How G2 Remains Committed to Authentic Reviews in an Age of AI
It’s clear that AI is here to stay, with many of us (myself included) using AI to help us increase the speed and thoroughness of...
by Marty Duffy
Product Marketing in 2025: Break Through the Noise (Or Get Drowned Out)
Every brand has a story to tell.
by Alexandria Snow
9 Years at G2: Addressing the Job-Hopping Cycle in the Tech Industry
Did you know that being at a company for nearly a decade puts you in a remarkably exclusive club...
by Marty Duffy
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GRC Through the Years: How Governance and Risk Are Evolving
As a governance, risk, and compliance (GRC) software market research analyst at G2, I have a...
by Lauren Worth
Customer-First Personalization in the Age of AI: Takeaways from Adobe Summit
When John C. Maxwell said, “Change is inevitable. Growth is optional.” I'm convinced he was talking...
by Victoria Blackwell
From Code Cleanups to Breakthroughs: Evolving Innovation at G2
Ever wonder why your teams struggle to innovate beyond their roadmap? They’re likely too busy...
by Dan Knox
Breaking News in the World of Frontier AI Labs
Last week, there were three major developments in the world of frontier AI labs. They all signal an...
by Tim Sanders
How the Right Mindset Can Turn Industry Challenges Into Opportunities
Working in tech is not for the faint of heart. It’s a tough and relentless industry due to its...
by Troy Wheeler
The Grand Delusion: Why Cybersecurity Keeps Failing and What Works
The cybersecurity industry is in the midst of a crisis, a crisis that demands immediate action. It...
