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How G2 Remains Committed to Authentic Reviews in an Age of AI

Featured

How G2 Remains Committed to Authentic Reviews in an Age of AI

It’s clear that AI is here to stay, with many of us (myself included) using AI to help us increase the speed and thoroughness of...

by Marty Duffy

Featured

What Happens When Employees Become Your Biggest Brand Ambassadors?

Remember when the biggest PR crisis was a typo in a press release?...

by Tanushree Verma

Why No One’s Replying to Your Sales Emails: DemandJen's Outreach Tips [+ Video]

Featured

Why No One’s Replying to Your Sales Emails: DemandJen's Outreach Tips [+ Video]

Most sales outreach fails. Not because reps aren’t trying hard...

by Alexandra Vazquez

Select Topic

What CMOs Are Doubling Down On Now (And Why You Should, Too)

What CMOs Are Doubling Down On Now (And Why You Should, Too)

At G2, our Executive Advisory Board (EAB) plays a crucial role in shaping our go-to-market...

by Sydney Sloan

7 Best EOR Platforms for Software Companies in 2025

7 Best EOR Platforms for Software Companies in 2025

Global hiring sounds exciting.But there’s a catch: figuring out local labor laws, tax compliance,...

by Sudipto Paul

I Evaluated Best PIM Software in 2025: 7 Winners

Product Management

I Evaluated Best PIM Software in 2025: 7 Winners

If you're in sales or marketing, you’ve probably lived through the chaos of a product description...

by Shreya Mattoo

How G2 Remains Committed to Authentic Reviews in an Age of AI

How G2 Remains Committed to Authentic Reviews in an Age of AI

It’s clear that AI is here to stay, with many of us (myself included) using AI to help us increase...

by Marty Duffy

What Happens When Employees Become Your Biggest Brand Ambassadors?

Remember when the biggest PR crisis was a typo in a press release? Those days feel charmingly...

by Tanushree Verma

I Found the Best Digital Experience Platforms (DXP) for 2025

I Found the Best Digital Experience Platforms (DXP) for 2025

As marketers, we’re not just launching campaigns; we’re shaping how people experience a brand at...

by Harshita Tewari

Identity Theft Statistics: 10 Key Data Points to Know in 2025

Cyber Security

Identity Theft Statistics: 10 Key Data Points to Know in 2025

Imagine checking your bank account and finding it empty, or seeing social media posts you never...

by Sagar Joshi

14 Largest IPOs In History That Made Global Headlines

Tech

14 Largest IPOs In History That Made Global Headlines

Some companies didn’t just ring the bell; they set off fireworks when they went for their initial...

by Sagar Joshi

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The 9 Best Free Graphic Design Tools I’ve Tried (and Loved!)

The 9 Best Free Graphic Design Tools I’ve Tried (and Loved!)

Let me tell you a secret: I’m no graphic designer, but I’ve managed to pull off some pretty...

by Soundarya Jayaraman

What Is Graphic Design? A Beginner's Guide for 2025

What Is Graphic Design? A Beginner's Guide for 2025

Graphic design is the art of visually communicating ideas to inform, engage, or persuade an...

by Jordan Wahl

G2 Data Reveals How Non-Designers Are Taking Over Canva

G2 Data Reveals How Non-Designers Are Taking Over Canva

A teacher crafting lesson plans.

by Sudipto Paul

6 Best Civil Engineering Design Software I Evaluated

6 Best Civil Engineering Design Software I Evaluated

You might not believe this, but I was a civil engineer before I became an SEO content specialist.

by Devyani Mehta

My 9 Best Graphic Design Software Picks for Stunning Designs

My 9 Best Graphic Design Software Picks for Stunning Designs

A few years ago, while juggling multiple roles at a startup, I found myself designing posters,...

by Harshita Tewari

What is UX? A Deep Dive into UX Design Best Practices

What is UX? A Deep Dive into UX Design Best Practices

Have you ever felt frustrated trying to navigate a website or app that just doesn't seem to get you?

by G2 Staff

8 Best Photo Editing Software I’ve Tested and Truly Recommend

8 Best Photo Editing Software I’ve Tested and Truly Recommend

I'm one of those people who can't resist tweaking photos until they look just right. You know, the...

by Harshita Tewari

What Is Brand Identity? How To Create A Strong Brand Identity

Your brand is more than just a logo; it's the story you tell and the connection you make.

by Ashley Lipman

30+ Graphic Design Statistics You Should Know in 2025

30+ Graphic Design Statistics You Should Know in 2025

As brands compete for attention, understanding the power of graphic design has never been more...

by Prajnadip Pal

View All Design

I Found the Best Digital Experience Platforms (DXP) for 2025

I Found the Best Digital Experience Platforms (DXP) for 2025

As marketers, we’re not just launching campaigns; we’re shaping how people experience a brand at...

by Harshita Tewari

I Tested G2's 10 Best Marketing Automation Tools: My Review

I Tested G2's 10 Best Marketing Automation Tools: My Review

As a marketer, I’ve often found myself buried under manual workflows—sending follow-up emails,...

by Devyani Mehta

The Best Lead Intelligence Software? I’ve Got 7 Picks

The Best Lead Intelligence Software? I’ve Got 7 Picks

I don’t pull lead lists, but I know when they’re broken.

by Harshita Tewari

What’s The Growth Rate of Mobile Marketing? Statistics for 2025

What’s The Growth Rate of Mobile Marketing? Statistics for 2025

With the increasing number of smartphone users, mobile marketing and advertising are growing at a...

by Sagar Joshi

5 Best Online Community Management Software I’d Recommend

5 Best Online Community Management Software I’d Recommend

I used to think building a community just meant “posting consistently” and praying someone...

by Soundarya Jayaraman

3 Million Strong: G2's Global Software Review Revolution

3 Million Strong: G2's Global Software Review Revolution

We’ve done it again!

by Marty Duffy

7 Best A/B Testing Tools I Trust to Boost Conversions

7 Best A/B Testing Tools I Trust to Boost Conversions

When you work in marketing, you're constantly making decisions that could go either way. Should...

by Soundarya Jayaraman

8 Best Influencer Marketing Software: My Top Picks

8 Best Influencer Marketing Software: My Top Picks

As brands strive to build product visibility in a tough market, it's still hard to think through...

by Shreya Mattoo

My 5 Picks After Testing the Best Customer Loyalty Software

My 5 Picks After Testing the Best Customer Loyalty Software

If there's one thing working in marketing has taught me, it's that keeping existing customers...

by Harshita Tewari

View All Marketing

Dial Smarter With My 7 Best Auto Dialer Software Picks

Dial Smarter With My 7 Best Auto Dialer Software Picks

If there’s one thing I don’t envy, it’s the grind of cold calling. Dialing number after number,...

by Harshita Tewari

10 Best Sales Engagement Software I Tested for Closing Faster

10 Best Sales Engagement Software I Tested for Closing Faster

My days were 36 hours when I was a part of a sales team.

by Shreya Mattoo

How to Create an Effective Product-led SaaS Pricing Strategy

Contributor Network

How to Create an Effective Product-led SaaS Pricing Strategy

Product-led growth (PLG) has become one of the most important and pervasive topics in SaaS.

by Bryan Belanger

What Is CPQ? How It Helps Businesses Sell Smarter

What Is CPQ? How It Helps Businesses Sell Smarter

Every sales rep knows that their work with customers is never really over. Even after they agree to...

by Mary Clare Novak

My Take On The 10 Best Sales Enablement Software

My Take On The 10 Best Sales Enablement Software

I’ve always thought sales was cool. There’s something thrilling about solving real problems,...

by Devyani Mehta

Can AI Sell? I Evaluated 8 Best AI Sales Assistant Software

Can AI Sell? I Evaluated 8 Best AI Sales Assistant Software

I went down another rabbit hole of AI tools a few months ago. But it wasn’t for writing, design, or...

by Sudipto Paul

The RevOps Guide to Revenue Growth on Cloud Marketplaces

Contributor Network

The RevOps Guide to Revenue Growth on Cloud Marketplaces

Before rush hour became a national pastime, cars were luxuries reserved for the rich. That changed...

by Arijit Bose

Call Me Impressed: 8 Inbound Call Tracking Software I Evaluated

Call Me Impressed: 8 Inbound Call Tracking Software I Evaluated

I watched it happen in real-time.

by Sudipto Paul

What’s Next in B2B Sales? Top Trends That Will Change Everything

Contributor Network

What’s Next in B2B Sales? Top Trends That Will Change Everything

For today’s sales pros, staying ahead isn’t just about keeping up with trends. It’s about actively...

by Ling Koay

View All Sales

I Tried 10 Best Free Task Management Software: My Review

Productivity

I Tried 10 Best Free Task Management Software: My Review

Whether I’m juggling multiple projects, keeping up with coursework, or just trying to keep my life...

by Washija Kazim

My Honest Review Of The Top 10 Best Text Editors

Productivity

My Honest Review Of The Top 10 Best Text Editors

In college, I used to think creating something meaningful in tech required superhero-level...

by Devyani Mehta

I Tested the 9 Best Calendar Apps: My Honest Review

Productivity

I Tested the 9 Best Calendar Apps: My Honest Review

The constant juggling of work tasks, personal events, and last-minute changes often left me feeling...

by Devyani Mehta

8 Best PDF Editors I Found After Testing 20 Tools

Productivity

8 Best PDF Editors I Found After Testing 20 Tools

I’ve had my fair share of battles with PDFs.

by Sudipto Paul

Struggling to Study? I Reviewed 5 Best Study Tools That Help

Productivity

Struggling to Study? I Reviewed 5 Best Study Tools That Help

There are two types of people in this world: those who can sit down, focus, and absorb information...

by Tanuja Bahirat

My Honest Review of 9 Best Remote Desktop Software for 2025

Productivity

My Honest Review of 9 Best Remote Desktop Software for 2025

Remote desktop software has been my go-to tool for years, whether I’m figuring out why my parents’...

by Sudipto Paul

6 Dropbox Alternatives I Now Use Instead of Cloud Apps

Productivity

6 Dropbox Alternatives I Now Use Instead of Cloud Apps

When I started my fractional content marketing, I relied on Dropbox as a storage solution. It was...

by Sagar Joshi

What Is Data Storage? Types, Trends, and Solutions

Productivity

What Is Data Storage? Types, Trends, and Solutions

Filing cabinets are obsolete. So are storage silos and reactive backup plans.

by Samudyata Bhat

OKR Retrospectives: A Deep Dive Into Effective Goal Setting and Review

Contributor Network

OKR Retrospectives: A Deep Dive Into Effective Goal Setting and Review

OKRs, a goal-setting and execution framework born in Silicon Valley and championed by companies...

by Senthil Rajagopalan

View All Productivity

Identity Theft Statistics: 10 Key Data Points to Know in 2025

Cyber Security

Identity Theft Statistics: 10 Key Data Points to Know in 2025

Imagine checking your bank account and finding it empty, or seeing social media posts you never...

by Sagar Joshi

14 Largest IPOs In History That Made Global Headlines

Tech

14 Largest IPOs In History That Made Global Headlines

Some companies didn’t just ring the bell; they set off fireworks when they went for their initial...

by Sagar Joshi

Best Digital Asset Management Software for 2025 | Expert Reviews & Comparison

Tech

Best Digital Asset Management Software for 2025 | Expert Reviews & Comparison

Managing a growing pile of images, videos, documents, and other digital content can quickly become...

by Soundarya Jayaraman

I Evaluated the 6 Best Low Code Development Platforms

Low-Code Development Platforms

I Evaluated the 6 Best Low Code Development Platforms

When I first heard about low-code development, I assumed it was just another buzzword, something...

by Tanuja Bahirat

File Chaos? I Tested Best Cloud Content Collaboration Software

Tech

File Chaos? I Tested Best Cloud Content Collaboration Software

I can’t stand digital clutter.

by Washija Kazim

7 Best Free AI Chatbots I’ve Tried (and Loved!) for 2025

Tech

7 Best Free AI Chatbots I’ve Tried (and Loved!) for 2025

I have been following some of the best AI chatbots space ever since ChatGPT made a stunning debut...

by Soundarya Jayaraman

Sell Smarter: 10 Best Sales Intelligence Software I Recommend

Tech

Sell Smarter: 10 Best Sales Intelligence Software I Recommend

Early in my career, I worked with a small D2C company with a great product and a motivated team....

by Devyani Mehta

5 Best PRM Software I Recommend for 2025

Tech

5 Best PRM Software I Recommend for 2025

Look, I’ll be honest: channel partnerships aren’t really my day-to-day jam. I’m a marketer through...

by Soundarya Jayaraman

Tried, Tested, Ranked: 5 Best Knowledge Base Software I Found

Tech

Tried, Tested, Ranked: 5 Best Knowledge Base Software I Found

"Wait, didn’t we already document that?" If I had a dollar for every time I’ve heard or said that,...

by Soundarya Jayaraman

View All Tech

Curated Content

How to Obtain Small Business Financing and Spend Wisely

How to Obtain Small Business Financing and Spend Wisely

Starting and growing a small business is filled with many challenges and exciting opportunities....

by Alyssa Towns

Green Marketing: Strategies And Best Examples In 2024

Green Marketing: Strategies And Best Examples In 2024

We are more concerned with environmental issues now than ever.

by Lesley Vos

Easy Website Builders: Simplify Web Development for Beginners

Tech

Easy Website Builders: Simplify Web Development for Beginners

Creating an online presence with a website doesn’t have to test your resolve. With an easy website...

by Alyssa Towns

37 Generation Z Statistics Exploring Their Beliefs In 2024

Tech

37 Generation Z Statistics Exploring Their Beliefs In 2024

People born between the late 1990s and early 2010s represent Generation Z (or Gen Z), which is...

by Sagar Joshi

Appointment Booking Websites: Why Your Business Needs it in 2024

Contributor Network

Appointment Booking Websites: Why Your Business Needs it in 2024

What if you could create a booking website that saves time, reduces manual work, enhances customer...

by Sujay Pawar

How to Use Invoice Factoring To Boost Business Cash Flow

How to Use Invoice Factoring To Boost Business Cash Flow

No matter the size of your business, having continual cash flow throughout your operations is...

by Holly Landis

Subscription Success Secrets: Fueling Efficient Growth Strategies

Industry Insights

Subscription Success Secrets: Fueling Efficient Growth Strategies

As marketers, it’s in our DNA to drive growth and achieve results. Let's play a game. Raise all ten...

by Kim Courvoisier

Artificial Neural Network: Applications and Software in 2024

Contributor Network

Artificial Neural Network: Applications and Software in 2024

For ages, computers have tried to mimic the human brain and its sense of intelligence.

by Hardik Shah

Project Milestones: How to Define and Successfully Achieve Them

Productivity

Project Milestones: How to Define and Successfully Achieve Them

Project milestones are stepping stones toward making your project a big hit.

by Sagar Joshi

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