February 14, 2025
by Shreya Mattoo / February 14, 2025
Before opening a new outlet for your brand, you have to pay attention to the tangible outcomes and dangers you might face.Any new construction needs a prior evaluation of active population, geospatial analysis, and sales potential for a particular area.
As someone who is always curious about project planning and analysis, I wanted to learn about the process of analyzing land-centric operations and community planning for brands.
That's when I came across GIS software (Geographic Information System), a pivotal tool that analyzes aerial imagery, builds location maps, and predicts potential risks of a particular land piece.
Curious to know more, I evaluated and analyzed 6 best GIS software that can build location prototypes, list census data, and detect new land-based routes to optimize business operations.
Whether you are an early adopter or a seasoned entrepreneur, this list of best GIS software can help you analyze the social, economic, and geographical parameters of a particular area to plan future strategies.
The major role of GIS software is to derive a correlation between location data and real-world consumer data to plan a future course of action for companies so that they can make human-centric decisions, decrease crime activities, spread disease awareness, and build earth-conscious communities.
My first leg of experience made me realize that you need to be really proficient in data analysis, design, and drawing to create efficient maps and plans with GIS software. As I explored six tools to their full potential, I listed my experience for everyone.
When I started my journey with GIS software, I discovered how beneficial it is for multiple land-centric industries. With this software, I could capture photographic and cartographic data, analyze aerial imagery, and build 3D prototypes to initiate a future construction project or plan an evacuation management strategy.
It was imperative for me to take some prior coding classes and data analytics sessions to effectively capture and interpret geospatial data. I tried to assess different topographies like land, water, soil, air, roads, alleys, hills, areas, and boundaries to set various navigational parameters and do an in-depth data-driven manipulation to implement future business strategies.
While I initially had a bumpy start, I delved deep into the tool's core analytical features to uncover its true potential.
I spent weeks trying and testing multiple GIS software based on their features, pros and cons, pricing, business size availability, and real-time user reviews. I looked for the latest features like geospatial mapping, geocoding, the Internet of Things, buffer querying, AI-based object tracking, power sensors, and satellite communication to bring forth the best of the bunch for your informed decision-making.
In cases where I couldn’t personally test a tool due to limited access, I consulted a professional with hands-on experience and validated their insights using verified G2 reviews. The screenshots featured in this article may be a mix of those captured during testing and ones obtained from the vendor’s G2 page.
Within this process, I also made use of AI to narrow down customer sentiments, the latest trends and highlights, investment-related details, and optimization levers in land-centric operations as listed by G2 users. These software providers have also been filtered based on a proprietary G2 score, which is an aggregate of buying parameters like ease of admin, ease of budget, ease of implementation, market presence, and customer satisfaction, which presents an all-round picture at your disposal.
GIS software can produce distinct and subjective outcomes for various land-centric industries. I fathomed that a huge chunk of GIS software is deployed to build communities, create socio-economic and cultural policies, and reduce crime rates. It can also be a viable way to control the population and invest in the overall safety and well-being of local residents in any area.
During my analysis, I paid special attention to how well I could analyze and superimpose geospatial datasets to derive contextual relations between two unrelated variables, like population and zonal laws or population and crime rate. While I won't agree that I have mastered the art of spatial analysis, I have encountered and enlisted some must-have features that can help you as you shortlist a GIS tool for your business.
Also, as I got deeper into GIS tracking, I discovered other features like buffer proximity (feature-based proximity), GPS navigation, geocoding, and editing are also required to improve data management and give a clearer portrayal of a specific area to initialize a plan or strategy.
In total, I evaluated around 40+ GIS software, out of which around 6+ made the cut and sufficed all these conditions. This list below contains genuine reviews from the GIS software category page. To be included in this category, software must:
*This data was pulled from G2 in 2025. Some reviews may have been edited for clarity.
Google Earth Pro offers precise and high-resolution imagery, 3D modeling, site tracking, and 3D navigation services to explore various locations around the globe and implement big data processing to launch mega projects.
I have used Google Earth Pro for everything, from casual virtual travel to more in-depth mapping projects, and built accurate routes and maps for good business outcomes.
What I liked most was the satellite imagery and digital data processing services available to users. I can view high-resolution images of cities, mountains, oceans, and just about any place on Earth. Further, the 3D terrain view adds a whole new level of immersion as I can analyze and interpret geospatial data and identify newer terrains.
One of the most appreciative features it offers is the street view. It is the same as dropping a pin on the map. You just have to identify a location and drop the cursor to register it. Then, you get a real-time view, as if you are walking down the street.
What sets Google Earth Pro apart from the standard version is the advanced mapping and GIS tools. I can measure distances with precision, overlay different datasets to establish interdependencies, and even import GPS data for clear navigation. These features were incredibly helpful for projects where I needed detailed geographic insights, like creating a school transportation system or community center construction.
But, there are some ebbs and flows in Google Earth Pro's workings. Sometimes, the imagery can be outdated or blurry, especially in less populated areas. I have also noticed that when I load large datasets or toggle between multiple layers, the software can slow down and even crash.
While the main interface gets the job done, it does feel cluttered and outdated at times. It would have been better if it had been revamped to be more modern and intuitive.
Overall, Google Earth Pro offers accurate geospatial analysis of various locations and demographics and helps integrate with 3D modeling and mapping software to generate designs and rasters and expand your business.
"Google Earth Pro's high-resolution imagery empowers precise site analysis, while GIS data integration enhances impact assessments. The 3D measurement feature ensures accurate quantification of potential effects. It's a video creation, and high-quality visuals streamline presentations. In the realm of Environmental Impact Assessment reports, Google Earth Pro seamlessly blends advanced tools with user-friendly design, optimizing both efficiency and outcomes."
- Google Earth Pro Review, Monika N.
"Sometimes the program is a little sensitive when using an optic mouse and will zoom in or out a bit when you don't mean to -- but this is really a very minor thing (and probably more the fault of the mouse sensitivity, or the user, lol)"
- Google Earth Pro Review, Amie S.
Learn the ins and outs of GPS tracking and its pivotal role in building high-resolution maps to implement your industry-specific predictions for any demographic.
Esri ArcGIS sets a standard for GIS tracking. It offers a suite of data management and predictive modeling services to build structured maps, analyze trends, and monitor the real-time community expansion of a particular area.
Esri ArcGIS has been my go-to tool for mapping, spatial analysis, and geoprocessing. It offers endless possibilities for creating a future-proof business strategy.
Whether I am working on a GIS project, city planning, or just exploring geospatial data, ArcGIS has given me a set of robust tools for planning, analysis, and implementation.
The highlight here is the platform's flexibility and agility. I can work both online and offline, which is super useful when I am in remote locations or dealing with unstable internet connectivity. I was able to build 3D drafts for network design, urban planning, and environmental monitoring. The platform's spatial analysis capabilities also allowed me to overlay multiple datasets and analyze geographical patterns.
ArcGIS also allows for extensive API access, meaning I could tailor it to my specific needs, whether it is Python scripting, model builder, or advanced automation workflows. Since I am into remote sensing, geoprocessor tools have also helped me manipulate raster and vector data with ease, and Google Maps integration has simplified map analysis workflows.
I also felt that pricing was a little on the higher side. In case you want to explore more advanced integrations, you can choose a different subscription tier that caters to your needs.
Running ArcGIS also requires high-performance hardware. If my computer isn't up to speed, I will experience serious lag, especially if I work with high-resolution maps or large datasets.
Also, the training curve can be quite steep. Sure, once I learned it, it became incredibly powerful, but getting there required patience, time, and resilience.
Overall, Esri ArcGIS is user-friendly and suitable for GIS instructors, urban planners, and real estate agents who work with land-centric projects daily.
"I have used ArcGIS for many years for spatial analysis. The best part is a visualization of all rasters and vector data in one frame that can have Google Maps in the background. Digitizing is very easy. This software can be used to create maps as required and needs to be added to any project report."
- Esri ArcGIS Review, Heena K.
"Creating the perfect environment can take some time. You'll need to understand all relevant aspects of your business to know exactly what can be shown on a map in real-time."
- Ersi ArcGIS, Chase C.
3. AutoCAD
AutoCAD offers real-time sketching, drafting, and circuiting capabilities for data science and engineering teams to build creative visualizations of their upcoming manufacturing projects and align with all stakeholders for all designs.
AutoCAD is one of those tools that, once mastered, is a go-to tool for drafting, designing, snipping, and creating 2D or 3D prototypes. I loved the command line feature, which enhances workflow efficiency and allows me to execute tasks without taking any shortcuts.
With a comprehensive library of tools, including dimensioning, hatch patterns, and layer management, AutoCAD ensures that the designs remain precise and clean and also offers real-time editing based on other influential factors or changes.
However, learning AutoCAD will take some time. As I was a little new to the user interface, it initially felt a little overwhelming. It took me some time to understand various customization options, macros, scripts, and tool palettes so that I could get started with my own designs.
Another noticeable drawback was pricing. AutoCAD isn't a budget-friendly option, and the subscription can feel a little expensive, particularly for freelancers and small businesses.
It can also lead to performance issues if you are working with larger datasets and files, which can cause slowdowns and hinder productivity. AutoCAD's 3D abilities, while intuitive and crisp, still don't match the quality of Revit or Fusion 360.
Lastly, the cloud collaboration features felt somewhat outdated compared to competitors. Regardless, it is one of the most competitive and high-range designing tools, and construction engineers and automotive teams worldwide prefer it.
"AutoCAD is super productive for 2D drawings (drafting and annotation). It allows me to create multiple or very large technical drawings (blueprints) and building plans with less fear of error due to broken relationships, which is peculiar to parametric design software. AutoCAD has unique abilities like the use of layers, blocks, reference, and Osnaps, which make your drafting experience unforgettable."
- AutoCAD Review, Ofonlime W.
"Lack of Cloud-Based Collaboration: Unlike some newer design tools, AutoCAD's collaboration features are not as robust, which can be a limitation for teams working remotely."
- AutoCAD Review, Khalid A.
ArcGIS Online offers comprehensive geospatial analysis and mapping abilities for you and your teams to arrive at a data-driven and comprehensive task management strategy and get a holistic interpretation of real locations and places.
ArcGIS Online is all about mapping, spatial analysis, and data visualization, but what made it more powerful was its integration within existing project workflows.
Since it is cloud-based, I can work on my maps and data from anywhere without having to deal with annoying installations or hardware limitations. The user interface felt pretty intuitive, and it connected with ESRI applications to substantiate maps with data-driven variables and create fool-proof plans.
Whether I am creating layers, adding datasets, or publishing maps for my team, the platform makes the processes very convenient. I can even collaborate with my colleagues, stakeholders, and even the public and control who gets to see what with role-based access control.
The selection of spatial analysis tools is incredible because I can run everything from basic overlays to advanced location intelligence operations on one tool. The 3D visualization tools also came in handy during urban planning and terrain analysis. If you are into web GIS like I am, you can also build interactive dashboards and web maps to gain insightful data for your next project.
That said, no software is perfect and has areas for improvement. I did spend some time learning and configuring the platform. ESRI provided documentation and training resources, but I definitely had to spend some manpower learning all the advanced features and functionalities.
One more thing to pay attention to is the credit-based subscription model. ArcGIS Online runs on a credit system, which means that every time I run analysis tools, store datasets, or publish feature layers, it consumes credits.
Overall, ArcGIS Online offers comprehensive coverage of feature-based proximity tracking and geographical analysis of various locations to help you design your humanity-driven initiatives wisely.
"A great book of the atlas which helps the geographers to understand the world and its features, it shows physical maps, which were very helpful to understand the physical features. Also, topographic maps and many other maps include indexes and key points."
- ArcGIS Online Review, Nisar K.
"You can make a basic cartography! But you need the complete software and processing power to do a complete analysis or modeling"
- ArcGIS Online Review, Jose Manuel V.
ArcGIS Pro is part of the ESRI suite and an extension to the ArcGIS desktop version. It provides advanced GIS tracking, geocoding, and mapping services to analyze various topographies and plan new initiatives.
I have been using ArcGIS products for a while now, and it has been quite a journey. One of the best things about this GIS tool is its geoprocessing power. When I am handling large datasets, running spatial analysis, or performing complex GIS operations, it offers data-driven functionalities to make everything smooth.
It also allows me to visualize data with pinpoint accuracy and build maps, whether I am working with raster files or vector data. Another huge win is the ability to integrate and collaborate. I was able to connect my workflows to ArcGIS Online or enterprise databases and better collaborate with my team.
However, although it offers end-to-end geographical tracking, it also has some downsides. As powerful as it is, it can be a serious resource hog. If I am not running it on a high-end machine, the lag can be unbearable.
Geoprocessing, despite being one of my favorite features, sometimes drags on way longer than it should, which causes the app to crash. Plus, even though I have been using ArcGIS for a while, I do find some things unintuitive, particularly compared to the older ArcMap interface.
The pricing depends on the plan I choose. Some premium features are hidden behind paid subscription plans. Also, while the cloud integration is great, working with large datasets over a slow network can be painfully time-consuming.
That said, ArcGIS Pro offers a comprehensive suite of GIS tools that can integrate with your real estate, construction, and urban planning projects to optimize facility operations in a better way.
"ArcPro is an improvement from ArcGIS Desktop and an excellent all-around GIS software. Plenty of ready-to-use tools for geospatial analysis. Perfect modern look and feel and is just as powerful if not more than the desktop. Its cartographic abilities are lovely for creating good visual representations of data. Its integration with ArcGIS online is very well done and critical for our workflow. We use it for georeferencing historical maps, managing project databases, and creating figures for reports."
- ArcGIS Pro Review, Manuel L.
"Large bandwidth is necessary; some features may only be available with an upgrade and a home server."
- ArcGIS Pro Review, Ryan D
Oracle Spatial is a self-service application that controls your land-centric operations and offers features like cartography, digital data processing, and photographic image processing to analyze various geographical locations.
Oracle Spatial isn't just another GIS tool, it is a powerhouse that provides comprehensive set of spatial features designed for high-performance geospatial analytics.
One of this tool's greatest strengths is its ability to manage large-scale spatial data with remarkable speed and precision. Whether dealing with location-based services, geofencing, or network data modeling, Oracle Spatial provides a suite of features to streamline spatial analysis.
I was able to explore flagship features like R-tree and Quadtree indexing, which ensured that queries execute efficiently even on massive datasets. Additionally, it also offered advanced geoprocessing functions like buffering, spatial joints, and coordinate transformations and supported a variety of data formats.
With support for industry standards like OGC (Open Geospatial Consortium) and interoperability with tools like ArcGIS and QGIS, it offered flexibility for a variety of business use cases.
As prominent as Oracle is, there were a few drawbacks. It took me some time to get it up and running as the setup was a little complex to configure. The configuration process requires a solid understanding of Oracle Database, and without that expertise, performance tuning is going to be hard.
While the array of features is impressive, they came at a cost. After analyzing the licensing fees and conditions, I think that they could be a hurdle for teams operating on a tight budget. If you are looking for an open-source alternative as well, the pricing can feel a little steep.
That said, Oracle offers agile and unified geoprocessing and geospatial analysis services to inform your next construction project planner.
"The best part about Oracle is the fact that the user interface is very simple to learn and use. I have used quite a few different software programs, and nothing even comes close to being able to do what Oracle does in the amount of time Oracle does it. The best part is I can teach all my new employees how to use this in about an hour instead of taking all day."
- Oracle Spatial Review, Austin P.
"A little bit cumbersome, but it is understandable due to the complexities involved in piecing together everything. For beginners, learning can be a bit challenging, but it's always there when you have such an innovative solution."
- Oracle Spatial Review, Verified User in Education Management.
The best open-source GIS software is QGIS, as it provides real-time GPS tracking, geoprocessing, and extensive plugin support for collaborating with stakeholders, sharing findings with the general public, and building empathetic policies and laws.
For beginners, QGIS is the best GIS software due to its free access, user-friendly interface, strong community support, and plenty of tutorials. ArcGIS Online is another great option for those who prefer a cloud-based, intuitive experience with simplified GIS tools.
Global Mapper Pro excels in handling large datasets, LiDAR processing, and terrain analysis with an intuitive interface, making it ideal for industries like forestry and surveying. However, QGIS offers more extensive plugin support, better cartographic tools, and a strong open-source community.
QGIS is a cost-effective, open-source GIS software with strong community support, making it ideal for customization and flexibility. While expensive, ArcGIS offers advanced features, enterprise-level support, and seamless integration with proprietary datasets, making it better suited for large organizations and high-end analysis.
Most leading GIS software support API and webhook automation services and database connectors (REST, SOAP, and SQL) for seamless integration. Ensure your GIS system is compatible with your network infrastructure and supports cloud operations to simplify the integration process and transfer data in a more compatible and efficient capacity.
MGIS software provides real-time location tracking and GPS tracking, which can optimize logistics and utility operations while giving you real-time updates on factory assets. It also helps businesses predict risks, optimize resource allocation, and improve response and evacuation strategies.
Yes, GIS software enhances geospatial risk management to protect facilities, infrastructure, and people from climatic or seasonal alterations. It analyzes historical data, seismic information, and other tectonic data to provide a comprehensive risk management plan.
Given that the environmental conditions are shaky and finicky, your team has to factor in business goals, budget, resources, and AI/ML network bandwidth to see how a GIS tool is compatible with your current network infrastructure.
With my analysis, I perceived simpler and agile ways in which teams can analyze geographical conditions, design zones, and properties, and remote-administrate their projects in a way that would benefit both the company and mankind. Before you set up your next land project, evaluate your picks and give this piece a minute to read to see which tool aligns better with your expectations.
If you are starting your first construction project, refer to this list of the best construction accounting software in 2025 to manage your accounting ledgers and optimize contractor operations.
Shreya Mattoo is a Content Marketing Specialist at G2. She completed her Bachelor's in Computer Applications and is now pursuing Master's in Strategy and Leadership from Deakin University. She also holds an Advance Diploma in Business Analytics from NSDC. Her expertise lies in developing content around Augmented Reality, Virtual Reality, Artificial intelligence, Machine Learning, Peer Review Code, and Development Software. She wants to spread awareness for self-assist technologies in the tech community. When not working, she is either jamming out to rock music, reading crime fiction, or channeling her inner chef in the kitchen.
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