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Mara Calvello

Mara Calvello is a Content Marketing Manager at G2. She received her Bachelor of Arts degree from Elmhurst College (now Elmhurst University). Mara currently works on our G2 Tea newsletter, while also writing customer marketing content. She previously wrote content to support categories on artificial intelligence, natural language understanding (NLU), AI code generation, synthetic data, and more. In her spare time, she's out exploring with her rescue dog Zeke or enjoying a good book.

How to Bring Your Virtual Presentation to Life

Productivity

How to Bring Your Virtual Presentation to Life

No matter how many presentations you’ve led, it’s normal to have butterflies.

Mara Calvello photo by Mara Calvello
VPN Protocols: Are You Using the Right One?

Tech

VPN Protocols: Are You Using the Right One?

The internet can be a scary place.

Mara Calvello photo by Mara Calvello
67 Types of Data Visualizations: Are You Using the Right One?

Tech

67 Types of Data Visualizations: Are You Using the Right One?

A picture is worth a thousand words.

Mara Calvello photo by Mara Calvello
Come to the Right Conclusion with Inferential Analysis

Tech

Come to the Right Conclusion with Inferential Analysis

We’re all guilty of jumping to conclusions from time to time.

Mara Calvello photo by Mara Calvello
Cohort Analysis: An Insider Look at Your Customer's Behavior

Featured

Cohort Analysis: An Insider Look at Your Customer's Behavior

Whether you do it subconsciously or on purpose, it’s human nature to put things into groups.

Mara Calvello photo by Mara Calvello
How to Make Sense of Complex Event Processing in Real-Time

Tech

How to Make Sense of Complex Event Processing in Real-Time

We live in a fast-paced world where we depend on speedy actions and timely responses.

Mara Calvello photo by Mara Calvello
Data Mining Techniques You Need to Unlock Quality Insights

Tech

Data Mining Techniques You Need to Unlock Quality Insights

In today's rapidly growing technological workspace, businesses have more data than ever before.

Mara Calvello photo by Mara Calvello
How Much Does It Cost to Post a Job on Indeed? (Free & Paid)

Management

How Much Does It Cost to Post a Job on Indeed? (Free & Paid)

Since its inception in 2004, the popular employment search engine Indeed has launched in over 60...

Mara Calvello photo by Mara Calvello
What Is Business Administration? (+What to Do With Your Degree)

Management

What Is Business Administration? (+What to Do With Your Degree)

“So, what are you going to do with your life?”

Mara Calvello photo by Mara Calvello

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