Write for G2

Reach 1 million monthly readers

G2's Learning Hub is accepting guest contributions!

General Guidelines

  • 2,500+ words submitted in an editable Google Doc
  • Non-promotional, i.e. no product or service mentions 
  • No product or tool listicles – we rank tools based on user reviews
  • Please research our website to ensure article topic isn't already covered on the Learning Hub. 
  • Place images and videos directly in the draft. Please do not send separately.
  • Include a ~300 character bio with your headshot (square dimension at least 200x200)
  • One homepage link and social media account link in author bio

Technical Guidelines

  • 2 do-follow links to your site in the article to resources, blogs, educational content, etc. (no homepage, landing page, demo, or promotional content)
  • Your links must not contain a keyword that competes with existing content on the Learning Hub.
  • All links from external resources must be cited. If you include statistics or material sourced from a site other than your own (or your own site), they must be linked to the original content. 
  • Article must be centered around at least one target keyword. G2 reserves the right to decline any pitch that does not meet this requirement. 
  • All content is cross-checked for plagiarism to ensure your writing is unique. 
  • G2's editorial team reserves the right to make final edits, which may include removing promotional content, removing competing links, or rewording copy. 

"It's been a great experience working with G2. They cover a wide variety of topics and are open to my ideas, so it gives me a chance to write about what I know best rather than fitting my expertise within a narrow range of subjects."

Sujan Patel, Co-Founder, Mailshake


"The value of writing for G2's Learning Hub is hard to overestimate: you build relationships and make friends with other bloggers, you promote your personal (and business) brand, you get more cooperation offers, you learn from like-minded people, and you stay up-to-date on trends in your niche."

Lesley Vos, Content Strategist


"It's been a wonderful experience to work with G2 sharing my expertise to a new audience. Their team has been especially helpful throughout the collaboration process. I look forward to contributing to G2's Learning Hub again."

Tyson Quick, CEO & Founder, Instapage


"I cannot say enough great things about working with the team at G2! Not only can I share subject matter that I'm knowledgeable about but I can also gain more brand recognition for PandaDoc. It's a win-win."

Bethany Fagan, Content Marketing Manager, PandaDoc

We're adding more value to our Learning Hub with your knowledge and expertise.

Learn. Grow. Share your knowledge with the world.

Our audience

G2's Learning Hub reaches over 1 million monthly readers, ranging from HR professionals to marketers, technologists to educators.

What sets our audience apart from others? The credibility of G2.com! We boast 3 million monthly visitors and over 1,000,000 validated user reviews, driving smarter buying decisions for professionals worldwide.


The next submission considerations will be for the DECEMBER 2020 editorial calendar. 

Currently accepting articles on marketing, sales, HR, security, ERP, and IT infrastructure/management. Not accepting COVID-19 related content.

Please send your proposed pitch with research-backed keywords, images, author bio, and headshot to contributors@g2.com. Must include LinkedIn or Twitter profile and contact info to be considered. 


Frequently Asked Questions

  • How can I increase my chance of publication?

    • Abide by general and technical guidelines
    • Own your subject matter 
    • Don't plagiarize or repurpose old content 
    • Write to a business audience, but make it easy to understand 
    • Don't self-promote or try to sell your brand's products/services 
    • Provide useful and actionable advice
    • Use effective language and an easy-to-read structure
    • Include images (we love videos too!)
    • Use data when relevant – link to expert sources 


  • What happens next?

    Pitches are reviewed on a rolling basis. If you submit a pitch while no new pitches are being accepted for the current month, you may not hear back for 4+ weeks. After submitting your pitch, we will contact you with next steps if we feel it's the right fit for our Learning Hub. If you don't hear back from us, we've decided to pass. 

  • How long does the publication process take?

    We typically work on a 4-6 week production schedule from topic approval to publishing the article on the site. However, we are backed up with content at the moment and may be moving slowly. "We" are a team of one, so please be patient with the process while we work with you to make the piece the best it can be!

  • Do you syndicate content?

    No, G2 does not syndicate content.

  • Do you blog swap or write for other sites?

    We can, as agreed upon by our writers and your team. Please email contributors@g2.com for more information.

  • I have a different question!

    For other questions and press inquiries, please email contributors@g2.com.