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How Strong Is AI When Hallucinations Haunt?

Featured

How Strong Is AI When Hallucinations Haunt?

AI knows it all — but what happens when it makes it up?

by Kamaljeet Kalsi

AI vs AI: Is This Cybersecurity’s Moment of Reckoning?

Featured

AI vs AI: Is This Cybersecurity’s Moment of Reckoning?

While "AI in cybersecurity" might conjure images straight from a...

by Sidharth Yadav

Key Takeaways from G2's EAB: Adapting to Changing Customer Expectations and AI Search

Featured

Key Takeaways from G2's EAB: Adapting to Changing Customer Expectations and AI Search

In a recent meeting with G2's Executive Advisory Board (EAB), our...

by Godard Abel

Select Topic

Why Content Teams Need a Plan: Kate O’Neill on AI, Risk, & Readiness

Industry Insights

Why Content Teams Need a Plan: Kate O’Neill on AI, Risk, & Readiness

Picture this: It's 2025. Your marketing intern used an AI tool to generate content for your biggest...

by Tanushree Verma

I Reviewed Best Operational Risk Management Software: Top 8 Picks

Tech

I Reviewed Best Operational Risk Management Software: Top 8 Picks

Recently, I underwent a critical customer escalation. I mentioned their product in a different way...

by Shreya Mattoo

I Compared 6 Semrush Alternatives for Content and SEO Tasks

seo

I Compared 6 Semrush Alternatives for Content and SEO Tasks

As someone who’s been in the SEO game for a while, I have used Semrush heavily for years. It was my...

by Sagar Joshi

AI Continent Action Plan: A Global Standard for Ethics and Innovation?

Artificial Intelligence

AI Continent Action Plan: A Global Standard for Ethics and Innovation?

Artificial intelligence has certainly changed from an academic curiosity to an economic necessity....

by Devyani Mehta

ERP Software Cost: Real Insights Based on G2 User Reviews

erp

ERP Software Cost: Real Insights Based on G2 User Reviews

Comparing enterprise resource planning (ERP) software costs is tricky. It involves analyzing...

by Sudipto Paul

More Than Just Contacts: 30+ Years of CRMs With Nimble's CEO [+Video]

Industry Insights

More Than Just Contacts: 30+ Years of CRMs With Nimble's CEO [+Video]

Customer relationships have come a long way since the early days of CRM.

by Alexandra Vazquez

9 Best Customer Success Software I'd Pick to Stop Churn

Tech

9 Best Customer Success Software I'd Pick to Stop Churn

Ever watched a high-potential customer slip away without warning? I have—and even from the outside...

by Soundarya Jayaraman

You Sigh, Pause, and Ramble, and Amazon’s Nova Sonic Still Gets the Job Done

Voice Recognition

You Sigh, Pause, and Ramble, and Amazon’s Nova Sonic Still Gets the Job Done

Amazon is a leader and pioneer in developing voice-assistive applications with conversational...

by Shreya Mattoo

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What Is Graphic Design? A Beginner's Guide for 2025

What Is Graphic Design? A Beginner's Guide for 2025

Graphic design is the art of visually communicating ideas to inform, engage, or persuade an...

by Jordan Wahl

G2 Data Reveals How Non-Designers Are Taking Over Canva

G2 Data Reveals How Non-Designers Are Taking Over Canva

A teacher crafting lesson plans.

by Sudipto Paul

My 9 Best Graphic Design Software Picks for Stunning Designs

My 9 Best Graphic Design Software Picks for Stunning Designs

A few years ago, while juggling multiple roles at a startup, I found myself designing posters,...

by Harshita Tewari

What is UX? A Deep Dive into UX Design Best Practices

What is UX? A Deep Dive into UX Design Best Practices

Have you ever felt frustrated trying to navigate a website or app that just doesn't seem to get you?

by G2 Staff

8 Best Photo Editing Software I’ve Tested and Truly Recommend

8 Best Photo Editing Software I’ve Tested and Truly Recommend

I'm one of those people who can't resist tweaking photos until they look just right. You know, the...

by Harshita Tewari

The 9 Best Free Graphic Design Tools I’ve Tried (and Loved!)

The 9 Best Free Graphic Design Tools I’ve Tried (and Loved!)

Let me tell you a secret: I’m no graphic designer, but I’ve managed to pull off some pretty...

by Soundarya Jayaraman

What Is Brand Identity? How To Create A Strong Brand Identity

Your brand is more than just a logo; it's the story you tell and the connection you make.

by Ashley Lipman

30+ Graphic Design Statistics You Should Know in 2025

30+ Graphic Design Statistics You Should Know in 2025

As brands compete for attention, understanding the power of graphic design has never been more...

by Prajnadip Pal

What Is Visual Branding? How to Build a Cohesive Brand Image

How many people do you think wouldn’t be able to recognize Coca-Cola's logo?

by Angela Ash

View All Design

Courageous Marketing: Lessons from Gong's Udi Ledergor

Courageous Marketing: Lessons from Gong's Udi Ledergor

If there’s one thing B2B marketing doesn’t need more of, it’s forgettable, safe, same-old-same-old...

by Sydney Sloan

The Best Lead Intelligence Software? I’ve Got 7 Picks

The Best Lead Intelligence Software? I’ve Got 7 Picks

I don’t pull lead lists, but I know when they’re broken.

by Harshita Tewari

How a Marketing Automation Strategy Boosts Business ROI

Contributor Network

How a Marketing Automation Strategy Boosts Business ROI

Today, marketing automation isn’t just about convenience — it's the default standard for executing...

by Agnishwar Banerjee

Overnight Shipping: Comparing USPS, UPS & FedEx

Overnight Shipping: Comparing USPS, UPS & FedEx

Remember Veruca Salt's unforgettable demand in Willy Wonka: “I want it now!” Today's shoppers feel...

by Deirdre O'Donoghue

Contributor Network

Brand Consistency: Why It Matters and How to Achieve It

Ever browsed a product on your phone, then headed to a store and instantly recognized it from how...

by Julia Schonrock

The Ultimate Shipping Guide for Fashion & Accessories Brands

Contributor Network

The Ultimate Shipping Guide for Fashion & Accessories Brands

In the fashion industry, the e-commerce journey from cart to closet is just as important as the...

by Kimberley Hughes

My Review of the 10 Best SMS Marketing Software

My Review of the 10 Best SMS Marketing Software

As a marketer, I’ve relied on email marketing tools to boost customer engagement for as long as I...

by Devyani Mehta

Lead Magnets 101: Everything You Need to Know and How To Build One

Contributor Network

Lead Magnets 101: Everything You Need to Know and How To Build One

Congratulations! You’ve done the hard part — your marketing efforts brought people to your website....

by Şeyma Beyazcicek

I Tried 8 Best Customer Data Platforms in 2025: What Works?

I Tried 8 Best Customer Data Platforms in 2025: What Works?

What is the possible reason that your customer marketing isn't yielding any significant wins? I...

by Shreya Mattoo

View All Marketing

My Take on 10 Best Sales Engagement Software to Close Faster

My Take on 10 Best Sales Engagement Software to Close Faster

My days were 36 hours when I was a part of a sales team.

by Shreya Mattoo

Can AI Sell? I Evaluated 8 Best AI Sales Assistant Software

Can AI Sell? I Evaluated 8 Best AI Sales Assistant Software

I went down another rabbit hole of AI tools a few months ago. But it wasn’t for writing, design, or...

by Sudipto Paul

The RevOps Guide to Revenue Growth on Cloud Marketplaces

Contributor Network

The RevOps Guide to Revenue Growth on Cloud Marketplaces

Before rush hour became a national pastime, cars were luxuries reserved for the rich. That changed...

by Arijit Bose

Call Me Impressed: 8 Inbound Call Tracking Software I Dialed

Call Me Impressed: 8 Inbound Call Tracking Software I Dialed

I watched it happen in real-time.

by Sudipto Paul

Dial Smarter With My 7 Best Auto Dialer Software Picks

Dial Smarter With My 7 Best Auto Dialer Software Picks

If there’s one thing I don’t envy, it’s the grind of cold calling. Dialing number after number,...

by Harshita Tewari

What’s Next in B2B Sales? Top Trends That Will Change Everything

Contributor Network

What’s Next in B2B Sales? Top Trends That Will Change Everything

For today’s sales pros, staying ahead isn’t just about keeping up with trends. It’s about actively...

by Ling Koay

70 Sales Enablement Statistics for 2025 That’ll Blow Your Mind

70 Sales Enablement Statistics for 2025 That’ll Blow Your Mind

For sales teams, the ideal customer journey is a never-ending pursuit.

by Aayushi Sanghavi

Upselling and Cross-Selling: What Makes Them Unique?

Contributor Network

Upselling and Cross-Selling: What Makes Them Unique?

When searching for new prospects, it’s easy to overlook the potential of customers already in your...

by Yash Chawlani

How to Use Product Recommendation Emails to Boost Your E-Commerce Sales

Contributor Network

How to Use Product Recommendation Emails to Boost Your E-Commerce Sales

Have you ever received an email mentioning that one thing you’ve been seeking for weeks? You might...

by Martina Ďurišinová

View All Sales

What Is Data Storage? Types, Trends, and Solutions

Productivity

What Is Data Storage? Types, Trends, and Solutions

Filing cabinets are obsolete. So are storage silos and reactive backup plans.

by Samudyata Bhat

OKR Retrospectives: A Deep Dive Into Effective Goal Setting and Review

Contributor Network

OKR Retrospectives: A Deep Dive Into Effective Goal Setting and Review

OKRs, a goal-setting and execution framework born in Silicon Valley and championed by companies...

by Senthil Rajagopalan

How L&D Events Foster a Culture of Continuous Learning and Growth

Contributor Network

How L&D Events Foster a Culture of Continuous Learning and Growth

Let's be honest — corporate training has a pretty bad reputation. The words alone might conjure...

by Akanksha Kumari

Struggling to Study? I Reviewed 5 Best Study Tools That Help

Productivity

Struggling to Study? I Reviewed 5 Best Study Tools That Help

There are two types of people in this world: those who can sit down, focus, and absorb information...

by Tanuja Bahirat

I Found 5 Best Vendor Management Software You’ll Love

Productivity

I Found 5 Best Vendor Management Software You’ll Love

As a marketer, my primary focus has always been on executing creative strategies that drive...

by Devyani Mehta

I Evaluated G2's 7 Best Visitor Management Software (2025)

Productivity

I Evaluated G2's 7 Best Visitor Management Software (2025)

Until we gain supernatural powers to reveal human identities, we run the risk of allowing...

by Shreya Mattoo

9 Best Freelance Websites I Use to Land Clients in 2025

Productivity

9 Best Freelance Websites I Use to Land Clients in 2025

"Where are all the good freelance jobs hiding?"

by Soundarya Jayaraman

My Take on the Top 10 Best Data Extraction Software

Productivity

My Take on the Top 10 Best Data Extraction Software

Data is the lifeblood of modern decision-making, but let’s face it—extracting meaningful...

by Devyani Mehta

I Tested 7 Best Note Taking Apps: Here’s My Hands-On Review!

Productivity

I Tested 7 Best Note Taking Apps: Here’s My Hands-On Review!

I’ve always been a note-taker. Whether it’s a quick grocery list, a random idea I don’t want to...

by Tanuja Bahirat

View All Productivity

I Reviewed Best Operational Risk Management Software: Top 8 Picks

Tech

I Reviewed Best Operational Risk Management Software: Top 8 Picks

Recently, I underwent a critical customer escalation. I mentioned their product in a different way...

by Shreya Mattoo

9 Best Customer Success Software I'd Pick to Stop Churn

Tech

9 Best Customer Success Software I'd Pick to Stop Churn

Ever watched a high-potential customer slip away without warning? I have—and even from the outside...

by Soundarya Jayaraman

I Tested DeepSeek vs. ChatGPT in the Ultimate AI Showdown

Tech

I Tested DeepSeek vs. ChatGPT in the Ultimate AI Showdown

When I first heard about DeepSeek in January 2025, I thought it might be just another name on the...

by Soundarya Jayaraman

What Is NetSuite Implementation? Checklist and Best Practices

Tech

What Is NetSuite Implementation? Checklist and Best Practices

NetSuite implementation is your top priority right now, but you know it’s no walk in the park.

by Sagar Joshi

What Is Material Takeoff? (+Process of a Takeoff)

Tech

What Is Material Takeoff? (+Process of a Takeoff)

Any construction project begins with a clear plan, and in the soul of every plan is material...

by Sagar Joshi

Payroll Software Cost: What G2 Data Shows In 2025

Payroll Software Cost: What G2 Data Shows In 2025

Payroll software helps you automate payroll in a company while ensuring compliance and various...

by Sudipto Paul

How to Embrace AI: Get Behind the Wheel

Tech

How to Embrace AI: Get Behind the Wheel

When rapid innovation turns your world upside down, you have two choices. You can look at it like a...

by Tim Sanders

What Is an Ad Network? Types, Benefits, and Examples

Tech

What Is an Ad Network? Types, Benefits, and Examples

Ever feel like digital ads are following you around the internet?

by Sagar Joshi

The Ripple Effects of US Tariffs on the Software Industry

Tech

The Ripple Effects of US Tariffs on the Software Industry

Markets are reeling. Wall Street just lost $5 trillion in two days, its worst week since 2020.

by Soundarya Jayaraman

View All Tech

Curated Content

7 Tips to Follow for Successful LMS Implementation

7 Tips to Follow for Successful LMS Implementation

So, you’ve decided to implement a new LMS.

by Aris Apostolopoulos

A Marketer’s Guide to Newsjacking and How to Do It Well

A Marketer’s Guide to Newsjacking and How to Do It Well

If there ever was a single most effective-yet-dangerous technique to generate instant brand...

by Tim Ferguson

The SEO Expert’s Guide to Conducting Keyword Research

The SEO Expert’s Guide to Conducting Keyword Research

If you’re publishing content online, a detailed understanding of how to perform keyword research...

by Hailey Friedman

16 Superior E-Commerce Conversion Rate Optimization Tactics

16 Superior E-Commerce Conversion Rate Optimization Tactics

E-commerce CRO tactics promise a great deal, from increasing website traffic to growing profits.

by Michelle Deery

How to Optimize Your Content for Voice Search Capabilities

How to Optimize Your Content for Voice Search Capabilities

As if having a sound social circle to interact with wasn’t enough, humans have begun talking to...

by Kevin Reis

Learn How to Build an Effective Security Stack for Your Team

Tech

Learn How to Build an Effective Security Stack for Your Team

Building a tech stack is one of the most difficult tasks that IT admins, cybersecurity...

by Ludovic Rembert

The Future of Directory Services Is Domainless

Tech

The Future of Directory Services Is Domainless

Fundamental approaches to security, device management, and access control are changing.

by Dan Fay

How VDI Security Can Offer Your Business Peace of Mind

Tech

How VDI Security Can Offer Your Business Peace of Mind

Virtual desktop infrastructure (VDI) offers a world of business benefits in the shape of...

by Mary Clare Novak

Why Your Omnichannel Supply Chain Has Limitless Possibilities

Why Your Omnichannel Supply Chain Has Limitless Possibilities

Even if you’ve never heard of the term, it’s likely that you know what an omnichannel supply chain...

by Mark Quadros

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