Harshita is a Content Marketing Specialist at G2. She holds a Master’s degree in Biotechnology and has worked in the sales and marketing sector for food tech and travel startups. Currently, she specializes in writing content for the ERP persona, covering topics like energy management, IP management, process ERP, and vendor management. In her free time, she can be found snuggled up with her pets, writing poetry, or in the middle of a Netflix binge.
Navigating sales tax compliance isn’t getting any simpler.
by Harshita Tewari
I’ve never had to build a shift schedule, approve PTO, or chase someone down because they forgot to...
by Harshita Tewari
Growth in e-commerce has completely changed how people shop, giving customers more convenience,...
by Harshita Tewari
Whether it’s a flash sale, a limited-time discount, or a personalized offer, SMS marketing stands...
by Harshita Tewari
I don’t pull lead lists, but I know when they’re broken.
by Harshita Tewari
Sales teams need more precision rather than more people.
by Harshita Tewari
Strong call to action (CTAs) don’t just cap off your marketing copy, they make or break it.
by Harshita Tewari
A call center lives and dies by its forecast.
by Harshita Tewari
A few years ago, while juggling multiple roles at a startup, I found myself designing posters,...
by Harshita Tewari