Lauren Pope

Lauren Pope is a former content marketer at G2. You can find her work featured on CNBC, Yahoo! Finance, the G2 Learning Hub, and other sites. In her free time, Lauren enjoys watching true crime shows and singing karaoke. (she/her/hers)

Marketing

90 Branding Statistics to Help You Make a Good Impression

Branding is about so much more than striking the right creative note.

Marketing

How to Stop Your SMS Marketing From Being Left on Read

Struggling to get your customers to return your calls or your emails?

Marketing

Money Doesn't Grow on Trees. Affiliate Marketing Is the Next Best Thing

We’re known by the company we keep, and this is true for brands as well. 

Marketing

How to Get Eyes on Your Product With Mobile Marketing

It seems like it’s harder than ever to capture the attention of buyers. 

Productivity

G2 Qs: Ramli John on Personal Growth After Producing 100 Podcast Episodes

Founder and host of the Growth Marketing Today podcast, Ramli John shares how he made an exciting...

Tech

10 Free GIS Software Solutions for 2020

How do companies solve problems that span counties, countries, and continents? 

Marketing

How to Earn Customer Trust With Permission Marketing

Nobody likes being a member of a captive audience.

G2 Qs: Brendan Hufford's Journey From Blackboards to Dashboards

Director of SEO at Directive and founder of SEO of the Rest of Us, Brendan Hufford, spoke with us...

Marketing

Here's How to Delight Your Customers Using Database Marketing

How many times have you opened an email from a brand or a company only to see your name spelled...

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