Mara is a Senior Content Marketing Specialist at G2. In her spare time, she's typically at the gym polishing off a run, reading a book from her overcrowded bookshelf, or right in the middle of a Netflix binge. Obsessions include the Chicago Cubs, Harry Potter, and all of the Italian food imaginable. (she/her/hers)
We’re all guilty of jumping to conclusions from time to time.
by Mara Calvello
When you need an answer, and you need it fast, wouldn’t it be nice to ask everyone in the world who...
by Mara Calvello
The average business has radically changed over the last decade.
by Mara Calvello
If your business isn’t taking a closer look at its data, there’s a whole world of possibilities that...
by Mara Calvello
Whether you do it subconsciously or on purpose, it’s human nature to put things into groups.
by Mara Calvello
Knowing what happened and why it happened are two crucial steps to addressing problems within your...
by Mara Calvello
Everyone wishes they had a crystal ball.
by Mara Calvello
We live in a fast-paced world where we depend on speedy actions and timely responses.
by Mara Calvello
When it comes to buzzwords used by businesses, analytics has got to be at the top of the most-used...
by Mara Calvello
