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Mary Clare Novak

Mary Clare Novak is a Content Marketing Specialist at G2 in Chicago, where she is currently exploring topics related to sales and customer relationship management. In her free time, you can find her doing a crossword puzzle, listening to cover bands, or eating fish tacos. (she/her/hers)


How Franchising Works: An Overview

How many operating small businesses did you pass today on your way to work?


9 Tips on Tackling Hyper-Growth and Hyper-Competition From Steli Efti and Mike Gamson

Any time the word “hyper” precedes something, the connotation implies intense and overwhelming...


Understanding Economies of Scale (+Why Finding That Balance Matters)

If there is one thing that we all strive for, it’s balance.


Investment Banking 101: Structure, Services, and Skills

When was the last time someone asked your for advice?


The Franchise Disclosure Document: A Franchisee’s Best Friend

It might not seem this way now, but there was once a time when franchising was notorious for...


A Simple Guide to Understanding Hedge Funds

When it comes to investing, the options are overwhelming and the returns aren’t always what you...


What Is a Franchise Fee? (+2 Other Costs of Owning a Franchise)

You gotta pay to play.


Technology in the Classroom: Focus Friend or Foe?

The world of education has seen a significant amount of advancements since its establishment as...


The Franchise Agreement (What to Expect Before Signing)

Terms, conditions, rules, regulations, contracts, agreements, obligations.

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