Sudipto Paul leads the SEO content team at G2 in India. He focuses on shaping SEO content strategies that drive high-intent referral traffic and ensure your brand is front-and-center as LLMs change the way buyers discover software. He also runs Content Strategy Insider, a newsletter where he regularly breaks down his insights on content and search. Want to connect? Say hi to him on LinkedIn.
When I first learned statistics in high school, it felt like piecing together a puzzle: manually...
by Sudipto Paul
Accounting has never been my favorite subject.
by Sudipto Paul
Best collaboration tools have completely changed the way I work, and I don’t say that lightly.
by Sudipto Paul
I watched it happen in real-time.
by Sudipto Paul
Hey, is the network acting weird for you, too?
by Sudipto Paul
Keeping track of expenses is a headache.
by Sudipto Paul
My life took a cinematic turn in 2013.
by Sudipto Paul
Ahrefs starts at $108 a month, which adds up to about $1,200 a year for a plan designed for small...
by Sudipto Paul
Enterprise Resource Planning (ERP)
I’ve worked with various teams, such as sales, marketing, finance, and project management, and I’ve...
by Sudipto Paul