Daniella Alscher

Daniella Alscher is a Content Marketing Associate for G2. When she's not reading or writing, she's listening to murder podcasts or sitting on the couch. Or both. (she/her/hers)


Don't Waste Your Time with Vanity Metrics: Use These Instead

As a marketer, you’re expected to not only work hard but to also prove that the efforts...


43 Marketing Metrics to Show Your Boss You're Killing It

Any smart marketer knows that creativity is just half of the job. The other half? Measuring...


What is a Business Card Scanner? (+4 of the Best Apps)

It’s not always easy to remember someone’s name. It’s even more difficult to remember what...


Understanding a Financial Audit: Standards, Phases, + Results

A lot of companies have one or more accountants who are responsible for recording money...


2 Ways to Sync Google Calendar with Outlook on Windows

Have you ever written something down to remember it, and then forgotten where you wrote it?


How to Secure Startup Funding to Launch Your Big Idea

Coming up with an ingenious business idea is only half the battle.


How to File Taxes: The Basics for Beginners

In this world, we can be certain of two things: death and taxes.


What Is a Pay Stub? (+FREE Pay Stub Template)

It’s that time of the month: payday.


How to Become a Financial Advisor (Education + Licenses)

As we move through life, the way we spend $5.00 changes a lot.

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