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Ninisha Pradhan

Ninisha is a Content Marketing Specialist at G2. She graduated from R.V College of Engineering, Bangalore, and holds a Bachelor's degree in Engineering. Before G2, Ninisha worked at a FinTech company as an Associate Marketing Manager, where she led Content and Social Media Marketing, and Analyst Relations. When she's not reading up on Marketing, she's busy creating music, videos, and a bunch of sweet treats.

Marketing

Format a Press Release Using This Free Press Release Template

An effective press release garners the right media attention, generates widespread coverage, and...

Marketing

Media Coverage: How to Get Journalists to Love Your Story

We’ve all heard that there’s no such thing as bad press.

Marketing

How to Write a Press Release That Catches People's Attention

Ancient Greeks had the God of Messengers, but modern-day companies have the King of...

Marketing

Why Performance Marketing Is a Win-Win for Everyone

In an ideal world, you pay for exactly what you get.

Marketing

Ultimate Digital Marketing Guide to Improve Your Business ROI

By the time you finish reading this, thousands of digital marketing campaigns will have been...

Marketing

Splash Pages: 5 Examples To Prove They've Made a Comeback

Here’s your problem statement: Make a good impression in three seconds.

Marketing

Conversion Rate Optimization: Top 10 Strategies for Success

Converting customers is like getting a second date.

Marketing

5 Niche Marketing Examples to Help You Get Started

You can’t please everyone.

Marketing

How Customer Journey Analytics Isn't Journey Mapping (It's Better)

Customers are a difficult breed to please.

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