Marketing (27)

Contributor Network

How to Make Autoresponders Click With Your Audience

Have you ever given up on a purchase because you didn’t get a response from the brand?

Contributor Network

How Customer Journey Mapping Unlocks Better Relationships

Customer journeys are becoming complex, and it's no surprise.

Contributor Network

SEO in 2023: 8 Trends to Consider In Your SEO Strategy

In SEO, it’s hard to predict future trends.

Marketing

G2 Now Has 2M+ Reviews: Here's What That Says About Software Buying

Each of us has a story to tell. Milestones are just one small part of ours.

Marketing

7 B2B Marketing Themes from 2022

Like most, there’s a lot I’m reflecting on as we wind down 2022.

Marketing

What Is Inbound Marketing? How to Pitch to the Right Audience

When it comes to marketing, you are not your prospect.

Marketing

Best of G2 Badges: Customer Roundup 2022

Each quarter, G2 awards badges to companies that deliver world-class products and experiences for...

Marketing

Why Email Automation Is Key For Business Growth

Ever noticed how top brands always seem to drop extremely relevant emails in your inbox at just the...

Marketing

How UpContent Is Fueling Customer-Led Growth With G2

Even as a newly minted organization, UpContent knew that the customer voice is a critical component...