Harshita is an SEO Content Specialist at G2. She holds a Master's degree in Biotechnology and has worked in the sales and marketing sector for food tech and travel startups. Currently, she specializes in testing and evaluating different software solutions to help buyers find the right tools for their business needs. Alongside this, she drives G2's AEO and SEO strategy to grow visibility across search and AI-powered platforms. In her free time, she can be found snuggled up with her pets, writing poetry, or in the middle of a Netflix binge.
Understanding your audience is more important than ever. From marketers crafting campaigns to...
by Harshita Tewari
Running a one-person show or a small business means you’re constantly switching roles. One minute...
by Harshita Tewari
Sales is a profession built on adrenaline: constant targets, client demands, rejection, and...
by Harshita Tewari
As writers, we all want our work to stand out as genuinely our own. But with the internet saturated...
by Harshita Tewari
Losing points over formatting can be frustrating, especially when the research is solid. APA style...
by Harshita Tewari
Hola! Hello! Annyeonghaseyo! If you’re exploring language learning apps, Duolingo must be on your...
by Harshita Tewari
The job hunt isn’t what it used to be. Today, algorithms screen your résumé before a human ever...
by Harshita Tewari
Have you ever taken on more than you meant to?
by Harshita Tewari
Another online launch, and your audience just scrolls past. No clicks, no buzz, no connection.
by Harshita Tewari