OkCupid's Michael Kaye on Winning Hearts with Data, Storytelling, and Inclusivity
Data-driven storytelling is at the heart of winning customer love. But like Cupid’s arrow, it can either be a hit or an expensive miss.
by Kamaljeet Kalsi
Boost Business Using Interactive Content with Raj Sunder
Can films inspire a startup idea?
by Sidharth Yadav
Christopher Cox on How to Drive Brand Growth Through Creator Economy
Picture this: You’re scrolling through Instagram or TikTok. Suddenly, you realize that not only...
by Tanushree Verma
Subscribe and never miss a post.
Simplifying Communication at the Workplace with Grammarly CMO
Sure, the bottom part of the marketing funnel fetches you leads. That’s why companies focus most of...
by Sidharth Yadav
A New Reality of B2B Buying: Implications for Marketing and Sales Teams
B2B marketing and selling have not been able to keep up with changes in buyer preferences. Despite...
by Kerry Cunningham
Influence to Impact: Zoë Hartsfield's Blueprint for Business Success
In today's digital-first era, marketing has undergone a seismic shift, with social media and...
by Tanushree Verma
Hacking GTM Strategies for AI Products with Maja Voje
Can you sell AI products without mentioning AI?
by Sidharth Yadav
![Owning Your Content with Outlever Co-founder Melissa Rosenthal [Video]](https://learn.g2.com/hs-fs/hubfs/G2CM_FI1118_Learn_Article_Images-%5BProfessional_Spotlight_Melissa_Rosenthal%5D_V1b.png?height=458&name=G2CM_FI1118_Learn_Article_Images-%5BProfessional_Spotlight_Melissa_Rosenthal%5D_V1b.png)
Owning Your Content with Outlever Co-founder Melissa Rosenthal [Video]
Let’s face it: the digital content space is as crowded as ever.
by Alexandra Vazquez
Omni Lab Co-founder on Why Your Marketing Channel is Not the Problem
If you've spent time online, you've likely seen someone saying that email is dead, cold-calling is...
.png)