Lauren Pope is a Content Marketing Manager at Oracle and a former content marketer at G2. You can find her work featured on CNBC, Yahoo! Finance, the G2 Learning Hub, and other sites. In her free time, Lauren enjoys watching true crime shows and singing karaoke. (she/her/hers)
It's true, your buyers are online – but they're also at the grocery store, that conference your...
by Lauren Pope
Everyone wants to be noticed, and brands are no different.
by Lauren Pope
Lead intelligence is a smarter way to prospect as not all leads are created equally.
by Lauren Pope
In a world where new businesses are popping up every day, brand visibility is everything.
by Lauren Pope
Monina Wagner, Community Manager at Content Marketing Institute, shares her unlikely foray from...
by Lauren Pope
The more leads, the better, right? Not necessarily.
by Lauren Pope
Are your leads sales-ready? Or are your conversion rates lacking?
by Lauren Pope
Sales wants more leads, and it’s your job to deliver them. Now what?
by Lauren Pope
What if you could pay someone else to market your product without breaking the bank?The idea...
by Lauren Pope