Tanuja Bahirat

Tanuja Bahirat is a content marketing specialist at G2. She has over three years of work experience in the content marketing space and has previously worked with the ed-tech sector. She specializes in the IT security persona, writing on topics such as DDoS protection, DNS security, and IoT security solutions to provide meaningful information to readers. Outside work, she can be found cafe hopping or watching football. Connect with her on LinkedIn.

Sales

6 Best Sales Planning Software Platforms I Recommend

If you’re leading a sales or revenue team, you already know how quickly planning breaks down,...

Artificial Intelligence

AI Market Evolution: How AI Became Business-Critical

If you still think AI is a background tool, you haven’t been paying attention.

Marketing

The 5 Best Account-Based Advertising Software I Trust

Account-based advertising sounds powerful on paper; identify your highest-value accounts, tailor...

Marketing

7 Best WhatsApp Marketing Tools I Trust for Business Growth

WhatsApp now plays a central role in how customers engage with brands, and that shift raises...

Marketing

I Evaluated The Best Marketing Resource Management Software

Marketing resource management (MRM) becomes a real bottleneck the moment budgets scale and teams...

Tech

My Evaluation of the 8 Best Gym Management Software

Managing a gym isn't just about ensuring the weights are correctly racked or that classes start on...

Equity

Cost of Equity: Formula, CAPM, and Use Cases

Ever wish you could know whether a stock will actually pay off?

Marketing

Top 6 Marketing Calendar Tools for 2025 (Based on G2 Data)

If you’re leading a marketing team, you already know what disorganization costs: missed deadlines,...

Artificial Intelligence

I Evaluated Best AI Voice Assistants on G2: My Top 6

Choosing the right AI voice assistant in 2025 isn’t just about convenience — it’s about finding the...