strengths can be one of the most challenging tasks in...

Management

How to Secure Startup Funding to Launch Your Big Idea

Coming up with an ingenious business idea is only half the battle.

Management

How to Claim the Property Tax Deduction You’re Entitled To

What can I deduct? Do I still owe anything? What number do I put in this box? 

Management

How to Accept Credit Card Payments Easily: Ideas and Examples

When I walk into a store and see the phrase “cash-only,” I panic. I almost never have cash, and I...

Management

How to Start Flipping Houses From the Ground Up

The truth is, it’s Chip and Joanna Gaines' world, and we’re just living in it. With the many...

Tech

Let’s Talk About Cyber Law: Crime, Security, and Legislation

The gift of the internet is one loved by all.

Guest Post

4 Common Wealth Screening Challenges (+How to Overcome Them)

Does trying to get to know your donors feel like stumbling around in the dark?

Guest Post

6 Online Holiday Shopping Trends for E-Commerce Sales Success

It’s the most wonderful e-commerce time of the year. 

Guest Post

How to Leverage Reviews for Voice of the Customer Analysis

Online reviews have skyrocketed in importance in recent years. 

Guest Post

How to Implement Business Process Automation at Your Company

Many SaaS companies provide business process automation, but finding the right place for it...

Guest Post

The Future of Mobile App Development: 5 Trends for 2020

It’s been over a decade since the first apps were introduced to the world in Apple’s App Store, and...

Management

How to File Taxes: The Basics for Beginners

In this world, we can be certain of two things: death and taxes.

Management

How to Tell If Money Is Fake (Identifying Counterfeit Bills)

History tends to repeat itself.

Management

How To Become A Home Inspector: Jump-Start Your Career

Owning a home has been a longstanding pillar of the American Dream. That’s why having someone make...

Tech

How to Become a Software Engineer (+4 Tips From the Pros)

Think about your favorite piece of tech hardware.

Guest Post

Behind-the-Screen Technologies That Make Augmented Reality Work

Facebook. Apple. Gucci. Toyota. Adidas. YouTube. Starbucks. IKEA. The list goes on. 

Management

G2sday Roundup 11/19/19: Networking & Personal Branding

We’re switching it up with G2sday Roundup. We’ve brought together 30 articles to help you improve...

Productivity

Hard Skills vs Soft Skills and the Importance of Having Both

The days of dropping off your resume at a prospective company to “show initiative” are long gone....

Guest Post

How Your Web Design Can Maximize Conversions

Creating a website that converts is like following a carefully-crafted recipe—even one missing...

Management

How to Become a Pharmacist (The Qualifications You Need)

It’s always good to dream big.

Tech

Deciding on .Net vs .Com: Which Option Is Right For You?

One of the most fundamental decisions about launching your online presence is how to position your...

Management

How to Become a Bookkeeper: 5 Key Steps to Success

Bookkeeping has quickly become one of the most profitable and in-demand freelance professions on the...

Tech

How Internet Censorship Affects You (+Pros & Cons)

The World Wide Web isn’t the same across the wide world.

Management

How Much Does It Cost to Post a Job on Indeed? (Free & Paid)

Since its inception in 2004, the popular employment search engine Indeed has launched in over 60...

Sales

How to Write a Business Proposal That Seals the Deal

A business proposal is, perhaps, the second most important proposal you’ll ever make or receive in...

Management

The Role of Chief Marketing Officer (+Industry Outlook)

Marketing has taken over the C-Suite.

Management

How to Become a Project Manager (Certifications + Skills)

With any project, big or small, someone has to take the lead.

Management

How Much Does a Patent Cost? Everything You Need to Know

If you’re reading this, chances are you have a unique product idea that isn’t a copy of prior work. ...

Management

What Is Corporate Law and Why Is It Important?

Abiding by the law has wiggled its way into our daily routines.

Management

Product Owner vs Product Manager: Roles and Responsibilities

Ninjas. Gurus. Wizards. Rockstars. The job market has produced a lot of meaningless job titles over...

Guest Post

6 Managerial Soft Skills that Foster a Happy Workplace

In a recent survey, 44% of respondents stated that a boss has been the primary reason they have left...

Guest Post

How to Make a Big Decision that Differentiates Your Product

We’re living in an era characterized by an abundance of choice: car makes and models, phone...

Guest Post

6 Mistakes Beginner App Developers Make

If you’re familiar with the world of software development, you might have come across the acronym...

Guest Post

How to Apply for Jobs at the Right Time (+Job Hunting Tips)

Being in the right place at the right time is crucial when it comes to job hunting—but how can we...

Guest Post

Highest-Paying Tech Jobs: A Guide (+Tips for Recruiters)

The tech industry has been growing for decades and the demand for technical workers isn’t slowing...

Guest Post

7 Mobile App Marketing Hacks

App developers are like book writers. 

Guest Post

6 SaaS Metrics You Should Be Tracking (+Why They Matter)

The SaaS (software as a service) industry has been flourishing and exponentially growing in the...

Guest Post

Customer Survey Questions to Ask This Holiday Season

With customer experience becoming more and more of a competitive differentiator, Black Friday deals...

Management

What Is a Pay Stub? (+FREE Pay Stub Template)

It’s that time of the month: payday.

Management

What Is Net Working Capital: How to Calculate + NWC Formula

You have to spend money to make money. But spend too much money and you might be seeing red.

Marketing

How to Become a Social Media Manager (Preparation + Duties)

Believe it or not, there is a person behind your favorite Wendy’s tweet and National Geographic...

Management

How to Become a Cost Estimator (Education, Skills, + Salary)

Do you pay close attention to the details that others miss?

Management

What is Technical Writing? (+How It's Effective)

Sometimes, our most valuable skills are the ones we don’t even realize we have.

Management

How to Write an Affidavit in 6 Simple Steps

You’re probably familiar with affidavits through shows like Making a Murderer or Law and Order.

Management

How To Write a Research Proposal: Must-Haves

You’ve spent weeks, months, and potentially years agonizing over what you want to study.

Management

How to Use a Goal Setting Worksheet to Reach Your Potential

Big or small, setting goals is an important part in reaching our potential and becoming the person we...

Management

What Is a Plaintiff? Understanding Your Role in a Lawsuit

Whether you’re standing in front of Judge Judy or the Supreme Court, you should understand your...

Marketing

How We Reached the 1 Million Reviews Milestone

You would never believe the things we were doing just a few years ago to get reviews.

Marketing

How We Leverage Email to Build Relationships with Our Users

Since the beginning of G2, back when we were known as G2 Crowd, our mission was to bring transparency...

Marketing

How We Partnered with Vendors to Bring Products to Life

When you think of G2, you probably think of reviews. That is what we are all about here, right? I’m...

Marketing

How We Found Thousands of Reviewers on Social Media

Since the beginning of G2, back when we were known as G2 Crowd, our mission was to bring transparency...

Marketing

How Reviews are Making a Difference with G2 Gives

Two of G2’s main values are Authenticity and Kindness.

Management

How We Built the Team that Made 1M Reviews Possible

In just nine months we’ve grown from a team of eight to a team of 30, and we’re still hiring.

News

Top 50 B2B Tech Companies in the Chicago Area

It’s no secret that an increasing amount of companies are choosing to call Chicago home.

Productivity

How to Share a Google Calendar (+Permissions Explained)

Sharing is caring.

Management

What Is a Current Ratio? (+The Current Ratio Formula)

No matter what sort of business you operate, it’s always a bad feeling to run out of cash.

Tech

What Is a Splash Page? (+13 Examples to Steal From)

Let’s make a splash.

Management

What Do Civil Engineers Do? (Skills, Education + Salary)

Roads. Railways. Bridges. Highways. Skyscrapers.

Management

How to Become a Financial Advisor (Education + Licenses)

As we move through life, the way we spend $5.00 changes a lot.

Management

The Role of an Actuarial Analyst (+Salary and Skills)

Do you have an interest in math and business? There’s an extremely lucrative career out there that...

Management

How to Start a Cleaning Business + Sweep Away the Competition

The cleaning business is a lucrative one. 

Management

Duress: Understanding Criminal Coercion

If you’ve watched as much Law and Order as I have, you’re probably familiar with the concept of...

Management

The 7 Elements of a Contract that Form a Binding Agreement

Many people think contracts are just agreements between two parties, and that contract management...

Management

What Does an Actuary Do? (+Salary and Skills Required)

When it comes to finance, there’s a common mentality of “no risk, no reward.” 

Management

What Does a Financial Analyst Actually Do?

A day in the life of a financial analyst consists of more than just numbers.

News

#G2Fireside Twitter Chat Roundup: Big Data in Marketing

There are few things marketers love more than data.

Tech

How to Become an Information Security Analyst (+What to Expect)

It seems like we can’t go more than a few weeks without hearing that another major company was...

Management

Mergers and Acquisitions, Explained

Mergers and acquisitions are frequently the subject of business news.

Management

Dividend Tax Rate 2020: Discover What You’ll Owe

Everyone likes money.

Management

What Is a Financial Manager? (Skills, Job Duties + Salary)

Terrific financial management is behind every successful business.

Sales

What It Takes to Become a Great Sales Manager (+Salary)

The lifestyle of the committed salesperson can be hectic and stressful. Luckily, there’s someone to...

Management

The Logistics Behind Becoming A Logistician

It’s incredibly convenient that our favorite products can be delivered right to our doorstep for us...

Management

How to Set Up Google Alerts (+Business Uses and Tips)

Have you ever wanted to collect the most relevant news and blog posts about your industry without...

Management

Anticipate the Imminent With Allowance for Doubtful Accounts

  One difficult aspect of being an accountant, or a businessperson of any kind, is not knowing...

Management

How to Become a Profitable Part–Time Real Estate Agent

Looking for a side hustle that lets you make your own schedule? Uber and Lyft aren’t your only...

Management

What Is the Federal Unemployment Tax Rate in 2020?

In the same way that employees pay taxes to the state and federal governments, employers and their...

Management

What Is Actuarial Science? (+Exams, Jobs, and Salaries)

When it comes to choosing a career, it’s always important to determine a path you already love.

Tech

.Org vs .Com: Which Domain Is Right For Your Website?

As you go about building your website, there are a lot of decisions you’ll need to make.

Marketing

The Ultimate Guide to Creating an Event Budget

Even the most experienced event planner can struggle to keep event costs low and under budget.

Management

The Executive Summary Template Your Business Plan Needs

Executive summaries and this sentence you’re reading have one thing in common: they both act as a...

Guest Post

2019’s Best Brand Activation Examples (+Why You Need to Follow Suit)

Customers want experiences. 

Management

Is Accounts Receivable an Asset?

A “current asset” includes any cash and assets that will be converted to cash within a year.

Management

What Is a Breach of Contract (+4 Types of Breaches)

Ideally, every promise that’s made is one that’s kept.

Productivity

How to Get a Google Voice Number in 4 Easy Steps

There are many reasons why using an internet-based phone service can be useful.

Management

The Real Truth About Itemized Deductions (+Examples)

Are taxes taxing? 

Productivity

How to Create a Custom Email Address: Explained Simply

You’ve heard it before: customization is key.

Marketing

Amazon Advertising: 3 Unique Ways to Sell Your Product

An advertiser’s story often begins with having a product that needs to be sold, and organic marketing...

Management

How to Write an Appeal Letter in 6 Simple Steps

Decisions aren’t always set in stone. 

Tech

What Is an IT Manager? Requirements & Salary Expectations

The ins and outs of technology can be a daunting labyrinth for even the most savvy of internet users....

Management

What Is a Civil Lawsuit? The Layperson's Guide to the Law

Drama! Emotion! Countless stacks of paperwork!

Guest Post

What Is Agile Marketing? (+8 Reasons to Adopt It)

Gone are the days of six-month marketing plans. 

Guest Post

3 Tips for Speeding Up Your Design Process

The landscape of modern workplaces requires all employees to function as information workers, even...

Management

What Is Business Administration? (+What to Do With Your Degree)

“So, what are you going to do with your life?”

Guest Post

What Is Knowledge Base Software? (+How It Helps Businesses)

Your business and the people within it have a large pool of knowledge.

Management

Punitive Damages: Definition + Examples

Finance

What Is a UCC Filing? (+How It Affects Your Business)

When I was a kid, my parents used to take away my Walkman until I did all of my chores.

Guest Post

4 Nonprofit Tech Tips for Better Donor Management

As a nonprofit professional, you've likely researched effective donor management strategies...

Guest Post

5 Actionable Ways to Improve Your Website Conversion Rate

Website conversion rate can be a huge pain to a lot of founders and SaaS companies.

Management

How to Start a Food Truck – A Complete Guide

Looking to turn your passion for food into a serious business? You might be thinking that starting a...

Management

The Perfect Bill of Sale Template to Secure Your Transaction

When buying something new, the establishment from which you are buying that item will lay out the...

Management

6 Foolproof Strategies for Building Credit

The concept of “building credit” can feel kind of elusive.

Guest Post

Rebranding in the Health Insurance Industry: A Case Study

I joined HealthMarkets in April 2013—just three months before the Affordable Care Act (ACA) came into...

Management

W-9 vs 1099: Understanding the Difference

Is there anything more confusing or nerve-wracking than doing your own taxes?

Management

How to Turn Freelance Proofreading into a Full-Time Career

Freelancing is a growing trend: for writers, accountants, and social media managers alike.

Management

The 10 Most Popular TikTok Users in 2020

In just under a year, TikTok went from an unknown Chinese-developed app to one of the most popular...

Guest Post

4 Reasons to Create a Facebook Group to Engage Your Community

Groups are growing fast. 

Guest Post

How to Write an Email Subject Line (+5 Tips)

When it comes to email marketing, subject lines are an introduction to the offer that follows. 

Guest Post

What Is MRR (Monthly Recurring Revenue)?

Recurring revenue is the center of the subscription business universe. 

Marketing

What Is Price Discrimination? (+3 Types to Watch Out For)

Do you ever drive to a different part of town and say to yourself, “Wow, gas is so much more...

Tech

What Are Cobots? A Guide To The Ultimate Mechanical Sidekicks

Not all robots are out to steal your job.

Management

11 Rental Property Tax Deductions to Take Advantage Of

There are many benefits of owning rental property.

Guest Post

How AI Can Enhance Business Lead Generation Efforts

For businesses, success or failure can be traced to a variety of factors.

Guest Post

How to Use NPS Surveys to Generate Customer Reviews

Positive online reviews play a key role in acquiring new customers, and businesses are always on the...

Management

G2sday Roundup: November 05, 2019

Catching up with what you need to know is easy with G2sday Roundup. We’ve done the work so you don’t...

Management

The 10 Most Followed Twitter Accounts in 2020

When I was in middle school, I stood outside a Weird Al Yankovic concert in Chicago for three hours...

Management

Understanding Conciliation (+How it Differs from Mediation)

In a perfect world, conflict would be avoided at all times.

Guest Post

Why Marketers Struggle to Leverage Customer Data (+4 Challenges)

Despite the positive impact customer data can have on the precision and effectiveness of digital...

Guest Post

5 Steps to Become an Influencer Marketing Manager

Ten years ago, the concept of hiring a social media manager seemed outlandish to most brands. 

Guest Post

7 Digital Marketing Mistakes That Cost You Conversions

Digital marketing is a vast field, and it continues to grow. 

Guest Post

How to Measure Content Marketing ROI (+5 Metrics to Track)

Are you wondering how to measure your content marketing ROI?

Management

Politics at Work: How to Tread Soft Ground

Growing up, I knew there were two things you didn’t discuss among mixed company: religion, and...

Sales

How to Prepare for a Real Estate Closing (+Tips for Success)

After months of open houses, showings, and countless negotiations, an offer is finally made on a...

Tech

21 Key Marketing Automation Stats For 2020

Marketing automation can change your campaigns from simply being creative ideas to effective...

Management

Mediation: Resolving Conflict One Discussion at a Time

I’ll see you in court!

Guest Post

Soft Launch vs. Hard Launch (+Digital Strategies)

In the world of rapid product development and digital advertising, getting a glimpse of market...

Guest Post

What Is Content Syndication? (+Strategies and Best Practices)

Content syndication is a useful tactic to get your content in front of a larger audience. 

Guest Post

8 SEO Myths You Need to Stop Believing

SEO is a crazy industry.

Management

10 Best Travel Credit Cards to Get Right Now

Few things are better in life than jumping onto a Boeing 737 and flying away from whatever’s haunting...

Guest Post

6 Steps to an E-Commerce Business Omnichannel Strategy

Customer experience has become one of the most important factors that determine the long-term...

Guest Post

5 Ways to Source, Assess, and Hire Talented Developers

It’s 2019 and the war for tech talent continues to grow with no signs of slowing down. Hiring...

Guest Post

What Is Sales Automation? (+Brand Examples)

Automation can be a contentious topic in sales.

Guest Post

5 Simple SaaS Positioning Steps to Accelerate Revenue

If you’re like most SaaS companies, there are probably 20+ companies in your category that are just...

Guest Post

Grow Your E-Commerce Business With a Free Shipping Strategy

Free shipping is a powerful weapon in e-commerce. Helping remove another layer of friction in the...

Guest Post

Choosing a Brand Name That's Exciting and Effective

It’s a simple rule of business: every brand needs a name.

Guest Post

23 Effective Strategies for Making Money Online

More people are turning to the web to earn a living.

Productivity

Understanding Google Team Drive (+All Its Features)

Most of us were taught early in life about the importance of being a team player.

Guest Post

Hashtag Marketing: Is It Relevant? (+Ways to Make It Work for You)

Hashtag marketing is a relatively new term. 

Guest Post

7 Reasons for Upskilling and Reskilling Your Workforce

Think about when you applied for your current job.

Guest Post

9 Signs You Need Help With Productivity

Constant racing. Fighting for the best performance. Trying to find the best tactics but instead of...

Guest Post

What Is Organic Search? (+How to Improve Your Rankings)

In a perfect world, every piece of content would rank.

Guest Post

What Is Scrollytelling? (+Its Impact on Digital Content): An Interview

We have entered an era where the visual internet is no longer what it used to be.

Guest Post

How to Structure the Message and Tone of Cold Email Campaigns

When you’re putting together a cold email campaign, you’re writing to a collective list.

Productivity

How Long Is a Paragraph? (+Formatting Tips)

When it comes to writing, there are a handful of rules that are set in stone.

Guest Post

5 Steps for an Effective Email Marketing Audit

Are you getting maximum utility out of your email marketing efforts? 

Productivity

How to Unzip (+Zip) Files on Windows 10

In computer-speak, a “zip file” refers to a file that’s been compressed.

Guest Post

7 SEO Trends for 2020 to Help You Dominate the SERPs

XaaS companies face unique challenges when it comes to SEO. The old ‘build it and they will come’...

Guest Post

Upgrading Your Agency With Stellar Client Management

I've seen both worlds - working with agencies as a marketer and as a client.

Management

50 Remote Work Statistics Shaping the Evolving Global Workforce

The New York Times. The Wall Street Journal. Forbes. Across every industry the hot topic for the...

Guest Post

How to Make a Business Case for Board Management Software

Board management software (BMS) adoption is crucial for any business strategy.

Productivity

How to Add Music to Google Slides: 2 Easy Ways

Few things in life can bring me out of a bad mood like my favorite song.

Tech

What Is Biometrics? (+How it Works, Types, & Pros and Cons)

When I was a kid, I could tell if it was my mom or my dad walking up our stairs.

Guest Post

How to Build an Instagram Lead Nurturing Campaign From Scratch

If you’re having trouble getting started with lead nurturing on Instagram, you’re not alone. 

Guest Post

How to Use Process Automation to Boost Your Small Business

If you own a small business, you know how difficult it is to get everything up and running smoothly. 

Guest Post

5 E-Commerce Challenges (+How to Overcome Them With Web Push)

E-commerce is not only our present, but our everyday reality.

Guest Post

Post-Event Networking: How to Create Relationships That Last

Events are a great way to network, but often we struggle to keep in contact with the people that we...

Tech

How Long Is a Decade? (+Tech Wins of the Last 10 Years)

A decade is a common term, but can sometimes be misapprehended.

Management

4 Tips for Finding the Right Financial Advisor

No matter how good you are with money, sometimes it’s nice to get a professional opinion.

Tech

The 13 Most Prominent Video Game Publishers in the World

You know the saying, “money makes the world go round.” In the gaming industry, it takes considerable...

Marketing

What Is Lead Management? 7 Steps to Capture New Business

Helping a potential customer expand their vision to see how your business can solve their problems is...

Guest Post

4 Practical Benefits of Government Software Integration

Software integration has numerous benefits, all of which can significantly improve an organization's...

Guest Post

How to Quantify Return on Investment (ROI) in Digital Marketing

The ultimate goal of all forms of marketing is a return on investment (ROI). 

Tech

15 Best VR Videos & How to Watch 360 Videos on Every Device

Let VR take you to new places.

Guest Post

10 Steps to Building a Successful Multilingual Website

English is the world's most studied language. 

Productivity

Here’s How to Hide the Taskbar in Windows 10

A taskbar is a useful tool for navigation.

Guest Post

The Moving Man Method for Broken Link Building (+5 Ways to Use It)

The increasing competition in the online marketing sphere makes it hard to get your content noticed.

Management

Entry Level Accounting Jobs: A Guide to Getting Started

Getting started in the accounting industry can be a tall order.

Guest Post

What Is the Skyscraper Technique? (+6 Step Checklist)

Most people still think that creating “great content” is good enough to rise above in SEO rankings.

Management

The 10 Most Followed Instagram Accounts in 2020

Mirror mirror on the wall, who’s the fairest of them all?

Guest Post

5 Ways to Close Deals Faster With Contract Management Software

In the world of sales technology, CRM, sales intelligence, proposal generation, and sales analytics...

Guest Post

Why Your Company Needs Performance Management (+6 Components)

In today’s competitive hiring market, companies that take a hands-on approach to employee engagement...

Guest Post

10 Festive Holiday Email Marketing Tips for Success

Festive periods can be the most lucrative in a retailer’s calendar.

Guest Post

Blind Hiring Is the New Recruitment Trend: Here’s Why

Did you know the average time recruiters take to scan your resume is six seconds?

Guest Post

User Engagement Analytics for Long-Term Success

A company-wide understanding of user/customer engagement should be a standardized, cross-departmental...

Sales

5 Tips for Running a Killer Real Estate Open House

First impressions matter.

Guest Post

7 Steps to Perform an End-of-Year CRM Audit

Your CRM software is one of the best tools that you have for maximizing the utility of your marketing...

Guest Post

4 Ways to Improve Your Team's Mental Health (+Boost Morale)

Most business leaders and HR professionals understand the importance of team morale.

Management

3 Problems With Improper Employee Offboarding

Many companies have great processes for welcoming new employees, but only great companies also have a...

Guest Post

5 Affiliate Marketing Mistakes to Avoid

I’m often asked about what my favorite growth hack is.

Management

TikTok Ads – Advertising on the Fast Growing Social App

Still trying to wrap your mind around the fast-paced world of TikTok?

Guest Post

5 Lead Nurturing Techniques to Follow

You have leads in your CRM. Now how do you nurture and keep them interested in your product if they...

Management

What Is Financial Accounting? A Quick Overview

Financial accounting. Two words to strike fear into any student, young professional, or business...

Guest Post

4 Ways E-Signature Software Helps the Banking Sector

Digitization is having a significant impact on every sector, and the banking industry is no exception.

Guest Post

Graphic Design Labor Statistics (+Career Outlook for Designers)

Have you ever wondered if your notebook doodles and illustrations between work are good enough to get...

News

#G2Fireside Twitter Chat Roundup: Brand + Design

What’s a company without a brand design?

Guest Post

5 Sales Role-Play Scenarios to Use in New Hire Training

Sales role-playing is the number one activity new hires can do in order to be set up for selling...

Guest Post

7 Steps to Manufacture a Product for Startup Businesses

You have a great idea, you draw amazing illustrations for your product, your community supports it...

Guest Post

5 Ways to Recruit for Field Service Technician Jobs

Over the lifetime of a company, managers and owners will face many challenges, but none as important...

Guest Post

What Is Promotional Marketing? (+6 Ways to Use It)

You've come up with a fresh business idea, created a new product, or rebranded an old one. 

Guest Post

Think Like a Startup: 4 Steps to Agile Innovation

More than 25% of total revenue and profits across industries are generated by the launch of new...

Guest Post

What the Entrepreneurial Mindset Means in 2019

Few career paths are as romanticized or as misunderstood than the profession of entrepreneur.

Guest Post

Brand Monitoring (+7 Tips for Achieving Top Visibility)

The internet is an endless virtual space that hosts thousands of platforms in which your brand can...

Tech

Building the Future: Becoming a Robotics Engineer

The idea of the inventor is one of the most celebrated characters in the American cultural cannon.

Guest Post

7 Nonprofit Sector Growing Pains That May Slow You Down

As the nonprofit sector swells, and individual charities look to expand, there's an increasing need...

Guest Post

How to Plan a Successful Holiday Marketing Campaign

The holiday season is just around the corner!  

Guest Post

10 Employee Appreciation Ideas Your Staff Will Love

The stats are in, so listen up. 

Guest Post

How to Enhance Visitor Experience at Conferences (+5 Tips to Follow)

In this digital day and age, any and every experience can be turned into combinations of 1s and 0s...

Productivity

How Long Does It Take to Renew a Passport? (+How to Do It)

What is it that makes renewing a passport so daunting?

Management

What Does a Business Intelligence Analyst Do?

Behind any successful company are the career-changing decisions that helped make them great. But have...

Management

How to Start Your Career As a Director of Development

Have you ever wondered where nonprofits get all their money from? 

Management

Understanding Litigation: What Real Trouble Looks Like

Remember when you were a kid and you did something you knew was wrong and would tremble at the...

Management

10 Chicago Event Locations That Will Wow Your Guests

A killer location can make or break your next event – how do you choose the right one?

Tech

How to Secure Your Website: 5 Essential Techniques

Web security has become one of the most fervently-discussed issues of digital culture, often...

Tech

22 Eye-Opening Facial Recognition Statistics for 2020

What was once technology seen only in science fiction movies is now a regular part of our everyday...

Guest Post

6 Types of Linkable Assets You Should Be Using

If you’re already aware that you should be using linkable assets, are you maximizing the different...

Guest Post

What Are Linkable Assets? (+How to Create Them)

If you’ve been into SEO for a while, you already know that backlinks are (still) important.

Guest Post

Will Blockchain Ever Reach Mainstream Adoption? A Look in 2019

Like any other industry, the tech sector isn’t immune to falling victim to hype from time-to-time.

Sales

What Does Customer Service Mean to You? 7 Expert Insights

There are a few things that can make or break your business.

Tech

Memoji: How to Create Yours + Alternatives for Other Devices

Don’t worry Bruce Wayne, you can have more than one Memoji. You can still be Batman.

Tech

The Ultimate Guide to Animoji (+How to Use It on All iPhones & Androids)

Emojis got a facelift.

Management

G2sday Roundup: October 22, 2019

We’ve gathered the best articles to keep you on top of the game from the last two weeks.

Guest Post

12 Automated Workflows That Save Time and Boost Sales

If you want to produce higher sales while working fewer hours, your first move should be automating...

Guest Post

What Is the California Consumer Privacy Act? (+Why Does It Matter)

Any U.S. state that earns the ire of the 45th president so regularly is probably doing something...

Guest Post

40 Best Icebreaker Questions for Team-Building

Whether you’ve just brought on new staff or you feel like your team needs to reconnect, an icebreaker...

Guest Post

What Is Diversity Marketing? (+How Marketers Can Embrace It)

For a long time, the marketing efforts of major brands had one big thing in common: they were aimed...

Guest Post

Remote Workers: Are They Happier Than In-Office Workers?

Are you happy at work?

Marketing

Spotify Ads: Types, Set Up, + Best Practices

One of the most popular music streaming services in the U.S., Spotify is good for more than just...

Productivity

How to Use the CONCATENATE Function in Excel: 3 Easy Steps

Microsoft Excel has hundreds of features and shortcuts that help make your life easier.

Guest Post

How to Create a Paperless Office With Business Process Management

Are you tired of rifling through stacks of paper only to discover that the document you need has been...

Guest Post

Empower Your Staff to Create Dream Jobs Inside Your Company

What do Scott Shute, Head of Mindfulness and Compassion programs at Linkedin; David Shing, Digital...

Productivity

Let’s Get Moving: First Apartment Checklist

Are you wondering what you should have purchased or prepared prior to moving into your first...

Guest Post

Are VPNs Legal to Use In My Country?

In many major countries, the use of VPNs is not only generally legal to use, but it is an everyday...

Guest Post

How Artificial Intelligence Affects Software Development

Artificial intelligence is buzzing across the globe with evolving technologies than ever.

Guest Post

Why In-Market Is the New Inbound (+How Your Team Can Use It)

Throughout our marketing careers, we've been taught that inbound leads are the holy grail. 

Guest Post

The Human Element of Data-Driven Recruitment

We’ve always heard that robots will take over our jobs.

Marketing

Overnight Shipping: Comparing USPS, UPS & FedEx

I want it now!

Management

What Is a Franchisee? (+Benefits and Responsibilities)

You can’t drive more than a few blocks without passing some sort of franchise.

Productivity

How Long Is a Semester? Guide to College Term Length

As the school year goes on, students all across the country are feeling the days and weeks drag on.

Guest Post

How to Use Customer Experience to Supercharge Your Sales

In a world where digitization leads the way in almost every sector, customers have developed a lean...

Tech

The Nuts and Bolts of Industrial Automation

The face of human labor wears an ever-shifting mask, constantly changing to the tune of the social...

Guest Post

8 Reasons to Not Use Digital Engagement Tools From Different Vendors

Digital media organizations are evolving.

Guest Post

How to Turn Your Email Newsletters Into Money-Making Machines

Newsletters are a fast and efficient way to attract more followers, and ultimately, more customers.

Tech

Free Mind Mapping Software: 9 Best Tools of 2020

Chances are, there’s a lot on your plate right now.

Guest Post

How to Make Pop-Ups for Different Customer Segments

The surefire, tried-and-true trick to increasing your pop-up conversions is simpler than you might...

Guest Post

The Evolution of Sales Tactics (+Technology You Need to Keep Up)

We’ve entered an era where customer expectations of how they want to interact with businesses has...

Accounting & Finance

The Complete History of Accounting

There’s a good chance you’ve never covered this in your accounting classes.

Marketing

How Long Can Instagram Videos Be? (Post, Story, Live, + IGTV)

By now, you probably know that Instagram isn’t just for photos.

Sales

What to Include in a Listing Agreement (+4 Main Types)

The real estate process is very contract-heavy.

Tech

What is VRChat? (+Why the VR Social Platform is So Popular)

We all know that social platforms are constantly evolving aka integrating the latest and greatest...

Management

9 Quiet Places to Study in Chicago

Looking for some peace and quiet in the Windy City? You’re not alone!

Guest Post

How to Integrate Content Into Your Sales Process

Traditionally, a company’s marketing team is separate from its sales team.

Management

Meeting Agenda Templates to Keep Everyone On Track

We’ve all been stuck in a meeting that seemed pointless or went on too long without any purpose.

News

#G2Fireside Twitter Chat Roundup: Influencer Marketing

After an eight week hiatus, #G2Fireside Twitter Chat is back and better than ever. 

Management

5 Tips for Managing a Global Supply Chain

For a long time, it was a point of pride to say your product was Made in America. But with the global...

Management

How Long Should a Cover Letter Be? (+Formatting Tips)

So you’re applying for a job, huh?

Guest Post

3 Challenges of Omnichannel Retail (+How to Overcome Them)

We’ve come a long way since the days when you needed to find a brick-and-mortar store in order to go...

Tech

The 7 Stages of Game Development

Most people who design and build video games for a living will tell you that game development is...

Accounting & Finance

Private vs Public Accounting: What's the Difference?

So, you know all you need to know about potential careers and have your sights set on accounting.

Tech

Facing the Reality of Facial Recognition: The Good and the Bad

The color of your eyes. The slope of your nose. The shape of your lips.

Marketing

What Are Marketing Objectives? (+How to Plan Them)

Marketing has both you and the audience in mind.

Marketing

How Long Does UPS Ground Take?

Shipping and handling provoke a lot of uncertainty. 

Marketing

Reddit Ads: Everything You Need to Know

While it isn’t often a first choice, Reddit is a goldmine for marketers.

Customer Service

The 9 Customer Service Tips That Matter

Customer service is a secret weapon.

Management

How to Become a Recruiter (+Duties)

A career as a recruiter is one that can be enriching and desirable. 

Sales

5 Strategies for Generating Real Estate Leads That Convert

For the up and coming real estate agent, lead generation should be a big focus.

Guest Post

What Is Green Architecture? (+How It Informs Modern Sustainability)

Science shows that humans are leeching the world’s resources.

Guest Post

How to Start Using Augmented Reality (AR) in E-Commerce

Consumer demand is a powerful market driver across all industries.

Guest Post

10 Valuable Instagram Tips for Businesses

Instagram is a powerful platform for businesses. 

Guest Post

5 Hidden Benefits of User-Generated Content

User-generated content (UGC) is no longer just a nice addition for brands. 

how to

How to Record Audio on Mac: Two Simple Strategies

Whether you’re taking a voice lesson, interviewing your role model, or trying to send a guitar riff...

Management

15 Best Places to Work Remote in Chicago

As remote work becomes more common, the need for a centralized home base is crucial for your...

Governance

The Federal Trade Commission Act of 1914: What Is It?

If I had a dollar for every “act” the U.S. government passed, I wouldn’t be here writing this article.

Marketing

How Long Does Priority Mail Take?

In the age of email, it’s difficult to know all of the details surrounding snail mail. 

Productivity

Battery Icon Missing in Windows 10? Two Ways to Add it Back

When it comes to technology, the easier our devices are to use, the better.

Productivity

How to Change Icon Size in Windows 10: Two Easy Ways

One of the great things about using a PC is that it’s, as the name suggests, personal.

Guest Post

How to Prepare Sales Tax Compliance for Cyber Monday

With the crack of a gavel in June of 2018, the United States Supreme Court reached a resolution on ...

Health Care

3 Painless Ways to Improve the Patient Experience

The events we have lived through and the knowledge we have gained from those happenings make us who...

Guest Post

Trust Through Transparency: Breaking Down the Walls the AEC Industry Has Built

Most likely, you are a buyer of some sort.

Management

Joining the Freelancer's Union Made Easy

If you work full-time for an organization, it’s possible you’ve been told not to unionize. Many...

Guest Post

7 Mistakes to Avoid When Rolling Out New Software to Your Team

People, in general, do not like change – even more so when it affects their work routine.

Guest Post

How Video Replies Build Customer Loyalty (In 3 Steps)

The video revolution has been exploding onto the scene for the past few years.

Guest Post

4 Tips for Effective Sales Coaching

Have you put enough time and effort into your sales training? 

Guest Post

7 Tips to Increase Your Black Friday Sales

Black Friday and Cyber Monday sales are the last chance in the fiscal year to generate big-time...

Tech

Telepresence Robots: Blurring the Internet and Reality

Have you ever wished you could be in two places at once?

Photography

11 Tips to Perfect Your Product Photography

How do shoppers gain trust in the e-commerce world? 

Guest Post

How Effective Are YouTube Marketing Conversions?

People increasingly view YouTube on mobile devices rather than desktops, and Google has noticed. 

Guest Post

Hosting a Twitter Chat Made Easy

Hosting a Twitter chat is an excellent community-building exercise.

Management

6 Functions of Human Resource Management

Much like shows about hospitals and law-practices, popular media tends to paint the wrong picture of...

Management

What Is an Entrepreneur? (+5 Traits of Industry Game-Changers)

Unless you’ve been living under a rock for the past 50 years, you have probably heard of the...

Tech

8 Best VPN Software for Android

 

Tech

Best Free LMS Software for 2020

It’s no secret that learning management system software can be a game-changer in the classroom.

Accounting & Finance

3 CPA Requirements for the Aspiring Public Accountant

So you want to be a CPA?

Guest Post

HR Tech Should Be Humanizing: Here’s How

In today’s digital world, we are more connected than ever. 

Guest Post

5 Types of Social Proof You Need on Your Website

Is this the right choice?

Management

How to Become a World-Class Grant Writer

Have you ever wanted to combine your love of writing with your passion for philanthropy?

Product Management

The Product Launch: 31 Statistics to Keep in Mind

Here’s the thing, people have deep relationships with certain brands.

Guest Post

The Role of a Grateful Patient Program in Major Gift Fundraising

Healthcare philanthropy is growing.

Guest Post

5 Top GIF Email Designs (+Why They Increase Clicks)

In 2019, on average, 99 percent of consumers check their personal emails at least once every day.

Accounting & Finance

13 Accounting Principles Essential to Financial Accounting

Financial accounting is no easy subject to unpack.

Tech

9 Benefits of Cloud Computing (+How to Manage Your Tech Stack)

The ‘cloud’ is one of those fashionable words that has dominated tech discourse as of late, thrown...

Tech

FIDO Is Revolutionizing Authentication Technology – Here’s How

No matter how many times we type it in, sometimes we forget our password.

Management

Hospitality Careers: Your Guide To Opportunities in the Industry

Looking to get into the field of hospitality?

Management

10 Ways to Maximize Your Charitable Giving

Not all charitable giving is created equally: there is a way to give smarter

Productivity

401(k) Calculator: Project Your Retirement Savings in Seconds

Planning for the future is daunting, especially when the end goal feels out of sight.

Customer Service

Build Your Customer Service Team (+10 Tips on Managing with Purpose)

Customer service is like flour.

Management

G2sday Roundup: October 8, 2019

We’ve got you covered with what you need to see, so you don't have to search to keep up.

Guest Post

3 Economic Tips SMEs Should Follow

In business, just as in life, it is not the situation but the way you respond that matters.

Guest Post

Every Week Should Be National Customer Service Week

There is a disconnect in customer service.

Marketing

The Full Guide to Snapchat Ads

Snapchat is small but mighty.

Guest Post

Making Work Human With Human-Centered Design (HCD)

Human-centered design (HCD) creates an amazing user experience for users at all levels.

Tech

The Simple Difference: Augmented Reality vs Virtual Reality

“Reality is merely an illusion, albeit a very persistent one.”

Photography

The Dish on Food Photography: 10 Tips for Success

In many ways, food is a visual art.

Social Media

Top 10 Most Disliked Videos on YouTube (That You Love to Hate)

It’s good to be liked, but can it be good to be the most disliked?

Productivity

30 Best Chrome Extensions to Supercharge Your Google Experience

While Google Chrome is already considered an extremely effective web browser, there are a few ways...

Guest Post

The What, Why, and How of Animated Infographics (+Stunning Examples)

If you think about it, visual content is the secret ingredient in transforming text-based content...

Guest Post

Inbound Marketing Sticker Shock: Why to Hire an Inbound Marketing Agency

A fully loaded inbound marketing engagement can cost upwards of $100,000 per year for all the bells...

Guest Post

How to Get Started With GIFs as a Marketing Channel

There have been many articles written about utilizing GIFs in marketing.

Social Media

Top 10 Most Subscribed YouTube Channels That You May Not Expect

Like! Comment! Subscribe!

Guest Post

5 Cold Email Mistakes That Can Ruin Your Outreach

If your target market is B2B, you’d have to hate money not to give cold email an honest shot.

Guest Post

Why Is Link Building Crucial for Your E-Commerce Business?

You just got off the phone with a business partner, and they told you SEO is the only form of...

HR

Why Employees Quit: 60 Statistics Employers Should Know

Have you ever found yourself just going through the motions at work? You’re not alone.

Tech

Top 5 Big Data Predictions by 2021

The world of big data is expected to reach an an astonishing 163 zettabytes, or 163 trillion...

Tech

Principles and Applications of Swarm Robotics

There’s no ‘I’ in team. Unless you’re operating with a swarm intelligence.

Marketing

How Much Is Amazon Prime? And Is it Worth it?

Do you know how many Americans have an Amazon Prime account? 

Tech

What’s the Difference Between a VPN and a Proxy?

You don’t have to be a spy or an international person of mystery to use a proxy or a VPN. There are...

Tech

How to Set Up a VPN (+10 Free Resources)

Business or pleasure?

Tech

5 Best Free Help Desk Software for 2019

If you can’t give customers a pleasant experience, you can kiss their business goodbye.

Tech

Top 6 Free Classroom Management Software

Technology has brought classrooms to a new level, and the right classroom management software can be...

Guest Post

Understanding Google’s New Guidelines on Nofollow Links (+9 Takeaways)

Google recently announced a change to the way they implement the nofollow attribute for links.

Guest Post

10 Types of Direct Marketing (+How to Get Started)

Direct marketing is a powerful way to reach customers, generate leads, and drive ROI. 

Management

How Franchising Works: An Overview

How many operating small businesses did you pass today on your way to work?

Management

What Is a Grant? (+4 Tips for Applying)

If you’re looking to fund your next big venture, you might find some luck in applying for grant money.

how to

The Easiest Ways to Find or Create a PowerPoint Background

  Backgrounds give us context and help ground us.

Tech

5 Key Takeaways from Advanced Search Summit 2019

The term “SEO” was coined in 1997, and since then, digital marketers everywhere have been obsessed...

Customer Service

What Is a CSAT Score and What Does It Mean?

When was the last time someone asked you how you felt about something?

Marketing

Facebook Lead Ads Explained (+How to Optimize Them for Your Business)

The original purpose of the world’s most popular social media platform is long gone.

Marketing

Amazon Treasure Truck: Discovering Deals on Wheels

And to think free one-day shipping with Amazon Prime wasn’t enough.

Real Estate

Home Staging: Why It’s Worth Your Time

In the same way that you would never show up to a job interview underdressed, you should be cautious...

Guest Post

Live Chat vs. Chatbots for Business: Which One Is Better?

It’s the battle of the bots.

Guest Post

A Traditional Web Application Firewall (WAF) Is No Longer Enough

After 20 years of using commercial web application firewall (WAF) products, it is time to acknowledge...

Guest Post

What Is Cyberpsychology?

You might be wondering what cyberpsychology is. 

Guest Post

The Final Branding Frontier for Designers: Personal Branding

As a designer, you spend most of your time worrying about other people’s brands.

Guest Post

5 Tips for Developing an Employee Advocacy Strategy

How can you get your audience to trust you as a brand and engage with you?

Guest Post

What Is Google Search Console? (+How To Use It For SEO)

Google Search Console is a treasure trove of SEO gold for successful digital marketing campaigns.

Guest Post

What Is Black Hat SEO?

If you’re new to SEO, you’re probably feeling very overwhelmed with how much information there is to...

Guest Post

20 Ways to Use Slack to Automate Different Processes

Growth begins when you figure out how powerful the tools you’re using are.

Guest Post

What Is Order Fulfillment? (+6 Major Steps and How to Improve)

Imagine this: a shopper comes across the perfect holiday gift on an online store, but the holidays...

Guest Post

The Ins and Outs of Competency Mapping: A Beginner's Guide

When hiring new employees, are you aware of ALL the skills they have or just a fraction of them?

Guest Post

5 Strategies for Increasing Sales

Many businesses are looking for a way to sell more of their products or services in order to boost...

Tech

Top 8 Free E-Commerce Websites for 2020

The shifting buying patterns of the global consumer base has made e-commerce a necessity for most...

Design

How Much Is Photoshop in 2020? (+Which Plan Is the Best Deal)

During its nearly 30-year history, Adobe Photoshop has become the byword for image editing software.

Guest Post

What Customers Want: Location-Based Marketing (+5 Brand Examples)

Brands and marketers try to base entire strategies around this one age-old question: what do...

Guest Post

Reverse Image Search: A Guide for Beginners (+11 Benefits)

Do you want to search for similar photos across the web?

Guest Post

Video Marketing Will Explode With the Release of 5G Technology

Consumers prefer video content, and 5G enhances their delivery.

Tech

7 Best Free Presentation Software For 2020

If you’re looking to spice up your next meeting, adding a visual aid can do a lot more than just...

Guest Post

4 Ways Technology Has Transformed the Customer Experience of Experiences

Many businesses regard customer experience as a top priority. 

Guest Post

9 Lead Generation Ideas for SaaS Business

One of the most significant keys to a growing SaaS business is lead generation.

Management

289 Resume Verbs To Show You’re the Best Candidate

Verb: a word used to describe an action.

Marketing

What Is a Panel Discussion? (+How to Conduct a Successful One)

Every great event planner knows that the key to a successful event is an engaging environment.

Marketing

Social Proof: All of Your Questions, Answered

Would you jump off a bridge if your friends did? 

Productivity

How to Create Folders in Gmail on Desktop or Mobile

Keeping a tidy inbox is no small feat.

Guest Post

5 Common PR Mistakes That Get Made Over and Over Again

Your press release is the foundation of any successful PR strategy, but most of the releases we see...

Guest Post

5 Examples of Online Brand Marketing Partnerships⁠ (+How You Can Implement Them)

Online businesses have now found themselves in a lead generating conundrum.

Tech

The Very Real History of Virtual Reality (+A Look Ahead)

Let’s go back to move forward.

Guest Post

How to Use Screen Recording Videos in Your Content

Efficiency rating has become one of the fastest-growing stats in sports.

Website Hosting

45 Fascinating WordPress Statistics for 2019

Blogs are everywhere.

Tech

PC vs Console – What’s the Difference?

Ask a gamer today whether they prefer “PC or console,” and you’ll probably get a laundry list of...

Productivity

Using the Excel SUMIF Function: Everything You Need to Know

Microsoft Excel has many capabilities.

Guest Post

4 Tips for Creating Unbeatable Personalized Email Campaigns

When you write like you talk, you sound more human.

Guest Post

How to Improve Customer Service In Your Fast-Growing SaaS Startup

How long will it take your B2B SaaS startup to grow to 10,000 customers?

Guest Post

5 Types of Accounts Payable Errors (+How to Minimize Them)

Suppose you are receiving invoices from various suppliers and see that your purchase order software...

Guest Post

8 SaaS Customer Onboarding Tips to Improve Customer Satisfaction

For some reason, a number of businesses tend to forget about the importance of customer onboarding.

Guest Post

11 Reasons You Should Integrate Software

Software integrations have become a hot topic among software developers and users.

Tech

The Pivotal Role of Mobile Applications In Digital Transformation

Uber. Airbnb. Amazon. Facebook. Netflix.

Guest Post

5 Event Marketing Strategies to Boost Your ROI

Business-to-business (B2B) companies are usually in agreement that events generate more leads than...

Tech

The Function and Reality of Self-Driving Cars

There’s nothing worse than watching hours of cornfields roll by uninterrupted outside your window.

Productivity

How to Add Microsoft Word Borders to Your Documents

You’ve just typed up a document and you’re thinking to yourself—something’s missing here. 

Guest Post

3 JavaScript Frameworks to Use in 2019

Being one of the most popular programming languages, JavaScript has a huge community of supporters...

Productivity

How Many Work Days in a Year? (2020)

Feel like you’re always working?

Guest Post

Without Employee Development, Employee Experience Fails (+10 Useful Tips)

Are you confident your employees are satisfied at work?

Guest Post

The Art of Creating Conversational Experiences to Elevate Your Customer Engagement Game

Communication is the most basic thing we learn as human beings.

Guest Post

Top CRM Marketing Trends: A Sneak Peek into the Future

Social trends and technologies are evolving continuously, inevitably impacting every industry,...

Management

Office Manager Resume and Cover Letter Tips (+Examples)

When you’re an employee, it’s easy to forget just how much behind the scenes work goes into managing...

Marketing

How We Launched Our First Conference Without an Event Planning Team

Creating a company’s first big event from scratch is scary as hell.

Marketing

How to Make an Event Brand Come to Life

Forgettable branding can make or break an event.

Thought Leadership

Planning My First-Ever Tech Conference in Under a Year

I am not an event marketer by trade. But I guess I am now, in the way that someone becomes a...

Guest Post

How to Curate a Tantalizing Speaker List for Your Event

Not all events are created equal. 

Marketing

How to Create a Movement With Your Brand From Whole30 Co-Founder & CEO, Melissa Hartwig Urban

If enough people join together who are dedicated to making a change in a big way, then a movement...

Productivity

Overcoming Obstacles and Finding Success as an Entrepreneur From Integrate CEO Jeremy Bloom

Rome wasn’t built in a day, and neither were many of today’s great businesses.

Sales

How to Use Customer Feedback to Close More Deals From Joe Fuca and Mark Roberge

In today’s world, buyers are more empowered than ever before.

Sales

9 Tips on Tackling Hyper-Growth and Hyper-Competition From Steli Efti and Mike Gamson

Any time the word “hyper” precedes something, the connotation implies intense and overwhelming...

Marketing

6 Ways Enterprise Marketing is Evolving From Marketing Guru, Neil Patel

Nothing stays the same.

Marketing

10 Timeless Marketing Rules From Drift’s VP of Marketing, Dave Gerhardt

When you play Monopoly, you follow the rules. When you play "house," there are no rules to follow.

Marketing

How to Use Direct Response Email for Your Company’s Next Event

Hosting an event is difficult. Hosting your first-ever conference and convincing people to attend it...

Management

3 Tips for Refocusing Your Content Strategy From Hubspot VP, Meghan Keaney Anderson

Feeling discontent with your content strategy? There’s a fix for that.

Management

5 Ways to Use Empathy in Leadership From Zoom CEO, Eric Yuan

Empathy may be a more important skill to develop than confidence or even passion. There are a couple...

Guest Post

Resident Experience Management: What Property Managers Need to Know

In today’s technology-driven world, every industry is innovating itself to stay ahead of the...

Tech

An Easy-To-Understand Glossary of Common Robotics Terms

People tend to have a very narrow definition of what constitutes a robot.

Guest Post

3 Types of Paid Time Off Policies (+How to Choose the Right One)

While legal requirements vary by location, when it comes to offering your employees paid time off,...

Guest Post

Why Cause Marketing Matters (+3 Brand Examples)

What if I told you your brand has the potential to become more than just a business?

how to

The Simple Solution to Creating PowerPoint Borders

Boundaries are healthy, both in relationships and in PowerPoints.

Customer Service

Customer Service Training: How to Build a Strong Foundation

The relationship between customer and representative can be a beautiful thing.

Guest Post

5 Tips for Increasing Online Survey Response Rates

Researchers across countless organizations utilize online surveys to get actionable data, consumer...

Management

G2sday Roundup: September 24