How a PPC and CRO Agency Used 100+ Case Studies to Hit $10M ARR
Have you ever wondered why brand marketers are so eager to collect as many case studies as they can...
by Sean Thomas Martin
6 Online Holiday Shopping Trends for E-Commerce Sales Success
It’s the most wonderful e-commerce time of the year.
by Anastasija Rokunova
How to Leverage Reviews for Voice of the Customer Analysis
Online reviews have skyrocketed in importance in recent years.
by Claire McGregor
How to Make a Big Decision that Differentiates Your Product
We’re living in an era characterized by an abundance of choice: car makes and models, phone...
by Andy Mura
Best Customer Survey Questions to Ask
With customer experience becoming more and more of a competitive differentiator, hot deals aren’t...
by Lucia Chung
How We Reached the 1 Million Reviews Milestone
You would never believe the things we were doing just a few years ago to get reviews.
by Jed Fudally
How We Leverage Email to Build Relationships with Our Users
Since the beginning of G2, back when we were known as G2 Crowd, our mission was to bring...
by Kelsey Norris
How We Partnered with Vendors to Bring Products to Life
When you think of G2, you probably think of reviews. That is what we are all about here, right? I’m...
