Alexandra Vazquez is a former Senior Content Marketing Specialist at G2. She received her Business Administration degree from Florida International University and is a published playwright. Alexandra's expertise lies in copywriting for the G2 Tea newsletter, interviewing experts in the Industry Insights blog and video series, and leading our internal thought leadership blog series, G2 Voices. In her spare time, she enjoys collecting board games, playing karaoke, and watching trashy reality TV.
Rebranding isn’t just about a new logo or fresh color palette.
by Alexandra Vazquez
In the rush to embrace AI, many companies are sprinting toward adoption without a clear strategy or...
by Alexandra Vazquez
AI is giving finance a serious upgrade.
by Alexandra Vazquez
Customer relationships have come a long way since the early days of CRM.
by Alexandra Vazquez
SEO is no longer what it used to be.
by Alexandra Vazquez
Launching a product isn’t just about the grand entrance. It’s about coordination, strategy, and...
by Alexandra Vazquez
What if I told you that every time you drive by a billboard, you are an active participant in...
by Alexandra Vazquez
If people can’t trust you, then what’s the point?
by Alexandra Vazquez
Let’s face it: the digital content space is as crowded as ever.
by Alexandra Vazquez