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Kamaljeet Kalsi

Kamaljeet Kalsi is Sr. Editorial Content Specialist at G2. She brings 9 years of content creation, publishing, and marketing expertise to G2’s TechSignals and Industry Insights columns. She loves a good conversation around digital marketing, leadership, strategy, analytics, humanity, and animals. As an avid tea drinker, she believes ‘Chai-tea-latte’ is not an actual beverage and advocates for the same. When she is not busy creating content, you will find her contemplating life and listening to John Mayer.

A G2 Review Data Analysis: What EMEA Sales Tech Buyers Want in 2026

Tech Signals

A G2 Review Data Analysis: What EMEA Sales Tech Buyers Want in 2026

With the variety of touchpoints a company may have with B2B buyers, every buying journey is unique....

Kamaljeet Kalsi photo by Kamaljeet Kalsi
MQLs Are Dead: Why AI Search Just Killed Your Old Funnel

Tech Signals

MQLs Are Dead: Why AI Search Just Killed Your Old Funnel

AI search isn’t just an evolution of Google — it’s a revolution in buyer behavior.

Kamaljeet Kalsi photo by Kamaljeet Kalsi
Does G2 Get Ranked in AI LLM Search?

Tech Signals

Does G2 Get Ranked in AI LLM Search?

We’ve been tracking the rise of AI search and predicting its impact on the tech landscape...

Kamaljeet Kalsi photo by Kamaljeet Kalsi
Is Your Sales Team Guilty of AI-Washing? A CRO’s Guide to AI Agents, Assistants, and Actual ROI

Tech Signals

Is Your Sales Team Guilty of AI-Washing? A CRO’s Guide to AI Agents, Assistants, and Actual ROI

Circa 2019, I remember talking to C-suite leaders in the pre-AI era, and their biggest concern was,...

Kamaljeet Kalsi photo by Kamaljeet Kalsi
AI Video in B2B Marketing: Lessons from Canva, VEED, LinkedIn, and G2 Review Data

Tech Signals

AI Video in B2B Marketing: Lessons from Canva, VEED, LinkedIn, and G2 Review Data

Capturing and commanding customer attention when they’re constantly overloaded with content is like...

Kamaljeet Kalsi photo by Kamaljeet Kalsi
14 Experts on the State of Email Marketing in the Age of AI and Owned Media

Tech Signals

14 Experts on the State of Email Marketing in the Age of AI and Owned Media

What do Tom Hanks's Captain Sullenberger, Sarah Connor, Mad Max, and email marketing all have in...

Kamaljeet Kalsi photo by Kamaljeet Kalsi
Brand Is Getting A “Rebrand” — Thank You, AI!

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Brand Is Getting A “Rebrand” — Thank You, AI!

Brand is having a glow-up, and AI is the glam team behind it.

Kamaljeet Kalsi photo by Kamaljeet Kalsi
37 Hot Takes From SaaStr 2025 You Can’t Afford To Miss

Tech Signals

37 Hot Takes From SaaStr 2025 You Can’t Afford To Miss

Four out of five software buyers use LLMs to research products, SaaS companies are facing valuation...

Kamaljeet Kalsi photo by Kamaljeet Kalsi
How GRC Leaders Are Turning AI Governance Into a Competitive Edge

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How GRC Leaders Are Turning AI Governance Into a Competitive Edge

In part 1 of this series, we examined how fragmented AI regulations and the absence of universal...

Kamaljeet Kalsi photo by Kamaljeet Kalsi