Mary Clare Novak is a Content Marketing Specialist at G2 based in Burlington, Vermont, where she is currently exploring topics related to sales and customer relationship management. In her free time, you can find her doing a crossword puzzle, listening to cover bands, or eating fish tacos. (she/her/hers)
There’s a particular character in the story of sales that can effortlessly instill fear in even...
by Mary Clare Novak
When distributing fresh leads to a sales team, you wouldn’t want to give reps a list of valuable...
by Mary Clare Novak
There’s a lot riding on leaving a message after the beep.
by Mary Clare Novak
The health of your business' sales pipeline is everything.
by Mary Clare Novak
Getting a customer to buy your solution is only half the battle.
by Mary Clare Novak
At first glance, it might seem as if data and empathy have nothing in common.
by Mary Clare Novak
There’s an online version of just about everything.
by Mary Clare Novak
