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Dorian Sabitov

Dorian Sabitov is a 6x certified Salesforce Consultant and Editor-in-Chief at SFApps.info, specializing in CRM optimization, SaaS evaluation, and data-driven decision-making. With hands-on experience as a CRM Administrator, he helps businesses navigate software selection, avoid integration pitfalls, and implement CRM best practices.

I Help Teams Clean CRM Data for AI. These 5 Steps Make the Biggest Impact

Industry Insights

I Help Teams Clean CRM Data for AI. These 5 Steps Make the Biggest Impact

In part one of this series, we established an uncomfortable truth: most CRM systems contain data...

Dorian Sabitov photo by Dorian Sabitov
I’ve Seen AI Initiatives Fail for One Simple Reason: Bad CRM Data

Industry Insights

I’ve Seen AI Initiatives Fail for One Simple Reason: Bad CRM Data

Your AI strategy is built on quicksand. Yes, yours.

Dorian Sabitov photo by Dorian Sabitov