Alyssa Towns

Alyssa Towns works in communications and change management and is a freelance writer for G2. She mainly writes SaaS, productivity, and career-adjacent content. In her spare time, Alyssa is either enjoying a new restaurant with her husband, playing with her Bengal cats Yeti and Yowie, adventuring outdoors, or reading a book from her TBR list.

Marketing

Your About Us Page Should Standout: Tips for a Compelling One

An About Us page is like a first-round interview, with your customers asking questions to determine...

Marketing

How to Use Brand Authenticity to Earn Customers' Love

In a world filled with noise and conflicting messages, authenticity stands out like a beacon.

Tech

Interoperability in Healthcare for Better Connected Data

You get the flu and head to a nearby urgent care as your fever skyrockets. When you arrive at...