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Max Rice

Max Rice is the co-founder and CEO of e-Commerce email marketing platform Jilt. He started his career in e-Commerce over a decade ago and writes regularly about running an online store on the Jilt blog.

Marketing

What is Shopping Cart Abandonment? How to Prevent It

Abandoned carts are one of the most maddening parts of running an e-commerce business.

What is Shopping Cart Abandonment? How to Prevent It

by Max Rice