I Evaluated 5 Best CPQ Software for Sales Teams

September 2, 2025

best cpq software

Quoting shouldn’t slow down your sales cycle, but for many teams, it does. Between chasing approvals, double-checking pricing rules, and manually building proposals, reps can spend more time configuring deals than actually closing them.

That’s where the best configure, price, quote (CPQ) software makes a difference. It streamlines every part of the quoting process,  ensuring accuracy, speeding up approvals, and helping teams deliver polished proposals in minutes instead of hours.

But not all CPQ tools are created equal. Some are powerful but hard to implement, and others are easy to use but too limited for complex sales motions.

So, I set out to compare the best CPQ software options available today. I analyzed G2 reviews, dug into real user feedback, and examined how revenue teams across industries are using these platforms to save time and protect margins.

This guide will help you find the right fit for your needs, whether you need a flexible CPQ for multi-product bundles, a scalable tool for enterprise sales, or a fast, no-fuss solution for high-velocity teams.

My 5 best CPQ software picks for 2025

While evaluating these tools, it became clear how much they accelerate and simplify the quoting process by cutting down manual pricing errors, streamlining approvals, and helping sales teams deliver fast, accurate quotes every time.

In fact, according to Mordor Intelligence, the CPQ software market is expected to reach $6.62 billion by 2030, growing at a CAGR of 16%. This shows just how central these tools have become to modern sales ops.

If you're wondering which tool sales teams trust to avoid quoting delays, which one integrates best with Salesforce, or which CPQ platform scales well with growing product lines, these top picks consistently stand out for configurability, speed, and deal-closing precision.

How did I find and evaluate the best CPQ software?

To identify the top CPQ software, I analyzed real user reviews on G2 to understand how these platforms perform across complex sales workflows. I evaluated how each tool supports key functions, whether configuring custom products, generating accurate quotes quickly, managing pricing rules, or integrating seamlessly with CRMs.

I also used AI to sift through user feedback and G2 Grid® Reports to compare usability, setup time, rule management flexibility, and overall satisfaction. This guide includes screenshots from vendor G2 pages to show what these tools actually look like in use.

I’ve curated this list to help sales, ops, and finance teams find the right CPQ solution,  one that shortens sales cycles, reduces manual errors, and enables teams to quote quickly and confidently.

What makes the best CPQ software worth it: My opinion

When evaluating the best CPQ platforms, I focused on features that directly impact deal velocity, quote accuracy, and sales team efficiency, especially for companies with complex products, pricing models, or approval chains.

  • Intuitive product configuration:  The best CPQ tools make it easy to configure even the most complex product or service bundles. I looked for platforms with guided selling flows, visual configurators, and logic-based rules that help reps assemble valid, high-margin offerings,  without relying on engineers or product managers.
  • Dynamic pricing and discounting:  Pricing flexibility is essential. I prioritized tools that support real-time pricing updates, usage-based billing, volume discounts, and deal-specific overrides with guardrails. The best CPQ software ensures reps can move quickly while staying within approved pricing limits.
  • Automated quote generation:  Manual quoting slows down deals. I looked for software that can auto-generate polished proposals, pricing tables, and legal terms based on the configured product and buyer context. Built-in e-signature and version control make the quote-to-close process seamless.
  • Approval workflows and controls:  Speed matters, but so does control. I evaluated whether platforms offered customizable workflows, automated approvals, and audit trails for large deals or high-discount quotes. Great CPQ software helps enforce policy without becoming a bottleneck.
  • CRM and billing system integration:  A CPQ platform should sit tightly within your tech stack. I favored tools that integrate deeply with CRMs like Salesforce or HubSpot and push finalized quotes into billing software or ERP systems without manual reentry. This ensures clean data and reduces errors downstream.
  • Scalability and rule management:  As your product catalog grows, so does complexity. I prioritized tools that make it easy to update configuration logic, pricing rules, and product bundles without custom code. The best CPQ solutions scale with your business and don’t require an admin army to maintain.
  • Allow the use of CRM, ERP, or other enterprise software data to define and manage a product catalog, including price rules and descriptions of offered goods or services
  • Configure products or services based on a customer’s specific needs, including selecting various options for customizations, product bundling, features, and other dependencies
  • Automate pricing calculations based on custom pricing, discounts, costs, other financial rules, and external factors like competitors, market changes, or laws and regulations
  • Generate personalized branded quotes or proposals quickly, while also being able to modify, deliver, and track quote documents
  • Provide analytics and reporting during the entire quoting process to gain insights on sales performance, quoting trends, product configurations, and suggestions to improve the process

*This data was pulled from G2 in 2025. Some reviews have been edited for clarity.

1. Salesforce Revenue Cloud: Best known for unified quoting, billing, and revenue management

Salesforce Revenue Cloud is a platform that integrates the entire sales process.

According to G2 Data, 45% of mid-market businesses and 33% of enterprise companies use the tool, which many reviewers see as proof of its reliability and wide adoption. The all-in-one integration, which brings quoting, billing, and invoicing together under one system, is often cited as a key benefit.

From what I’ve seen, G2 reviewers value not having to switch between multiple systems to create quotes and send invoices. This streamlined workflow makes their day-to-day operations smoother and saves significant time that would otherwise be spent on manual steps.

One theme I consistently come across in G2 reviews is how well the platform handles the quote-to-cash cycle. Users with complex pricing models and diverse product combinations say Salesforce Revenue Cloud keeps quotes, pricing, and billing accurate and in sync. This end-to-end accuracy reduces errors and builds stronger trust between sales teams and their clients.

Another point G2 reviewers often highlight is the automation of approvals. Guided selling and real-time pricing updates speed up the sales process by removing bottlenecks. The automation capabilities ensure approvals that once took days can now happen almost instantly, helping new reps sell with confidence and giving customers consistently accurate numbers.

Salesforce Revenue Cloud

That said, I’ve also seen some reviewers mention that the initial setup and customization can take time and technical know-how. This implementation effort can be a hurdle, though many agree that once configured, the platform’s long-term efficiency and accuracy make the upfront investment worthwhile.

Some reviewers felt the platform’s advanced features might be more than small or mid-size teams actually need, yet they still end up paying for them. This suggests the feature depth may sometimes exceed the practical needs of smaller organizations, though it remains a strong advantage for larger or more complex sales teams.

Overall, from the G2 reviews I’ve looked at, Salesforce Revenue Cloud stands out as a reliable and efficient solution. The combination of integration, automation, and precision delivers value that outweighs challenges around setup and complexity, making it a tool many businesses are glad they chose.

What I like about Salesforce Revenue Cloud:

  • I appreciate how it keeps the whole quote-to-cash process accurate and in sync, something I’ve seen mentioned often in reviews.
  • The automation of approvals and real-time pricing updates speeds up the sales process, and G2 users seemed to notice this, too.

What G2 users like about Salesforce Revenue Cloud:

"While it’s a powerful tool, the initial setup and customization can be time-consuming and require a fair amount of expertise. Some features feel over-engineered for smaller or mid-sized teams, and performance can occasionally lag when handling very large product catalogs. Additionally, the documentation could be more detailed in some areas,  especially when it comes to handling edge cases in pricing rules."

- Salesforce Revenue Cloud Review, Sagar A.

What I dislike about Salesforce Revenue Cloud:
  • The initial setup can take a fair bit of time and technical know‑how, which I’ve read can be frustrating at first.
  • Some reviewers felt the platform’s advanced features might be more than small/mid-size teams actually need, but pay a premium anyway.
What G2 users dislike about Salesforce Revenue Cloud:

"There are a few reasons why I might not like Salesforce. It’s difficult to set up and use, often requiring a team of experts to implement and maintain. Customizing it to fit the needs of a specific business can also be challenging. Additionally, it’s expensive."

- Salesforce Revenue Cloud Review, Pranavi M.

Explore top billing platforms that simplify invoicing, automate renewals, and reduce revenue leakage.

2. DealHub.io: Best known for no-code CPQ and digital deal rooms

DealHub.io is a comprehensive quote-to-revenue solution. According to G2 Data, it has built a strong reputation with sales organizations, especially mid-market companies, where adoption is 66%, and 22% among small businesses.  The broad adoption rates show how widely trusted the platform has become for streamlining revenue processes.

From what I’ve seen, many reviewers call its implementation and maintenance a major advantage over other CPQ products. Several mention that their implementation wrapped up in less than a month, often crediting DealHub’s knowledgeable and responsive support team. This fast implementation is consistently highlighted as a differentiator, giving teams value much sooner than expected.

One feature that comes up repeatedly is the Salesforce integration. Reviewers say it keeps reporting accurately and up-to-date without the hassle of manual syncing. This real-time Salesforce integration provides clear visibility into pipeline and performance, which many describe as a game-changer for improving forecasting and decision-making.

The customizable templates and automation features are also well-regarded. Users say these workflow automations make it easier to generate and manage quotes, proposals, and contracts, reducing manual work and keeping documentation professional and consistent.

Ease of use is another point that stands out across reviews. G2 users frequently share that creating and sending quotes is quick and seamless, letting sales teams spend more time selling instead of managing admin tasks.  The Deal Room experience is particularly praised for simplifying contract execution and providing a transparent, centralized space to collaborate with customers.

DealHub.io

There’s some feedback on the subscription management product. A few users mention that it requires considerable setup by the DealHub implementation team. Still, they note that the subscription management tools ultimately address recurring revenue management needs effectively once configured, thanks to thorough onboarding support.

Even though it’s smoother than other platforms, some reviewers say the initial setup can still feel a bit overwhelming if tackled alone. This learning curve is often seen as a short-term challenge compared to the long-term efficiency gains once everything is in place.

Overall, the sentiment toward DealHub.io is very positive based on the reviews I've read on G2. The combination of fast implementation, Salesforce integration, and user-friendly design is consistently cited as a reason it improves quoting efficiency and strengthens customer collaboration.

What I like about DealHub.io:

  • I’ve noticed how quick and easy the implementation feels compared to other CPQ tools, and based on G2 review data, users seemed to agree. 
  • The Salesforce integration I noticed is said to keep reporting accurately and in real time, which many say is a huge help for better forecasting and decisions.

What G2 users like about DealHub.io:

"We’ve been using DealHub CPQ for a while now, and it has been a game-changer for our sales process. The platform is incredibly intuitive, making it easy for our team to generate accurate quotes and proposals in a fraction of the time it used to take. I particularly appreciate the customizable workflows, which allow us to tailor the system to fit our unique pricing and approval needs. Also, shoutout to our customer success team.  They’ve all been incredibly helpful as we continue to refine our configuration."

- DealHub.io Review, Siobhan B.

What I dislike about DealHub.io:
  • Even though it's smoother than other platforms, I, echoing sentiments from G2 users, believe that the initial setup can still feel a bit overwhelming to complete alone. 
  • I noticed that the subscription management product requires considerable setup, and some G2 users mentioned this along with the need for more built‑in functionality.
What G2 users dislike about DealHub.io:

"The contract amendment/revisioning process still needs to be built out. Managing the rules and logic for the product library, pricing, and calculations can take a significant amount of time,  especially if the sales process is complex and requires working in spreadsheets."

- DealHub.io Review, Mikael Hrannar S.

3. Experlogix CPQ: Best known for advanced configuration in complex sales

Experlogix CPQ is a cloud-based CPQ solution. According to G2 Data, 66% of mid-market companies and 35% of small businesses use itThis wide adoption rate reflects its appeal to organizations looking for a reliable quoting system that scales across different business sizes.

One feature that often gets praise is its ability to act as a single source for quotes from all operators. Users say this centralized quoting hub removes the hassle of switching between systems and simplifies the process of managing and tracking quotes.

Ease of use is another theme that consistently comes up in reviews. Many describe the intuitive quoting process as straightforward and effective, with multiple sharing options that make it easier to collaborate and speed up deal cycles. Several also highlight the strong onboarding experience, saying it helps new users get up to speed quickly.

Automation and integrations are also commonly highlighted. G2 reviewers value the automation and third-party compatibility, noting how these features reduce manual effort while maintaining accuracy. For businesses that rely heavily on existing tools, the seamless integrations make the transition smoother and less disruptive.

Customer support is another area that stands out. Reviewers frequently describe the responsive support team as professional, proactive, and quick to resolve issues. Many emphasize that this level of support makes Experlogix feel like a true partner rather than just a software provider.

Experlogix CPQ

Some reviewers mention that updates can occasionally be slow and briefly disrupt processing times. Still, they note that the system stability after updates is consistently strong, making the temporary delays worthwhile for improved reliability.

A few users also point out that flexibility can feel somewhat limited when making certain changes. This customization constraint is mentioned as a drawback, though most agree it does not overshadow the platform’s overall efficiency and ease of use.

Overall, the sentiment from G2 reviews is strongly positive. The combination of centralized quoting, automation, and dependable support is a clear advantages that outweigh occasional challenges with updates, flexibility, and speed.

What I like about Experlogix CPQ:

  • I like that it acts as a single source for quotes, which saves time from switching between different systems. I’ve seen G2 users appreciate this, too.
  • The automation and integrations really reduced manual work, and G2 users also seemed to notice the smoother workflows.

What G2 users like about Experlogix CPQ:

"I like it because the system makes quoting and communication between our departments easier. With Experlogix CPQ, we’ve been able to raise the bar and deliver more value through personalized yet efficient quotes."

- Experlogix CPQ Review, Platt B.

What I dislike about Experlogix CPQ:
  • I don’t prefer that updates can sometimes be slow. G2 users report that when an update occurs, it briefly disrupts processing, even if things run smoothly afterward.
  • I find the flexibility a bit limited when making certain changes, and I’ve noticed that the G2 review sentiment highlights this.
What G2 users dislike about Experlogix CPQ:

"Although Experlogix CPQ is a very robust platform, there are limitations you have to work within. I also think there are several incomplete features that make it harder to get the job done, which could be addressed in a future update."

- Experlogix CPQ Review, Bentaziri R.

Explore top ERP solutions to see how pairing them with CPQ software can simplify workflows, improve accuracy, and drive growth across your organization.

4. PandaDoc: Best known for fast document generation and e-signatures

PandaDoc is a digitized and centralized workflow platform.  According to G2 Data, 72% of small businesses and 25% of mid-market companies reportedly use it. Many reviewers say this level of adoption gave them confidence that they were choosing a trusted solution.

One of the most frequently praised features is its editing tools. Users often highlight how easy it is to upload both PDF and DOCX files, making document creation quick and efficient.

I’ve seen a lot of positive feedback about the signer interface. Reviewers mention that even clients new to e-signature tools find it easy to use, which reduces back-and-forth questions and helps finalize agreements faster. According to G2 users, the guided and user-friendly signing process makes the experience smoother for both teams and customers.

Another feature that stands out in reviews is the quote builder and product catalog. Many note that these tools make documents look more professional and complete, positioning PandaDoc as more than just an e-signature platform. For many users, it serves as a well-rounded solution for managing sales documents.

Integrations with CRM and billing software also come up often. From what I’ve read, reviewers value the ability to connect via API so signed agreements flow seamlessly into their existing systems. This not only reduces manual work but also lowers the risk of errors, directly boosting efficiency.

PandaDoc

Some reviewers mention challenges with bulk download functionality, saying it involves more steps than they’d prefer. Even so, documents remain well-organized and easy to find, so while the process may take a bit longer, management is still smooth.

I’ve also seen mentions of minor formatting issues with complex layouts, though most reviewers generally say the final documents look professional.

Overall, from the reviews I’ve looked at, feedback for PandaDoc is consistently positive. Users frequently highlight its editing tools, advanced features, and seamless integrations as clear advantages that far outweigh small frustrations, making it a platform they’re glad to use in their business.

What I like about PandaDoc:

  • I like how easy it is to upload and edit PDFs and DOCX files, which makes creating documents quick and efficient. Plenty of G2 users have also pointed this out.
  •  I really appreciate the signer interface since even clients new to e‑signatures find it simple, which helps G2 users close agreements faster.

What G2 users like about PandaDoc:

"PandaDoc’s intuitive interface and seamless workflow automation are standout features. It simplifies the entire document lifecycle,  from creation to e-signature and tracking,  making it incredibly efficient to manage contracts and agreements. The ability to easily collaborate with stakeholders and receive real-time document status updates has significantly improved our turnaround time and reduced manual follow-ups. Also, customer support is excellent."

- PandaDoc Review, Ninad D.

What I dislike about PandaDoc:
  • I don’t like that bulk downloading documents takes too many steps, even though G2 users generally mention that the files stay organized once downloaded.
  • Complex layouts sometimes cause minor formatting issues, which I’ve noticed other G2 users mention as well.
What G2 users dislike about PandaDoc:

"I have multiple tickets open with the PandaDoc support team for bugs that haven’t been resolved. One example is the mobile app, which distorts the placement of fields on documents, making it difficult for reps in the field to capture signatures. Speaking of support, even on their highest plan, there’s no way to get in touch with the team live;  you have to submit a ticket and wait at least a few hours for a response. This creates some friction."

- PandaDoc Review, Seth F.

5. Subskribe: Best known for quote-to-revenue automation for SaaS

Subskribe is the adaptive quoting, billing, and revenue platform for modern SaaS companies.
 
According to G2 Data, 64% of mid-market businesses and 26% of small businesses use the tool. The broad adoption underscores its position as a go-to solution for scaling SaaS organizations.
 

One advantage reviewers highlight is how easy Subskribe is to adopt compared to other CPQ and billing platforms. The straightforward interface helps teams see value quickly without a steep learning curve, with many noting that their teams picked it up fast and shortened the time to productivity.

Another feature that earns praise is pricing flexibility. Users say Subskribe enables them to launch and test new pricing models with agility, defining plan structures, billing cycles, and trial periods. This adaptability makes it easier to optimize SaaS plans and maximize revenue potential.

Another feature that comes up repeatedly is the Looker reporting tool. G2 users often highlight how it delivers real-time reporting directly into their subscription book of business. The accuracy and reliability of these reports give teams confidence when making critical business decisions and reinforce the platform’s role as a strategic partner.

Subskribe

I’ve also seen feedback around self-serve resources. Some users would like more robust documentation and troubleshooting options to reduce reliance on support. Still, many reviewers emphasize that the responsive support team consistently steps in to resolve issues quickly, minimizing disruption.

A few users mention that they sometimes find themselves leaning on support more than they’d prefer, even though the assistance provided is effective. This support dependency is seen as a trade-off for having a platform that prioritizes hands-on help when it’s needed most.

Overall, from the G2 reviews I’ve read, sentiment toward Subskribe is strongly positive. The ease of use, pricing flexibility, and reliable reporting stand out as clear advantages that outweigh minor challenges with documentation and self-serve options.

What I like about Subskribe:

  • I like how easy Subskribe is to adopt compared to other platforms. I’ve noticed many teams mention getting up to speed quickly without a steep learning curve.
  • I really appreciate the Looker reporting tool since it gives me accurate, real-time insights that make decision-making feel much more reliable.

What G2 users like about Subskribe:

"As a super-user and someone jointly responsible for admin maintenance, my favorite thing about Subskribe is how easy it is to maintain core business controls.  I know what’s contracted aligns with our business practices.  Additionally, I use Subskribe’s Looker tool to report directly on my subscription book of business, so I’m confident we’re always reporting accurately."

- Subskribe Review, Mohamed M.

What I dislike about Subskribe:
  • I don’t like that the self-serve options and documentation feel a bit limited, which makes it harder to troubleshoot on my own.
  • I sometimes find myself relying on support more than I’d like, even though they’re responsive and helpful when I contact them.
What G2 users dislike about Subskribe:

"There are some additional features that would be great to have within Subskribe’s product. I’d love to see a native CLM feature included, so we could stop relying on a third-party tool. More robust guided selling features would also be a welcome addition. But all in all, I’m quite happy with Subskribe."

- Subskribe Review, Sam S.

Check out the best e-signature tools to speed up deal closures, reduce friction, and keep your sales motion moving.

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CPQ software: Frequently asked questions (FAQs)

Have more questions? Find the answers here. 

Q1: What is the top CPQ software for streamlining sales processes?

Salesforce Revenue Cloud connects CPQ, billing, and subscriptions in a single platform. It’s ideal for teams that want to unify quoting and revenue operations to speed up the sales cycle.

Q2: What’s the best CPQ software with custom pricing features?

Experlogix CPQ is built for highly configurable pricing models. It supports complex pricing rules and logic, making it a great fit for companies with custom product or service bundles.

Q3: What is the best cloud-based CPQ software for business applications?

DealHub.io is cloud-native and no-code, making it easy to deploy across business apps. It combines CPQ, digital deal rooms, and guided selling in a streamlined, collaborative environment.

Q4: Which CPQ app should I choose for a medium-sized enterprise?

Experlogix CPQ is a strong option for mid-market companies. It handles complexity without overwhelming teams and integrates well with leading CRMs like Microsoft Dynamics and Salesforce.

Q5: What’s the top CPQ tool for large companies in tech?

Salesforce Revenue Cloud is enterprise-ready with robust features for tech companies, including subscription management, complex pricing, and billing workflows, all in one platform.

Q6: What’s the best value CPQ solution for the tech industry?

Subskribe is designed specifically for SaaS and tech companies. It supports hybrid pricing models, usage-based billing, and quote-to-revenue automation, all with minimal manual work.

Q7: What is the best CPQ software for small businesses?

PandaDoc is lightweight, affordable, and perfect for small businesses needing fast quote and contract generation with built-in e-signatures and tracking.

Q8: What is the best CPQ service for software companies?

Subskribe stands out for software businesses with recurring or usage-based revenue. It automates SaaS quoting, subscriptions, and renewals with accuracy and flexibility.

Q9: What are the best-rated CPQ platforms for startups?

DealHub.io is startup-friendly with no-code setup and an intuitive interface. It lets teams move fast with guided selling, proposal collaboration, and built-in analytics.

Q10: What are the leading CPQ solutions for SaaS providers?

Subskribe and Salesforce Revenue Cloud are the top SaaS choices. Subskribe offers modern, API-first quoting and billing, while Salesforce provides enterprise-grade scale and control.

Still quoting with copy-paste? Might as well fax it too

Skipping CPQ software means longer sales cycles, pricing errors, and deals slipping through the cracks. Manual quotes might work for a while, until they don’t, and that’s usually when it matters most. A good CPQ tool makes your quotes fast, accurate, and way less painful. So quit stalling and start closing.

Explore contract lifecycle management tools to keep the momentum going post-proposal.


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