Sudipto Paul is a former SEO Content Manager at G2 in India. These days, he helps B2B SaaS companies grow their organic visibility and referral traffic from LLMs with data-driven SEO content strategies. He also runs Content Strategy Insider, a newsletter where he regularly breaks down his insights on content and search. Want to connect? Say hi to him on LinkedIn.
Purchasing a point-of-sale (POS) system isn’t as simple as buying another product for your retail...
by Sudipto Paul
I never wanted to be a coder.
by Sudipto Paul
As a content writer with over a decade of experience, I’ve spent countless hours perfecting my...
by Sudipto Paul
It all started when I noticed the constant ringing of the phone at our family business. There were...
by Sudipto Paul
Over the years, I’ve collaborated with marketing teams to produce various webinars, from live...
by Sudipto Paul
Google just made its biggest acquisition play yet. In a $32 billion all-cash transaction, the tech...
by Sudipto Paul
A teacher crafting lesson plans.
by Sudipto Paul
I went down another rabbit hole of AI tools a few months ago. But it wasn’t for writing, design, or...
by Sudipto Paul
I’ve never worked a day in construction. I’ve never pored over blueprints, managed subcontractors,...
by Sudipto Paul