Mara Calvello is a Content Marketing Manager at G2 with a focus on Design, Human Resources, and SaaS Management. She graduated with a Bachelor of Arts from Elmhurst College. In addition to working at G2, Mara is a freelance writer for a handful of small- and medium-sized tech companies. In her spare time, Mara is either at the gym, exploring the great outdoors with her rescue dog Zeke, enjoying Italian food, or right in the middle of a Harry Potter binge.
Content is the reigning king of marketing, and I don’t see that changing anytime soon.
by Mara Calvello
There’s no denying that 2022 has brought unique challenges to overcome and steep hurdles to jump.
by Mara Calvello
Gone are the days when social media was a new concept.
by Mara Calvello
No matter how you use Twitter, getting familiar with the analytics tool is in your best interest.
by Mara Calvello
What’s one thing that both the smallest of startups and the largest of enterprises need?
by Mara Calvello
There’s something to be said about seeing an idea or a design come to life.
by Mara Calvello
It’s always a great time to work on yourself.
by Mara Calvello
The human resource department is often home to complex documents that contain sensitive information.
by Mara Calvello
It’s common for employees to think the human resources team is only called on when something goes...
by Mara Calvello