Stephen Hoops

Stephen is a Sr. Content Marketing Specialist at G2. With over 8+ years of digital marketing experience, he's helped countless B2B tech brands reach new highs through content creation and SEO. When not nerding out about the artistry behind well-written copy, Stephen can be found info-dumping about homemade cocktails, Italian cuisine, and why vinyl is the superior physical medium for music.

Marketing

The Evolution of Competitive Intelligence in SaaS

Competition is one of the critical components of life on Earth.

Marketing

G2 + ZoomInfo Offers More Precise Ways to Target Buyers

When it comes to data, less is more, right?

3 Ways Software Brands Can Sell Their Complete Product Suite

Software vendors don’t typically become enterprise-level organizations by focusing on a single...

Sales

CEOs Aren't Making the Most of G2 (And Why It Matters)

When you only have a hammer, everything looks like a nail.

Marketing

5 Tips to Crush Your Intent Data Goals from G2 and ZoomInfo

In both life and sales, timing is everything.

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