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Holly Landis

Holly Landis is a freelance writer for G2. She also specializes in being a digital marketing consultant, focusing in on-page SEO, copy, and content writing. She works with SMEs and creative businesses that want to be more intentional with their digital strategies and grow organically on channels they own. As a Brit now living in the USA, you'll usually find her drinking copious amounts of tea in her cherished Anne Boleyn mug while watching endless reruns of Parks and Rec.

Management

Conflict Management Styles: What They Are and Why They Matter

We all have our own unique quirks, but wouldn’t everything be boring if we were the same?

Marketing

Consent is King: A Guide to Permission-Based Email Marketing

Most of us receive hundreds of emails every single week. Whether they’re personal or professional,...

Marketing

What Is Social Media Monitoring? A Guide to Social Listening

Social media isn’t just about sharing photos or videos anymore. It’s become a great tool brands can...

Tech

Content Creators: What They Do and How You Can Become One

Brands nowadays create all kinds of digital assets to promote their products and services. As the...

Management

Notes Payable: How Do They Work Between Businesses?

Money makes the world go round.

Productivity

Corporate Counsel: Why You Need a Team of In-House Lawyers

Business owners usually have a lot of legal responsibilities to handle, and there’s no escaping...

Tech

Data Warehouse vs. Database: Understanding the Differences

Storing large amounts of data means finding solutions that work best for your business.

Productivity

What Is a PERT Chart? How to Use One in Project Management

Staying on top of every part of a project is always a challenge, but an effective project...

Marketing

Instagram Metrics: The Data Points You Should Track in 2024

Ask any marketer and they’ll tell you – you’re only as good as the data you have.

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