Yashwathy is an SEO Content Specialist at G2, where she shapes how millions of buyers discover and evaluate software. She specializes in creating content that ranks, resonates, and drives real decisions, from software guides to AI-powered search content. Outside of work, you'll find her hunting down the city's best new cafes or logging miles at the gym.
I have noticed that most teams don't struggle to create forms. They struggle with what happens...
by Yashwathy Marudhachalam
When recurring revenue becomes the backbone of your business, billing stops being a back-office...
by Yashwathy Marudhachalam
Most people already know Canva and have likely used the free version. I have used Canva across...
by Yashwathy Marudhachalam
Video has quietly become one of the most important tools in my day-to-day work as a marketer. Best...
by Yashwathy Marudhachalam
Recently updated Summer 2026 Grid® Report · Published May 26, 2026 This guide was last...
by Yashwathy Marudhachalam
Recently updated Summer 2026 Grid® Report · Published May 26, 2026 This guide was last...
by Yashwathy Marudhachalam
Pricing is no longer just a finance function; it’s a strategic growth lever. The best pricing...
by Yashwathy Marudhachalam
I've always been the kind of learner who likes exploring new skills, whether it's brushing up on...
by Yashwathy Marudhachalam
The real challenge for data teams is how to choose a data science and machine learning platform...
by Yashwathy Marudhachalam