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Marketing

Reviews Matter for Software Brands: Generate and Manage Them Effectively

Reviews have become an important part of the purchase journey across just about every product...

Productivity

How to Write an Employee Handbook that Staff Will Actually Use

What’s one thing that both the smallest of startups and the largest of enterprises need?

Guest Post

What Is Lead Nurturing? 5 Techniques That Actually Work

Lead nurturing is a process of developing and maintaining relationships with potential customers. 

Guest Post

What Is PIPEDA? Everything You Need to Know for Compliance

Data privacy can make or break your business.

Management

How to Become a Bookkeeper: 5 Key Steps to Success

Becoming a bookkeeper is more than just adding numbers and tracking invoices. 

Marketing

Enhance Lead Scoring and Competitive Targeting Using G2 and HubSpot

When it comes to marketing, many day-to-day efforts are improved by working smarter, not harder.

Marketing

Marketing vs. Advertising: How to Spot the Difference

This is not a twinning moment.

Guest Post

What Is a QR Code? How to Scan and How to Make Your Own

QR codes are now a familiar sight.

Design

11 Best Free Floor Plan Software for 2022

Prepare to be floored.

Design

42 Must-Have Features for Your Business Website in 2021

Have you ever completed a jigsaw puzzle?

Design

9 Types of Graphic Design Your Team Needs to Know About

In school, you'll often learn that graphic design is all about making things look pretty.

Design

History of Infographics: Cave Symbols to Interactive Visuals

Ancient storytellers already understood that pictures are worth a thousand words – from depictions...

Design

Captivate Your Audience With Visual Branding

Visual branding is of extreme importance for any business in multiple ways.

Design

Striking Visual Storytelling Rules to Set Your Brand Apart

Do you want your visuals to set your brand apart from the competition?

Design

5 Nonprofit Website Design Elements You Should Include

Nonprofit web design isn’t something your organization should overlook.

Design

9 Graphic Design Mistakes to Avoid, According to the Experts

Here’s the thing about design: it’s either good or it's meh.

Design

7 Ways to Improve Your Design Collaboration Workflow

Excellent designs are the product of collaboration between many different profiles. 

Marketing

Reviews Matter for Software Brands: Generate and Manage Them Effectively

Reviews have become an important part of the purchase journey across just about every product...

Guest Post

What Is Lead Nurturing? 5 Techniques That Actually Work

Lead nurturing is a process of developing and maintaining relationships with potential customers. 

Marketing

Enhance Lead Scoring and Competitive Targeting Using G2 and HubSpot

When it comes to marketing, many day-to-day efforts are improved by working smarter, not harder.

Marketing

Marketing vs. Advertising: How to Spot the Difference

This is not a twinning moment.

Guest Post

What Is a QR Code? How to Scan and How to Make Your Own

QR codes are now a familiar sight.

Marketing

7 Takeaways from SaaStr Europa 2022

I’ve just returned from SaaStr Europa in Barcelona. During the two-day event, I connected with...

Guest Post

Direct-to-Consumer Marketing 101: How to Get Started

Who’s not guilty of scrolling through their feed at 3 AM, finding an irresistible urge to purchase...

Guest Post

What Is Interactive Marketing? Check Out These Strategies

Are you looking for ways to increase your engagement and overall sales? Interactive marketing is...

Guest Post

Cookieless Marketing: How to Adapt Your Marketing Mix

For years, marketers have relied on cookies, or little data files that contain personal...

Guest Post

RFM Analysis: the Best-Kept Secret for B2B Product Sellers

Do you sell physical products to other businesses? Recency, frequency, and monetary value (RFM)...

Guest Post

What Is Digital Adoption? Why It Leads to Positive ROI

Imagine you’re tasked with implementing a complex new CRM tool designed to transform your company's...

Guest Post

5 Subscription Metrics You Need to Start Tracking

Subscription businesses are hotter than ever.

Guest Post

Cross-Selling and Upselling: How They Differ Yet Work Together

When looking for new prospects, it's easy to forget about the customers already in your sales...

Sales

7 Best Practices to Handle (and Ace) Customer Interactions

For every interaction, there is an equal and opposite reaction.

Guest Post

B2B Lead Generation: The What, Why, and How

Generating leads isn’t just a priority for small businesses and startups anymore. Corporations and...

Sales

A Complete Glossary: 50 Real Estate Terms from A to Z

If you’re new to the world of real estate, deciphering industry speak can be tricky.

Sales

81 Crucial Sales Terms: The Only Sales Glossary You Need

If the sales field is one thing, it’s complex.

Sales

The CEO Playbook Part 2: Scale Your Business and Sustain Success

Pop quiz: 43% of small businesses claim their biggest financial challenge is ________.

Productivity

How to Write an Employee Handbook that Staff Will Actually Use

What’s one thing that both the smallest of startups and the largest of enterprises need?

Guest Post

5 Easy Ways to Say Goodbye to Email Overwhelm and Burnout

We are in the midst of the Great Resignation, with employees leaving their jobs in record numbers. 

Guest Post

Why Is Data-Driven Culture Important for a Consumer Business?

Due to the rapid digital transformation across all industries, an exploding quantity of data is...

Productivity

What Is Inventory? From Raw Materials to Finished Goods

Once upon a time, there were goods so organized, so efficient, that it laid the foundation to...

Productivity

What Is Business Forecasting? Predictions to Drive Success

It’s time to look inside your crystal ball and start forecasting.Forecasting gives you the tools...

Productivity

What Is Time Blocking? A Beginner's Guide

No matter how well we try to plan our day, be more productive, and simply get more done, time seems...

Productivity

Employee Document Management: Organize Company Records

The human resource department is often home to complex documents that contain sensitive information.

Productivity

How to Pick the Right Warehouse Layout to Improve Operations

Successful warehouse operations start in the right space.

Productivity

11 Human Resource Management Functions for Success

It’s common for employees to think the human resources team is only called on when something goes...

Guest Post

What Is PIPEDA? Everything You Need to Know for Compliance

Data privacy can make or break your business.

Guest Post

Digital Procurement: Leave the Traditional Method Behind

The software procurement process has come a long way since software was mailed on CDs. 

Guest Post

ERP Selection: Find the Best Option Using Software Reviews

ERP isn’t another legacy strategy.

Guest Post

AI in Customer Service: How to Enrich Your Customer Experience

Exceptional customer service is an absolute must today. 

Tech

15 Best Free Database Software for Data Management in 2022

Whether you’re a marketer or software developer, you've probably heard of “database”.

Tech

Best of SaaS: The Top Tech Companies in Los Angeles

City of stars - are you shining just for me?

Guest Post

AI Ethics Are a Concern. Learn How You Can Stay Ethical

Artificial intelligence (AI) is becoming ubiquitous in our everyday lives. 

Tech

9 Free Landscape Design Software for Designers and Architects

Humans visualize things based on their imagination.

Tech

Top 10 Free Presentation Software for 2022

Let me just go ahead and shaaaaare myyyy screeeeen… 

Guest Post

Your Local Marketing Guide: Reach Customers in Your Area

Marketing locally is very different from reaching a global audience. 

Guest Post

Contract Risk Mitigation: 8 Best Practices You Need to Follow

If there is one thread you can follow through every organization and use to track the health and...

Guest Post

Personalized Email Campaigns: 10 Ways to Nail Them

In a world where email marketing campaigns dominate every marketing effort and inboxes are filled...

Case study

BoomTown Collects 220 New User Reviews With G2 Seller Solutions

Your customers are your most important asset. And if you follow BoomTown’s footsteps, you’ll...

Guest Post

Intelligent Virtual Assistants: Improve Your Customer Service

In a digital-first world, where customer expectations continue to rise, more and more companies are...

Marketing

What Is Omnichannel Communication? Why It Matters

Consistency is the key to everything.

Marketing

G2 Qs: Rachel G. Discusses the New Custom Questions Feature

Product updates are always met with excitement, possibility, and a whole lot of questions....

Guest Post

Drop Servicing: Everything You Wanted to Know and More

In current times, more and more people are thinking about starting an online business.

Guest Post

8 Easy and Quick Ways to Send a Fax Online

With the digital revolution at its peak, faxing seems a thing of the past. 

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