Mara Calvello is a Content Marketing Manager at G2 with a focus on Design, Human Resources, and SaaS Management. She graduated with a Bachelor of Arts from Elmhurst College (now Elmhurst University). In addition to working at G2, Mara is a freelance writer for a handful of small- and medium-sized tech companies. In her spare time, Mara is either at the gym, exploring the great outdoors with her rescue dog Zeke, enjoying Italian food, or right in the middle of a Harry Potter binge.
The world favored the one who dared to think differently.
Do you ever drive to a different part of town and say to yourself, “Wow, gas is so much more...
Gone are the days when social media was a new concept.
"People ignore design that ignores people." - Frank Chimero
Certain things just make your life easier.
Turning a profit. Communicating with stakeholders and investors. Hiring and training employees.
Back in 2012, founder and CEO of G2, Godard Abel, was frustrated about the state of the software...
Content is the reigning king of marketing, and I don’t see that changing anytime soon.
There’s no denying that 2022 has brought unique challenges to overcome and steep hurdles to jump.
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