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Alexandra Vazquez

Alexandra Vazquez is a Senior Content Marketing Specialist at G2. She received her Business Administration degree from Florida International University and is a published playwright. Alexandra's expertise lies in copywriting for the G2 Tea newsletter, interviewing experts in the Industry Insights blog and video series, and leading our internal thought leadership blog series, G2 Voices. In her spare time, she enjoys collecting board games, playing karaoke, and watching trashy reality TV.

Productivity

The State of Software in Marketing From GTM Partners and Chiefmartec

Software isn’t the answer to everything – just most things.

Marketing

What Is a Go-to-Market Strategy? How to Position Yourself for Success 

It’s not easy being the new kid.

Marketing

What Is Consumer Behavior? Strategize the Way Your Customers Want

Do you ever look at someone and wonder: what is going on inside their head?

Tech

Best of SaaS: The Top Tech Companies in Los Angeles

City of stars - are you shining just for me?

Tech

What Is GPS Tracking? How It Can Benefit Your Business

Keep right and take the exit toward your GPS guide.

Productivity

What Is Inventory? From Raw Materials to Finished Goods

Once upon a time, there were goods so organized, so efficient, that it laid the foundation to...

Productivity

What Is Business Forecasting? Predictions to Drive Success

It’s time to look inside your crystal ball and start forecasting.Forecasting gives you the tools...

Productivity

How to Pick the Right Warehouse Layout to Improve Operations

Successful warehouse operations start in the right space.

Sales

What Is Supply and Demand? Strategize in a Competitive Market

If a product is being sold but there’s no one around to buy it, does it really exist?

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