Mary Clare Novak is a Content Marketing Specialist at G2 based in Burlington, Vermont, where she is currently exploring topics related to sales and customer relationship management. In her free time, you can find her doing a crossword puzzle, listening to cover bands, or eating fish tacos. (she/her/hers)
Maintaining a healthy sales pipeline hinges on effective sales prospecting
Signing on the dotted line screams big commitment for a buyer and good news for a seller.
There is a time and place for spontaneity, but not when it comes to building an internal...
Details matter. Especially in legal agreements.
Executive summaries and this sentence have one thing in common: they both act as a hook.
In simple terms, a contract is a promise.
First time leading a meeting? We’ve all been there.
There’s a particular character in the sales story who can effortlessly instill fear in even the...
In business, you're constantly navigating agreements and deals. From hiring employees to securing...