Aayushi Sanghavi is a Content Marketing Specialist at G2. After graduating with a degree in communication and psychology, she found her interest in writing on the internet. She has written on topics such as Business, Tech, and SaaS and has a passion for learning about SEO along the way. Currently, she specializes in creating content in the customer service space and believes in the power it can have on conversions. She’s either reading, dancing, or exploring the city of Chicago in her free time.