Our September innovations just dropped.

See what’s new
See what’s new
photo

Harshita Tewari

Harshita is an SEO Content Specialist at G2. She holds a Master's degree in Biotechnology and has worked in the sales and marketing sector for food tech and travel startups. Currently, she specializes in testing and evaluating different software solutions to help buyers find the right tools for their business needs. Alongside this, she drives G2's AEO and SEO strategy to grow visibility across search and AI-powered platforms. In her free time, she can be found snuggled up with her pets, writing poetry, or in the middle of a Netflix binge.

SKU Number Explained: Meaning, Uses, and How to Create One

inventory management

SKU Number Explained: Meaning, Uses, and How to Create One

The more products you carry, the harder it gets to answer simple questions like: What’s selling?...

Harshita Tewari photo by Harshita Tewari
4 Types of CRM Software and How to Choose the Right One

customer relationship management

4 Types of CRM Software and How to Choose the Right One

What is CRM software? Customer relationship management software serves as the cornerstone of...

Harshita Tewari photo by Harshita Tewari
Pop-Up Shops: How to Organize, Benefits, and Drawbacks

Marketing

Pop-Up Shops: How to Organize, Benefits, and Drawbacks

Another online launch, and your audience just scrolls past. No clicks, no buzz, no connection.

Harshita Tewari photo by Harshita Tewari
10 Sales Team Motivation Strategies That Actually Work

Sales

10 Sales Team Motivation Strategies That Actually Work

The start of a new sales period is full of optimism: fresh goals, clean pipelines, and the belief...

Harshita Tewari photo by Harshita Tewari
How to Write a Thank-You Letter After an Interview

HR

How to Write a Thank-You Letter After an Interview

After a job interview, most candidates focus on waiting for an update, a call, or even closure. But...

Harshita Tewari photo by Harshita Tewari
Time Blocking: The Productivity Method That Actually Works

Productivity

Time Blocking: The Productivity Method That Actually Works

Ever feel like your day disappears before you’ve accomplished anything meaningful? Between Slack...

Harshita Tewari photo by Harshita Tewari
7 Principles of Design for Better UX and Visual Impact

Design

7 Principles of Design for Better UX and Visual Impact

You don’t need to be a trained designer to know when something looks off. Maybe the text feels too...

Harshita Tewari photo by Harshita Tewari
What Is Time Management? Methods That Actually Work

Management

What Is Time Management? Methods That Actually Work

Oh no, I am late for the meeting. Again.

Harshita Tewari photo by Harshita Tewari
Inventory Explained: Types, Formulas, And How To Manage It

Sales

Inventory Explained: Types, Formulas, And How To Manage It

Inventory is the heartbeat of any product-based business.

Harshita Tewari photo by Harshita Tewari