Mara Calvello is a Content and Communications Manager at G2. She received her Bachelor of Arts degree from Elmhurst College (now Elmhurst University). Mara writes content highlighting G2 newsroom events and customer marketing case studies, while also focusing on social media and communications for G2. She previously wrote content to support our G2 Tea newsletter, as well as categories on artificial intelligence, natural language understanding (NLU), AI code generation, synthetic data, and more. In her spare time, she's out exploring with her rescue dog Zeke or enjoying a good book.
"People ignore design that ignores people." - Frank Chimero
by Mara Calvello
Certain things just make your life easier.
by Mara Calvello
Turning a profit. Communicating with stakeholders and investors. Hiring and training employees.
by Mara Calvello
The way we consume content and media has vastly shifted over the last few decades.
by Mara Calvello
Gone are the days when companies had to list open roles in newspaper ads and candidates went...
by Mara Calvello
Back in 2012, founder and CEO of G2, Godard Abel, was frustrated about the state of the software...
by Mara Calvello
Content is the reigning king of marketing, and I don’t see that changing anytime soon.
by Mara Calvello
Congratulations! You got your website up and running. But is your business ready to take off just...
by Mara Calvello
Our computers and smartphones are typically a place of joy and entertainment.
by Mara Calvello