Mara Calvello

Mara Calvello is a Content Marketing Manager at G2. She graduated with a Bachelor of Arts from Elmhurst College (now Elmhurst University). Mara's expertise lies within writing for HR, Design, SaaS Management, Social Media, and Technology categories. In her spare time, Mara is either at the gym, exploring the great outdoors with her rescue dog Zeke, enjoying Italian food, or right in the middle of a Harry Potter binge.

Tech

Data Visualization Makes Your Life Easier — See for Yourself!

Images have the power to transcend language barriers.

Tech

Come to the Right Conclusion with Inferential Analysis

We’re all guilty of jumping to conclusions from time to time.

Tech

How to See the Bigger Picture with Data Sampling

When you need an answer, and you need it fast, wouldn’t it be nice to ask everyone in the world who...

Featured

Cohort Analysis: An Insider Look at Your Customer's Behavior

Whether you do it subconsciously or on purpose, it’s human nature to put things into groups.

Tech

How Predictive Analytics Can Improve Your Bottom Line

Knowing what happened and why it happened are two crucial steps to addressing problems within your...

Tech

How to Make Sense of Complex Event Processing in Real-Time

We live in a fast-paced world where we depend on speedy actions and timely responses.

Tech

Data Mining Techniques You Need to Unlock Quality Insights

In today's rapidly growing technological workspace, businesses have more data than ever before.

Tech

How to Become a Software Engineer (+4 Tips From the Pros)

Think about your favorite piece of tech hardware.

Management

How Much Does It Cost to Post a Job on Indeed? (Free & Paid)

Since its inception in 2004, the popular employment search engine Indeed has launched in over 60...

Never miss a post.

Subscribe to keep your fingers on the tech pulse.

By submitting this form, you are agreeing to receive marketing communications from G2.