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G2 Reach

The Rise of AI Agents: A Conversation with Tomasz Tungus
G2 Reach

Last year, we were consumed by the potential of generative AI.

G2 Reach

3 Pivotal AI Mega-Trends to Watch

"AI is no longer a tool. It's integrated into how we work; it's a business imperative.” These are...

G2 Reach

Fuel Your Demand Strategy With G2 Buyer Intent: Lessons From Jonathan Pogact and Robin Izsak-Tseng

Marketers and sales teams are up for some challenging times ahead.

G2 Reach

How Sales Pros Can Retain Customers and Close Deals With G2

G2 has long been a trusted tool by B2B marketers who have relied on the marketplace to source...

G2 Reach

Best Practices for Building and Executing a Diversified Review Gen Strategy

As a customer marketer, I love getting to connect with other customer marketers about the work we...

G2 Reach

How to Win Over Software Buyers Who Are Actually In-Market

For demand-gen marketers like myself, we know that finding and reaching in-market buyers can feel...

G2 Reach

Behind the Curtain: G2’s Vision and Roadmap for the Future

At G2 Reach 2023, my colleague Palmer Houchins, Head of Marketing at G2, and I teamed up to offer a...

G2 Reach

A Lens into the State of Software on G2

As the former lead of G2's Market Research team, I had the privilege of speaking at the...

G2 Reach

How to Amp Up Your Revenue Team: Insights from Industry Leaders

As the moderator of an insightful panel discussion at G2 Reach 2023, I had the unique opportunity...

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