5 Ways Software Companies Can Win in the Age of AI
Featured

5 Ways Software Companies Can Win in the Age of AI

The B2B software world is changing fast, and AI is at the center of it all. It’s reshaping how businesses operate, how software is...

by Godard Abel
The Anti-Algorithm: Why Reddit's Refusal to Track You Is Marketing Gold [+ Video]
Featured

The Anti-Algorithm: Why Reddit's Refusal to Track You Is Marketing Gold [+ Video]

There's a quiet revolution happening in the digital world, and it's...

by Tanushree Verma
Brand Is Getting A “Rebrand” — Thank You, AI!
Featured

Brand Is Getting A “Rebrand” — Thank You, AI!

Brand is having a glow-up, and AI is the glam team behind it.

by Kamaljeet Kalsi
Filter:
Filter:
Select Topic    
I Reviewed 10 Best Social Media Listening Tools for 2026

Tech

I Reviewed 10 Best Social Media Listening Tools for 2026

Your customers are talking about your brand right now, on Twitter, Reddit, LinkedIn, TikTok, and...

by Devyani Mehta
Which Video Hosting Platform on G2 Is Right for You?

Tech

Which Video Hosting Platform on G2 Is Right for You?

Video hosting may seem simple until a team actually relies on it. What starts as “we just need a...

by Washija Kazim
MQLs Are Dead: Why AI Search Just Killed Your Old Funnel

Tech Signals

MQLs Are Dead: Why AI Search Just Killed Your Old Funnel

AI search isn’t just an evolution of Google — it’s a revolution in buyer behavior.

by Kamaljeet Kalsi
I Reviewed the 10 Best Free Survey Tools of 2026

Tech

I Reviewed the 10 Best Free Survey Tools of 2026

Understanding your audience is more important than ever. From marketers crafting campaigns to...

by Harshita Tewari
I Evaluated 9 Best Free Plagiarism Checker Software for 2026

Tech

I Evaluated 9 Best Free Plagiarism Checker Software for 2026

As writers, we all want our work to stand out as genuinely our own. But with the internet saturated...

by Harshita Tewari
From Clicks to Citations: Redefining SEO Success Metrics in the Age of AI Search

Tech Signals

From Clicks to Citations: Redefining SEO Success Metrics in the Age of AI Search

A year ago, SEO success meant asking: "Do you rank for your target keywords?"

by Tanushree Verma
My Detailed Review of the 7 Best LIMS Software

IT management

My Detailed Review of the 7 Best LIMS Software

As a civil engineering student, I loved environmental sciences. We spent a lot of time outdoors,...

by Devyani Mehta
I Evaluated 10 Best Free Accounting Software for 2026

Accounting & Finance

I Evaluated 10 Best Free Accounting Software for 2026

Managing finances can feel overwhelming for small business owners, startups, and solo...

by Sudipto Paul
View All
8 Best Photo Editing Software I’ve Tested and Recommend

Design

8 Best Photo Editing Software I’ve Tested and Recommend

I'm one of those people who can't resist tweaking photos until they look just right. You know, the...

by Harshita Tewari
7 Principles of Design for Better UX and Visual Impact

Design

7 Principles of Design for Better UX and Visual Impact

You don’t need to be a trained designer to know when something looks off. Maybe the text feels too...

by Harshita Tewari
My 9 Best Graphic Design Software Picks for Stunning Designs

Design

My 9 Best Graphic Design Software Picks for Stunning Designs

A few years ago, while juggling multiple roles at a startup, I found myself designing posters,...

by Harshita Tewari
What Is Pantone? How It Shapes the Way We See Color

Design

What Is Pantone? How It Shapes the Way We See Color

Ever try describing a color to someone? “It’s kind of like mustard, but warmer? Not quite gold, but...

by Harshita Tewari
6 Best Civil Engineering Design Software I Evaluated

Design

6 Best Civil Engineering Design Software I Evaluated

You might not believe this, but I was a civil engineer before I became an SEO content specialist.

by Devyani Mehta
Top 9 Graphic Design Trends to Watch in 2026

Design

Top 9 Graphic Design Trends to Watch in 2026

I still remember scrolling through my feed last year and realizing how fast the visual world was...

by Soundarya Jayaraman
What Is Visual Branding? How to Create a Strong Visual Brand Identity

Design

What Is Visual Branding? How to Create a Strong Visual Brand Identity

From your logo and color scheme to fonts, imagery, and layout, visual branding shapes a brand’s...

by Devyani Mehta
The History of Graphic Design: Cave Paintings to AI Images

Design

The History of Graphic Design: Cave Paintings to AI Images

Before fonts, filters, or Figma, there were cave walls. From charcoal sketches deep in prehistoric...

by Holly Landis
The 9 Best Free Graphic Design Tools I’ve Tried (and Loved!)

Design

The 9 Best Free Graphic Design Tools I’ve Tried (and Loved!)

Let me tell you a secret: I’m no graphic designer, but I’ve managed to pull off some pretty...

by Soundarya Jayaraman
View All Design
My Experience Reviewing 10 Best Email Marketing Software

Marketing

My Experience Reviewing 10 Best Email Marketing Software

As a digital marketer, I find email marketing to be one of the trickiest but most rewarding and...

by Bhoomika Pawar
Pop-Up Shops: How to Organize, Benefits, and Drawbacks

Marketing

Pop-Up Shops: How to Organize, Benefits, and Drawbacks

Another online launch, and your audience just scrolls past. No clicks, no buzz, no connection.

by Harshita Tewari
12 Best Survey Tools I Trust for All My Survey Needs in 2025

Marketing

12 Best Survey Tools I Trust for All My Survey Needs in 2025

As a marketer, surveys are a core part of what I do.

by Soundarya Jayaraman
How to Scan a QR Code on Any Phone (iPhone or Android)

Marketing

How to Scan a QR Code on Any Phone (iPhone or Android)

You’re at a restaurant. The waiter points to a laminated card that says, “Scan for menu.” You...

by Harshita Tewari
I Evaluated G2's 5 Best Account-Based Orchestration Platforms

Marketing

I Evaluated G2's 5 Best Account-Based Orchestration Platforms

Marketing and sales teams talk a lot about alignment, but in practice, it rarely happens.

by Harshita Tewari
Top 6 Marketing Calendar Tools for 2025 (Based on G2 Data)

Marketing

Top 6 Marketing Calendar Tools for 2025 (Based on G2 Data)

If you’re leading a marketing team, you already know what disorganization costs: missed deadlines,...

by Tanuja Bahirat
What Is Click Injection? How It Works and How to Stop It

Contributor Network

What Is Click Injection? How It Works and How to Stop It

Modern mobile marketing, powered by mobile advertising software, has changed how businesses reach...

by Jagmeet Singh
How Go-to-Market Leaders Are Redefining Growth Through AI Agents and Trust

Marketing

How Go-to-Market Leaders Are Redefining Growth Through AI Agents and Trust

As the pace of innovation accelerates, go-to-market (GTM) leaders are rewriting their playbooks at...

by Sydney Sloan
What Is Price Discrimination? Types, Benefits, and Examples

Marketing

What Is Price Discrimination? Types, Benefits, and Examples

Do you ever drive to a different part of town and say to yourself, “Wow, gas is so much more...

by Mara Calvello
View All Marketing
Personal Selling in Sales: When It Works and Why

Sales

Personal Selling in Sales: When It Works and Why

What comes to mind when you think about sales? Cold emails? Pushy tactics that don’t resonate?...

by Alyssa Towns
Inventory Explained: Types, Formulas, And How To Manage It

Sales

Inventory Explained: Types, Formulas, And How To Manage It

Inventory is the heartbeat of any product-based business.

by Alexandra Vazquez
My Take On The 6 Best Sales Enablement Software

Sales

My Take On The 6 Best Sales Enablement Software

I’ve always thought sales was cool. There’s something thrilling about solving real problems,...

by Devyani Mehta
My Picks for the 6 Best Sales Tax Compliance Software

Sales

My Picks for the 6 Best Sales Tax Compliance Software

Navigating sales tax compliance isn’t getting any simpler.

by Harshita Tewari
5 Best Revenue Operations Software on G2: My Go-to Picks

Sales

5 Best Revenue Operations Software on G2: My Go-to Picks

Every time I talk to someone in sales or marketing, I hear the same story: revenue feels like a...

by Soundarya Jayaraman
Is HubSpot Worth It? Real Insights from G2 Reviews

Sales

Is HubSpot Worth It? Real Insights from G2 Reviews

CRM expectations have evolved.

by Washija Kazim
6 Best Sales Analytics Software on G2: My Go-to Picks

Sales

6 Best Sales Analytics Software on G2: My Go-to Picks

If there’s one thing I’ve learned working closely with sales teams, it’s this: gut instinct isn’t a...

by Soundarya Jayaraman
10 Best Sales Engagement Software I Tested for Closing Faster

Sales

10 Best Sales Engagement Software I Tested for Closing Faster

My days were 36 hours when I was a part of a sales team.

by Shreya Mattoo
What Is Sales Readiness? How to Drive Serious Revenue Impact

Sales

What Is Sales Readiness? How to Drive Serious Revenue Impact

Sales teams need more precision rather than more people.

by Harshita Tewari
View All Sales
9 Best Freelance Websites I Use to Land Clients in 2025

Productivity

9 Best Freelance Websites I Use to Land Clients in 2025

"Where are all the good freelance jobs hiding?"

by Soundarya Jayaraman
Time Blocking: The Productivity Method That Actually Works

Productivity

Time Blocking: The Productivity Method That Actually Works

Ever feel like your day disappears before you’ve accomplished anything meaningful? Between Slack...

by Harshita Tewari
14 Proven Classroom Management Strategies for Teachers

Productivity

14 Proven Classroom Management Strategies for Teachers

Teaching is one of the most rewarding and demanding professions.

by Mary Clare Novak
My Take on the Top 10 Best Data Extraction Software

Productivity

My Take on the Top 10 Best Data Extraction Software

Data is the lifeblood of modern decision-making, but let’s face it, extracting meaningful...

by Devyani Mehta
7 Best Hotel Management Software: My Honest Review

Productivity

7 Best Hotel Management Software: My Honest Review

Managing hotel operations is no small feat.

by Devyani Mehta
10 Best Mind Mapping Software I Use to Organize My Ideas

Productivity

10 Best Mind Mapping Software I Use to Organize My Ideas

When I first started exploring mind mapping software, it wasn’t just about finding tools to...

by Washija Kazim
Virtual Collaboration: Tools, Tips, And Best Practices

Productivity

Virtual Collaboration: Tools, Tips, And Best Practices

Slack is quiet. Cameras are off. Deadlines haven’t changed.

by Harshita Tewari
Best Passive Income Ideas for Beginners and Creators

Productivity

Best Passive Income Ideas for Beginners and Creators

You already get the concept: build something once, and let it generate revenue while you focus on...

by Jana Rumberger
My Review of the 9 Best Restaurant Management Software

Productivity

My Review of the 9 Best Restaurant Management Software

Running a restaurant involves managing numerous moving parts—staff schedules, inventory, customer...

by Devyani Mehta
View All Productivity
I Reviewed 10 Best Social Media Listening Tools for 2026

Tech

I Reviewed 10 Best Social Media Listening Tools for 2026

Your customers are talking about your brand right now, on Twitter, Reddit, LinkedIn, TikTok, and...

by Devyani Mehta
Which Video Hosting Platform on G2 Is Right for You?

Tech

Which Video Hosting Platform on G2 Is Right for You?

Video hosting may seem simple until a team actually relies on it. What starts as “we just need a...

by Washija Kazim
I Reviewed the 10 Best Free Survey Tools of 2026

Tech

I Reviewed the 10 Best Free Survey Tools of 2026

Understanding your audience is more important than ever. From marketers crafting campaigns to...

by Harshita Tewari
I Evaluated 9 Best Free Plagiarism Checker Software for 2026

Tech

I Evaluated 9 Best Free Plagiarism Checker Software for 2026

As writers, we all want our work to stand out as genuinely our own. But with the internet saturated...

by Harshita Tewari
I Tested The 10 Best Attribution Software: Hits And Misses

Tech

I Tested The 10 Best Attribution Software: Hits And Misses

A few years ago, I was tasked with organizing an event for a small business. Our small team...

by Devyani Mehta
G2 Maps Where Nano Banana Fever Is Hottest in the U.S.

Tech

G2 Maps Where Nano Banana Fever Is Hottest in the U.S.

Nano Banana, Google's breakout AI image generator, was already having a moment, and now it just got...

by Soundarya Jayaraman
Best Cyber Monday Software Deals in 2025: Maximized Savings

Tech

Best Cyber Monday Software Deals in 2025: Maximized Savings

Black Friday might dominate the headlines, but savvy software buyers know the real deal — Cyber...

by Washija Kazim
Best Black Friday Software Deals in 2025: AI, CRM, and More

Tech

Best Black Friday Software Deals in 2025: AI, CRM, and More

Black Friday is almost here, with a once-a-year chance to snag premium software at a fraction of...

by Washija Kazim
My Evaluation of the 8 Best Gym Management Software

Tech

My Evaluation of the 8 Best Gym Management Software

Managing a gym isn't just about ensuring the weights are correctly racked or that classes start on...

by Tanuja Bahirat
View All Tech

Curated Content

GTM Alignment: Marketing, Sales, & Product Leaders Share Their Strategies

G2 Reach

GTM Alignment: Marketing, Sales, & Product Leaders Share Their Strategies

In a recent G2 Reach 2023 panel discussion about go-to-market (GTM) strategies, B2B SaaS leaders...

Palmer Houchins photo by Palmer Houchins
5 Trends Guiding the Future of B2B SaaS Investing

G2 Reach

5 Trends Guiding the Future of B2B SaaS Investing

In a deeply insightful G2 Reach panel, SaaStr CEO Jason Lemkin moderated an engaging discussion on...

Godard Abel photo by Godard Abel
How Leaders Can Thrive in an Age of Intelligence: A Chat With HubSpot CEO Yamini Rangan

G2 Reach

How Leaders Can Thrive in an Age of Intelligence: A Chat With HubSpot CEO Yamini Rangan

I recently had the pleasure of interviewing Yamini Rangan at our annual G2 Reach event.

Godard Abel photo by Godard Abel
Insights and Strategies that Demystify AI in Marketing

G2 Reach

Insights and Strategies that Demystify AI in Marketing

At our G2 Reach 2023 event, I had the privilege of participating in a riveting conversation on how...

Tim Handorf photo by Tim Handorf
Harnessing the Power of AI in Customer Feedback Analysis

Contributor Network

Harnessing the Power of AI in Customer Feedback Analysis

As the customer experience becomes more digital, consumer feedback represents the cornerstone for...

Nahla Davies photo by Nahla Davies
How to Drive and Measure B2B Marketing Efficiency: Tips from Amanda Malko and Latané Conant

G2 Reach

How to Drive and Measure B2B Marketing Efficiency: Tips from Amanda Malko and Latané Conant

Marketing leaders are increasingly being asked to do more with less, and the scrutiny on marketing...

Jenny Gardynski photo by Jenny Gardynski
Quantive's CMO Casey Carey on Building High-Performing Marketing Teams

Industry Insights

Quantive's CMO Casey Carey on Building High-Performing Marketing Teams

Building extraordinary is a continuous process that requires commitment and a clear vision. Leaders...

Washija Kazim photo by Washija Kazim
7 Intriguing Online Review Insights With B2B SaaS Reviews Founder

Industry Insights

7 Intriguing Online Review Insights With B2B SaaS Reviews Founder

It's no secret that customer reviews are an essential part of the purchasing process for software...

Joe Kevens photo by Joe Kevens
The Role of Mobile Technology in Performance Assessment

Contributor Network

The Role of Mobile Technology in Performance Assessment

Mobile technology has emerged as a game-changer in various business operations, particularly in the...

Rajat Mathur photo by Rajat Mathur