The CEO Playbook Part 1: Starting a Business With Customer-Led Growth
Sixty-three percent of tech startups fail in the first four years - the highest failure rate of any...
by Brittany K. King
The Buyer Intent Playbook: How to Retain Customers and Reduce Churn
Congrats, you won a new customer! Don’t breathe a sigh of relief just yet.
by Brittany K. King
What Is E-Commerce Replatforming? Your Info-Rich Guide
A decade or two back, people would have laughed if someone would have mentioned shopping from home.
by Akash Madhi
Your Comprehensive Guide to Manufacturing Sales
Ask any manufacturer what they think of manufacturing sales; they'd reply to your question with one...
by Sabine Kempe
The Buyer Intent Playbook: How to Make the Most of Intent Data
Quick - jot down everything you know about your prospective buyers.
by Brittany K. King
What Is Revenue Management? A Guide for SaaS Businesses
Revenue management has long been associated with the hospitality and travel industries.
by Ray Slater Berry
What Is Supply and Demand? Strategize in a Competitive Market
If a product is being sold but there’s no one around to buy it, does it really exist?
by Alexandra Vazquez
Demand Planning: How to Meet Future Needs Using Old Data
To be successful, companies have to be efficient.
by Alexandra Vazquez
5 E-Commerce Pricing Strategies to Drive Sales Through the Roof
The price of a product or service is the major factor in a potential customer’s purchase decision.
