Kristen’s is a former senior content marketing specialist at G2. Her global marketing experience extends from Australia to Chicago, with expertise in B2B and B2C industries. Specializing in content, conversions, and events, Kristen spends her time outside of work time acting, learning nature photography, and joining in the #instadog fun with her Pug/Jack Russell, Bella. (she/her/hers)
In a world saturated with advertisements and digital distractions, capturing consumer attention has...
by Kristen McCabe
If you ask me what the secret is to make a lasting impression in today's marketing landscape, I'd...
by Kristen McCabe
If you're here, you probably have an idea of what type of event you want to execute. You’re either...
by Kristen McCabe
Oh, the excitement of events. The thrill that today holds something different.
by Kristen McCabe
In case you haven’t heard, reviews are all the rage.
by Kristen McCabe
Gone are the days when you can share just one picture in an Instagram post. Now, not only can you...
by Kristen McCabe
As an only child, family means the world to me.
by Kristen McCabe
We all know that feeling: You hit the “send” button only to have that deep regret sink into the pit...
by Kristen McCabe