Cold Emails That Convert: Proven Strategies for Success
Cold email outreach isn’t for the faint of heart. It requires grit, fortitude, persistence, and...
by Sujan Patel
What’s The Growth Rate of Mobile Marketing? Statistics for 2025
With the increasing number of smartphone users, mobile marketing and advertising is growing at a...
by Sagar Joshi
Tried and Tested: G2 Superusers Reveal Top Marketing Tools
As the community manager at G2, I’m always inspired by the insights shared by our vibrant community...
by Brett Nehls
What Is Account-Based Marketing (ABM)? A B2B Guide
Would you rather be addressed as “Hey there” or your name?
by Claire Brenner
My Honest Review of the 7 Best Affiliate Marketing Software
I’ve been working in content marketing for over four years, and in that time, I’ve had the chance...
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by Tanuja Bahirat
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Is It the End of SaaS As We Know It?
Something big is happening in the software world. The comfortable, predictable world of annual ...
by Kim Courvoisier
I Tested G2's 10 Best Marketing Automation Tools: My Review
As a marketer, I’ve often found myself buried under manual workflows—sending follow-up emails,...
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by Devyani Mehta
Write a Follow-Up Email After Any Meeting With These 10 Easy Templates
After a successful discussion, what are your post-meeting habits? Do you run off to handle the next...
