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Industry Insights (3)

Industry Insights

SmartBug's CEO Offers a Behind-the-Scenes Look at Her Revenue Leadership Team

At the heart of every successful business is a highly coordinated revenue leadership team.

Industry Insights CEO Jorge Peñalva Reveals a New AI Framework for GTM Teams

If you’re part of a leadership team, you’re probably tasked with one of the most important...

Industry Insights

Sircle Media CEO Adam Brown on Digital Marketing and Entrepreneurship [Video]

Some people may be unsure if they’re cut out to lead a team. Adam Brown is not one of those people.

Industry Insights

DSMN8's Bradley Keenan On Using Employee Advocacy to Drive Business Results

Achieving concrete business results with social media is no easy feat.

Industry Insights

Events Are Non-Negotiable. How Do They Fit in Your Marketing Strategy?

The American Educational Research Association (AERA) runs one of the biggest conferences in the US,...

Industry Insights

WEVO’s Co-Founder and CEO on How to Delight Customers and Increase NPS

For a business, there is nothing more important than delighting customers. Nothing.

Industry Insights

Mastering Revenue Attribution With Dreamdata’s Steffen Hedebrandt

Which marketing strategies truly drive precious sales? As a B2B marketer, you always have this...

Industry Insights

A Lawyer’s Take on Responsibly Using AI in Customer Experience

The world watched with amazement as generative AI transformed how we use our software platforms.

Industry Insights

Customer Advocacy in Action: Influitive's Ari Hoffman Shares Industry Secrets

If you're in sales or customer success, you know how your company is pulling out all the stops to...

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